82 episodes

An entrepreneur's guide to help you leverage shiny objects.

Serial Entrepreneur Show Nicole Schmied and Matt Deulley

    • Business
    • 5.0 • 22 Ratings

An entrepreneur's guide to help you leverage shiny objects.

    How This SaaS Startup is Capturing More Sales with Human Touch, with Alex Levin of Regal.io

    How This SaaS Startup is Capturing More Sales with Human Touch, with Alex Levin of Regal.io

    This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
     
    Did you know 60% of your sales are waiting for you in the follow-up?
     
    While working for Angi (formerly known as Angie's List), Alex and his co-founder realized something was missing in the digital world. Even though consumers have shifted to shopping online, they still weren't converting — until they got them on the phone.
     
    Meet Alex Levin. He is a Harvard graduate and the co-founder and CEO at Regal.io. Regal.io believes in the power of a personal touch in an increasingly digital world. They have helped the sales teams at 150+ of the fastest growing B2C brands drive over $2B in revenue — SoFi, Angi, The Farmer's Dog, and Vroom to name a few. Today, Alex shares how AI can help industries be smarter, but how human touch is still needed to build trust and to treat each customer like one in a million.
     
    Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
    Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
    Get Your Data-Driven Marketing Strategy: SmartCookie Media
    FREE: Content Strategy Session
    Visit: Regal
    Email Alex: hello@regalvoice.com
    Have a story to tell? Signup here: www.serialentrepreneurshow.com

    • 38 min
    How to Predict a Successful Marketing Campaign Using Customer Data

    How to Predict a Successful Marketing Campaign Using Customer Data

    What if you knew the two metrics to unlock your best marketing campaigns for your exact audience? What if forecasting your success was as easy as looking at a weather app?
     
    In this mini-episode, Nicole gives you three things you should be looking at when it comes to your customer data. We know, we know — BIG data is scary. But Nicole promises that if you can check the weather, you can also uncover marketing that resonates with your audience (even if you’re not a numbers person). Grab Nicole's cheat sheet below.
     
    Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
    Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
    Get Your Data-Driven Marketing Strategy: SmartCookie Media
    FREE: Content Strategy Session
    Nicole's FREE Cheat Sheet: 3 Ways to Predict Marketing Results Using Data
    Have a story to tell? Signup here: www.serialentrepreneurshow.com
     
    This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.

    • 7 min
    How to Make a Profitable Exit with Marc Ruiz of Oak Partners

    How to Make a Profitable Exit with Marc Ruiz of Oak Partners

    This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
     
    Do business owners retire? They can when they build to sell!
     
    In this episode, we’re on-location! Nicole meets with three special guests to talk about how to buy or sell a business, profitably.
     
    Meet Marc Ruiz, wealth advisor and partner at financial planning firm Oak Partners, Scott Steinwart, the first VP and regional chief sales officer for a large Midwestern bank, First Merchants Bank, and Terry McMahon, CPA with McMahon & Associates who has almost 50 years of experience in valuations, buy-sell agreements, marital dissolution, and estate planning.
     
    Today, they share stories to highlight their best practices for planning, what the bank is looking at during an acquisition, and how having a “football team” of professionals makes all the difference.
     
    Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
    Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
    Get Your Data-Driven Marketing Strategy: SmartCookie Media
    FREE: Content Strategy Session
    Visit: Oak Partners
    Visit: McMahon & Associates
    Visit: Scott Steinwart LinkedIn
    Have a story to tell? Signup here: www.serialentrepreneurshow.com
     
     
    **The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual.
    This information is not intended to be a substitute for specific individualized tax or legal advice. We suggest that you discuss your specific situation with a qualified tax or legal advisor.
    Nicole Schmied with SmartCookie Media, Marc Ruiz with Oak Partners, Terry McMahon with McMahon & Associates, and Scott Steinwart with First Merchant's Bank are separate and unaffiliated entities from LPL Financial.**

