65 episodes

Welcome to SEO Secrets where I talk about using SEO strategies to drive explosive growth in traffic, leads, and new customers for your business. Learn about the power of website optimization, voice search, local search and Google Maps, Apple Maps, Siri, and all the different ways people are searching today from mobile phones. And see how to put it all together to drive explosive growth for your business.
Learn more about Bipper Media.
Connect with me on Social Media:
Bipper Media on Facebook: @bippermedia
Bobby Holland on Facebook: @bobbyholland01
Bipper Media on Instagram: @bippermedia
Bobby Holland on Instagram: @bobbyholland1
Bipper Media on Twitter: @bippermedia
Bipper Media on LinkedIn: @bippermedia
Bobby Holland on LinkedIn: @bobbyholland

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SEO Secrets for Explosive Growth in Website Traffic, Leads, and Sales from Search Bobby Holland

    • Entrepreneurship
    • 5.0, 4 Ratings

Welcome to SEO Secrets where I talk about using SEO strategies to drive explosive growth in traffic, leads, and new customers for your business. Learn about the power of website optimization, voice search, local search and Google Maps, Apple Maps, Siri, and all the different ways people are searching today from mobile phones. And see how to put it all together to drive explosive growth for your business.
Learn more about Bipper Media.
Connect with me on Social Media:
Bipper Media on Facebook: @bippermedia
Bobby Holland on Facebook: @bobbyholland01
Bipper Media on Instagram: @bippermedia
Bobby Holland on Instagram: @bobbyholland1
Bipper Media on Twitter: @bippermedia
Bipper Media on LinkedIn: @bippermedia
Bobby Holland on LinkedIn: @bobbyholland

See acast.com/privacy for privacy and opt-out information.

    SEO Part 3: Content - Part 3 of our 8 Part Series on SEO

    SEO Part 3: Content - Part 3 of our 8 Part Series on SEO

    8 Part SEO Series: Part 3, Content
    Today I'm excited to cover part 3 of our 8 part series on SEO where I talk about content.
    Content is a critically important topic because it's the fuel that drives all of your rankings, traffic, and productivity through your website.
    In this episode I cover some of the most critical components of content such as:

    Content lengthTools to use in creating contentTitles and subtitles (h1 and h2 tags)Content freshness and how to keep your content fresh
    And of course I'll be sharing this episode on our SEO Secrets Facebook Group where you can join in on the conversation...
    You join the Facebook group here: https://www.facebook.com/groups/seosecretsgroup/
    Thank you again for listening to SEO Secrets...
    As always, I would be honored if you shared an honest rating and review on iTunes!
    Thanks again
    Bobby

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    • 7 min
    SEO Part 2: Site Structure - Part 2 of our 8 Part Series on SEO

    SEO Part 2: Site Structure - Part 2 of our 8 Part Series on SEO

    Part 2 of our 8 Part Series on SEO: Site Structure
    In this part 2 episode, I'll be talking about the importance and the power of site structure.
    You'll learn about the two components of site structure which are:

    The overall structure of your website and pages within your websiteThe overall structure and optimization of your individual pages
    Site structure is critically important to achieving what Google refers to as a "high quality site".
    At a fundamental level, the overall structure of your site is the determining factor as to whether or not you can compete in highly competitive markets in search.
    I hope this episode on site structure is valuable to you and your business.
    I'll be sharing this episode on our SEO Secrets Facebook Group where you can join in on the conversation...
    You join the Facebook group here: https://www.facebook.com/groups/seosecretsgroup/
    Thank you again for listening to SEO Secrets...
    As always, I would be honored if you shared an honest rating and review on iTunes!
    Thanks again
    Bobby

    See acast.com/privacy for privacy and opt-out information.

