59 episodes

The Selling the Sandler Way Podcast is brought to you by Sandler Training, the worldwide leader in sales and sales management training. Find more information about Sandler Training at www.sandler.com.

Selling the Sandler Way Podcast Sandler Training

    • Business
    • 4.5 • 45 Ratings

The Selling the Sandler Way Podcast is brought to you by Sandler Training, the worldwide leader in sales and sales management training. Find more information about Sandler Training at www.sandler.com.

    The Critical Elements of Proactive Client Retention

    The Critical Elements of Proactive Client Retention

    Brian Sullivan Interviews Jonathon Farrington on The Critical Elements of Proactive Client Retention.
     
    In this episode:
     
    Strengthening the relationship Ensuring relevance Relevance changes with your client’s needs Sustaining win-win Delivering value Growing the partnership Eighty percent of your business comes from existing clients How you can participate in the current, active survey  

    • 23 min
    The Hunt for New Clients survey from the Sandler Research Center

    The Hunt for New Clients survey from the Sandler Research Center

    Brian Sullivan Interviews Jonathan Farrington to bring you more information on The Hunt for New Clients
     
    In this episode:
     
    Intro to the topic Jonathan Farrington brief bio What makes Sandler sales research unique Hunting the good, the bad, and the ugly Targeting relative opportunities Strategizing growth within existing clients Hunting in packs How to participate in the next survey  

    • 39 min
    Client Intimacy in a Crisis

    Client Intimacy in a Crisis

    A conversation with Bill Morrison, Managing Director or Sandler Corporate Training in EMEA, and Brian Sullivan, VP Sandler Enterprise Selling
    Bill and Brian discuss:
    Discussion of current conditions in sales. What can you do? Utilize client intimacy to connect and maintaining relationships in difficult times as a way to amplify your value and connection with those clients.

    • 38 min
    Selling to the Government Defense Sector Final

    Selling to the Government Defense Sector Final

    This episode features: Brian Sullivan, VP Sandler Enterprise Selling, and Chris Bugg, who owns the Sandler Training business in Virginia Beach, VA. Chris spent his professional career prior to Sandler in the aerospace and defense sector in business development, sales, and strategy roles. Chris retired as a pilot with decorations from the US Navy.
    Brian and Chris provide insight into Selling to the Government Defense Sector where, in 2019 in the United States alone, there was a 700 billion dollar spend.

    • 20 min
    Client Retention in a Crisis

    Client Retention in a Crisis

    A conversation with Bill Morrison, Managing Director or Sandler Corporate Training in EMEA, and Brian Sullivan, VP Sandler Enterprise Selling
    Bill and Brian discuss: Ways to follow best practices during these challenging times; Functioning and Communicating as a virtual team with clients to deliver value and meet deliverables expectations. Was to maintain client retention best practices in challenging times.

    • 40 min
    Sandler Research Center - The Hunt for New Clients

    Sandler Research Center - The Hunt for New Clients

    Brian Sullivan Interviews Jonathan Farrington on The Hunt for New Clients
    In this episode:
    What makes the Sandler Research Center different Results on various sales methods Which of the newest technological sales methods have worked the best to hunt for new clients Results from Client Profiling How to target the most relevant opportunities Strategizing growth with existing clients Results on team selling and buying Final thoughts and how you can participate in the next Sandler survey

    • 32 min

Customer Reviews

4.5 out of 5
45 Ratings

45 Ratings

lumichev ,

Where are the new episodes!!!???

Sandler !! You are the best sales podcast in the industry and, for some reason, you stopped having new episode. Please start adding new episodes. Looking forward listening to your podcast.

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