Service Without Excuses With Rob M Lyon Rob M Lyon

Well, it’s been a minute guys, and I definitely missed you!!

Welcome to my very first podcast episode of the service without excuses series of 2024 where I do a deep dive into a little bit of pessimistic thought process. 

Many years ago I was told by a yellow pages salesman (if your over 40) the you understand lol what the hell I am actually talking about. He asked me a quick question about how busy I was at the time, being, I just started the business, and spent a small fortune much more than I could afford on these yellow page print ads that it was extremely slow, and it was very frustrating.

Even though the last thing I wanted to hear was give it time as I was going broke, but the advice he gave me was mind blowing. He said I don’t care if you have no work on the books, never tell a client or customer that you’re slow as they don’t want to deal with people that are busy. No matter what always be seen as busy and needed and your book and convert many of your jobs. He spoke the ultimate truth, and from that day on, I was never available same day, even though I had nothing going on to give the client the impression that I was needed and wanted by other customers.

I even talk about, my life-changing experience when it came to medical issues and needing to see doctors that weren’t available for months at a time. When I think about if the doctor says I can see you tomorrow either it’s very bad, or they most likely are, and I don’t want them giving me medical advice. It’s always good to be a little bit of both optimistic, as well as pessimistic, but if it takes over your world, and all you see, is the dark and negative in things, it can, and will destroy everything around you. Not just your business life, but your personal life as well..

In this first podcast of 2024, I discuss some of the things I talk with my friends and followers on different social media sites as well as email questions I receive. This was something I saw over and over and felt it was good to discuss. As always ty for your support, and please feel free to visit me at Robmlyon.com or download my free course at go.robmlyon.com
And or visit our sponsor at ProdigyPro.io “The Ultimate Service Business Marketing Software “ 

Please like and subscribe wherever you watch or listen to this app and again, thank you I am truly humbled by you!!

This was a lost interview that I did with a great Evan Carmichael last year!!

In this interview, I was blessed and honored to interview the great Evan Carmichael, if you were on YouTube at all, you definitely know his name. He has been one of the key success factors to many business YouTube sensations. From Joe Polish, Brian Tracey, Tony Robbins to Jay Abraham and beyond he is the absolute king at this platform.

In this episode of the service without excuses podcast, we discuss even beyond the YouTube options, but get into more personal branding and how to get your service business to stand out above others utilizing your messaging to the right person at the right time

When I first talk to Evans office, it took us a full eight months in order to set up time to do this interview. The information that you were here can transfer not just any service based business, but any company that wants to grow and scale their options to a large audience which is typically whatever speaks to as a wildly, successful book, author, Speaker, and consultant

To find out more about him, go to believe.evancarmichael.com or his YouTube channel with nearly 4 million subscribers YouTube.com/@Evancarmichael

You Heard me right, the next hire you make can build or destroy your business!!


Tough words, but honest 

In the service without excuses podcast today we talked twist on boarding expert Chris Hanna from Hire4me.ca and Chrishanna.ca

In the challenging market we have today , hiring the right candidate for the right job at the right company is more important than ever

In this Episode of the service without excuses podcast we discussed this in great deal over and over discussing what he measures to look for and how to recruit as well as where

Your perfect technician, or employee might be right around the corner and much closer than you think however without properly looking at all the metrics involved it can also be your most costly 

In my personal opinion, this is one of the best things you can outsource to the right company similar to Chris’s

Having the right knowledge and insights when hiring, those that can help your company grow and scale beyond your wildest dreams are crucial

For more information, please go to  Hire4me.ca or to learn more about Chris himself, please go to Chrishanna.ca

We want to thank our brand new show sponsor prodigypro.io, They were one stop shop when it comes to automating your marketing. They have three specific memberships that work in conjunction with where your business is right now, at a price point unmatched for what they are doing. 

We also want to thank our longtime sponsor SoTellUs.com/RobLyon for helping out the podcast with your incredible review software that helps you capture in real time how your clients feel about you and how to expand that to drive in additional business 

Feel free to visit Robmlyon.com and sign up for our email list or will send you are free mini course  (Five Things Every Service Business Needs To Know Now) to survive at go.Robmlyon.com at $57 value yours FREE!! 

