An Agency Story

She Bet on Conferences...Was It Worth It? - FineView Marketing

Company: FineView Marketing
Owners: Christina Alvino
Year Started: 2016
Employees: 1-10 (Emerging)

What if growing your agency didn’t require cold outreach or expensive ads, but just the right room and the right message? In this episode, Christina Alvino, founder of FineView Marketing, reveals how speaking at industry conferences became the cornerstone of her agency’s growth. From her niche focus in self storage to building wealth for her team, Christina shares the strategy behind her success.

Key Takeaways

  • Why choosing a niche fast-tracked her credibility and deal flow
  • How volunteering at events led to prime speaking opportunities
  • Why saying yes to everything early on helped define better systems later
  • The long-game value of relationships over quick wins
  • What financial independence really looks like for a purpose-driven founder