    • 7 min
    SEO Part 1: Keyword Research & Keyword Targeting - Part 1 of our 8 Part Series on SEO

    SEO Part 1: Keyword Research & Keyword Targeting - Part 1 of our 8 Part Series on SEO

    SEO Part 1: Keyword Research and Keyword Targeting
    Today I'm super excited to kick off part 1 of our 8 part series on SEO!
    In today's part 1 episode, I talk about keyword research and keyword targeting.
    My approach is a bit different from the normal way people execute keyword research and targeting.
    And I hope you find value in what is perhaps a new way to think about and approach keyword research and keyword targeting.
    I'll be sharing this episode on our SEO Secrets Facebook Group where you can join in on the conversation...
    You join the Facebook group here: https://www.facebook.com/groups/seosecretsgroup/
    Thank you again for listening to SEO Secrets...
    As always, I would be honored if you shared an honest rating and review on iTunes!
    Thanks again
    Bobby

    See acast.com/privacy for privacy and opt-out information.

    • 11 min
    New SEO Series - 8 SEO Tips For Success

    New SEO Series - 8 SEO Tips For Success

    8 SEO Tips for Success
    Today I'm kicking off a new series on SEO where I'll be sharing 8 SEO tips, strategies, and tactics that will ultimately help you succeed and grow your business from effective search engine optimization.
    I'm super excited to kick off this new 8 part series on SEO.
    SEO is critically important for the growth and success of your business and these SEO tactics will help lay the groundwork you need to succeed.
    Here's the 8 SEO tips that we'll be covering in the next 8 episodes:
    1 - Keyword research
    2 - Site Structure: optimization of meta data, title tags, 
    3 - content length and freshness, title / sub-title tags / Q&A's
    4 - Schema / JSON markup
    5 - Inbound links & citations
    6 - Outbound linking 
    7 - Internal links / SILOS
    8 - Reporting, tracking, keyword phrase analysis 
    I'll be sharing all of these episodes via the SEO Secrets Facebook Group which you can follow here:
    https://www.facebook.com/groups/seosecretsgroup/
    Thank you again for listening to SEO Secrets.
    And of course we would also be honored if you left us an honest rating and review on iTunes.
    Bobby

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    • 12 min
    Outbound Linking - Unlocking Your SEO Power To Rank

    Outbound Linking - Unlocking Your SEO Power To Rank

    Outbound Linking - Unlocking Your SEO Power To Rank
    Today I'm super excited to talk about the power of outbound links to help your rank in search.
    What's crazy is that I was contacted by a content marketing agency who found an article I wrote way back in 2012 on the topic of outbound linking. This agency sent me some questions about outbound links and asked if I could respond and they may use some of my quotes in the piece they are working on.
    This topic of outbound linking is an important SEO topic, and it's one I believe that doesn't get talked about / taught enough to SEO's who are trying to achieve higher rankings for their sites and for clients.
    From my experience, outbound linking is one of the most powerful SEO strategies you have, especially if your outbound links are done in a highly strategic fashion.
    In this episode I also talk about a powerful outbound linking strategy called SILOS.
    I actually need to do a separate episode on the topic of SILOS because it's an important one... but I touch on the topic in this episode.
    You can read about SiLOS on the Bipper Media blog here: https://bippermedia.com/how-we-grew-website-traffic-by-242-21-in-6-months-using-silos-site-structure-seo/
    You can read this article on outbound links that I wrote back in 2012 here: Outbound Links - The Secret Sauce in SEO
    I'll be sharing this episode on our SEO Secrets Facebook which you can join here:
    https://www.facebook.com/groups/seosecretsgroup/


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    • 16 min
    3 Steps To Effective Business Listing Management (Citation Management)

    3 Steps To Effective Business Listing Management (Citation Management)

    In this episode I share 3 key steps to effective business listing management for Local SEO.
    Listing management (or citation management) is the key fundamental workflow to improvement your rankings, traffic, and productivity from Google local search / Google Maps search results.
    Strategic management of your business listing will result in more location authority for your business.
    And the more location authority you have, the higher rankings you'll achieve at a wider radius around your business location.
    Take a listen to these 3 steps to effective business listing management and let me know what you think!
    You can comment and join in the conversation over on the SEO Secrets Facebook Group here:
    https://www.facebook.com/groups/seosecretsgroup/
    Thank you again for listening to SEO Secrets!


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    • 8 min

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