Please like and subscribe wherever you listen to your podcast app no matter if that’s iTunes, stitcher, Spotify, Google podcasts, no matter where !!

Ty again, Rob

One of the most critical things in any business is overcoming objections, when selling a product or service. Having a canned approach, or as I call it (Plastic) One size fits all way of selling you will come out as a loser in the end yes, having some minor success you may be OK upfront, but in the end the results will not be what you want them to be. 

Selling a product or service is about how you and your client relate to one another, the more commonalities you have about things that will benefit him or her, the easier the transaction will go. How you relate to someone and how their body language reacts will become a template (or a data bank) for how you can and will overcome objections and have a significantly better time selling.

In episode 113 of the Service Without Excuses Podcast we do a deep dive into the psychology of why and how it works it works including several examples on how to spot certain habits that will help you be successful.

We again want to thank our sponsors at prodigypro.io for the continued support, I highly recommend you go and visit this website to learn how you can use the power of automation and marketing together to have a reliable and systemized approach to growing your business, all in one place. 

Feel free to also go to go.Robmlyon.com and download our mini-course (5 Things Every Service Business Owner Needs To Know Now) with the downloadable workbook and another small bonus. Just leave your email and we will send it right out. 

One of my clients emailed 📧 me in a bit of a panic

She said, and I quote ”Help, my fence is falling down 👇

After a second or two, I was able to put what she was asking together

Her rate of attrition was very high, and she was losing customers and clients faster and faster

My first question was, what are you doing to keep them?

I often refer to clients with this, Where is your fence lying at??

If it’s half way down, that’s one thing but if it’s on the floor something has to be done quick 🏃‍♀️ 🏃‍♂️

In the podcast recording I did today, I took a small clip just dealing with DM or direct mail

Ps, I go into the other 2 examples as well on the full 14 Min episode!!

You never want to wait till you have a problem to handle the problem, being proactive, is literally a sure fire way of success

The military is a great example of usually being very proactive going through training that never really stops hoping for a day that hopefully never really comes!!

Treat your business the same

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We always seem to have to chase to purchase items, products, or services but with companies like Amazon and others that have become a staple of our purchasing decisions, having things delivered right to us.

It seems like a real pain to have to go down the rabbit hole constantly, but there are many great solutions out there to cut down on the pain. If you ever visit a power plant  (which most likely you never will) there are a lot of features on the wall that operate their system. Even though that’s extremely important, at the end of the day all we care about what the electricity produces and the fact that we are most likely saving money if it’s being done efficiently.

Even though as business owners (we like to think were the head of the business) and  we might be the brains we still need an automated system to run it, our operational system or CRM program is vital to not only your sanity but the growth of your company and its ability to scale.

In this podcast, I talk with industry expert Heather Havenwood about a true solution of bringing it back to your plate. What I mean by that is having a CRM system designed around your needs with the support to match. If you’re anything like me, you need it to do the functions of your business with room for growth, not some over bearing and over redundant headache!!
Heather Ann Havenwood, Award Winning Media Mogul, Top Direct Response Business Marketer,  Author of the top selling book: SEXY BOSS™: How Female Empowerment is Changing the Rulebook in Business, Author of  Power Guesting: How to Get Leads and Grow Your Business Online with Podcasts.  She was recognized by The Stevie Awards as 'The Most Innovative Woman of the Year - in Social Media for 2020', named 'Top Media Mogul 2020' by the Woman of Achievement Association for her work with women.  From making her first dollar online back in 2001; Heather Ann is now on a life legacy Mission: To Help 1,000,000 people to Start, Launch and Grow a successful knowledge based business online.  She whole heartily believes that every person is an Influencer and a Leader, and it is time for their VOICE to be UnCAGED, to be heard, to Shine and to EARN Six-Figures and beyond! 

Find out more about her at Heatherhavenwood.com today

Ty again to our sponsor So Tell Us at Sotellus.com/RobLyon for the worlds greatest review management software!!