    • 46 min
    How One Branding Photoshoot Can Grow Your Business with Masha Ray

    How One Branding Photoshoot Can Grow Your Business with Masha Ray

    This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
    Did you know it only takes three seconds for someone to decide if they want to work with you? What does your last headshot say about you?
    After leaving her home in Ukraine to move to the United States, Masha built a successful wedding photography business that all started in her garage. But after photographing a client who beat stage four leukemia, Masha knew she wanted to bring more meaning to her life's work. Masha Ray is a branding and portrait photographer out of Tampa, Florida — she's also a SmartCookie VIP client. She comes from a family of artists and now helps entrepreneurs ditch the boring headshots for ones that help them stand out among the crowd.
     
    Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
    Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied; nicole@smartcookiemedia.co
    Get Your Data-Driven Marketing Strategy: SmartCookie Media
    Start Your Podcast Journey: End-to-End Podcast Production
    Visit: Masha Ray Portrait Photography
    Visit: 40 Over 40 Project
    Connect with Masha on Instagram: Masha Ray
    Have a story to tell? Signup here: www.serialentrepreneurshow.com

    • 43 min
    Stop Using Perfect Images in Your Marketing (& Start Selling More)

    Stop Using Perfect Images in Your Marketing (& Start Selling More)

    This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
     
    Are you looking to have more sales conversations in your business?
     
    Calling all photographers (& High Ticket Service Providers too): Stop sharing your current photos -- make them scroll-stopping and book more conversations. In this mini-episode, Nicole will walk you through the BEST images to use on social media and your website when it comes to getting quality calls (AND the reason the most common methods won’t work). Because you likely don’t have time to learn one more thing…she gives you the exact framework she's built for her private VIP clients! The 7 Do's and Don'ts of Marketing Images are linked below.
     
    Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
    Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
    Get Your Data-Driven Marketing Strategy: SmartCookie Media
    Download: 7 DO’S & DON’TS FOR MARKETING IMAGES
    Have a story to tell? Signup here: www.serialentrepreneurshow.com
     

    • 4 min
    How to Market Your Business Like a Boss with Michelle Vroom

    How to Market Your Business Like a Boss with Michelle Vroom

    This show is brought to you by SmartCookie Media where we provide end-to-end podcast production and VIP Day marketing services. Book a complimentary content session and ask for our free podcast checklist here.
     
     
    When's the last time someone gave you some tough love?
     
    Nicole calls her one of the best business coaches our show has ever hosted. Michelle Vroom was the breadwinner of her household, but she wanted more for her family. So while on maternity leave — and with the support of her husband, she left her cushy corporate job to find the freedom and flexibility all entrepreneurs want. With 15 years of marketing and PR experience, she started offering business coaching to women entrepreneurs and is on her way to her first $1M. Listen in as she tells us about the mistakes she made along the way and how they made her come back stronger and smarter.
     
    Get Weekly Tools to Build Your Business (for free!): The Entrepreneur's Toolkit
    Connect with Nicole: Nicole Schmied Linkedin; @Nicole Schmied
    Get Your Data-Driven Marketing Strategy: SmartCookie Media
    Michelle's Facebook Group: Market Like a Boss
    Listen to her podcast: Like a Boss
    Have a story to tell? Signup here: www.serialentrepreneurshow.com

    • 42 min

Customer Reviews

5.0 out of 5
22 Ratings

22 Ratings

GreeneAli ,

Amazing hosts to work with!

I am excited and nervous to listen and share this episode with my network - you were such a great host and it was a fun conversation with you and Matt that really helped me think outside the box. One of the most engaging episodes I have been on as a guest in awhile!

Sarahdesign ,

The energy is off the charts!

This podcast is filled to the brim with smart, engaging content that I’m learning SO much from. What I love most though is the energy and entertainment factor that Nicole and Matt bring to the episodes. So fun! Definitely pop this show into your earbuds on your next outing. You won’t be disappointed!

radioestes ,

Great actionable info

Love the show!!

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