She Built This‪®‬ Emily Aborn | She Built This

In this week's episode, I handed the hosting wheel over to my friend and colleague, Kim Dawson, a small business strategist and host of The Sassy Strategist Podcast. 
Kim and I get into the behind-the-scenes, dive a little more about my personal business story, why I do what I do, as well as what a "day in the life" looks like over here in EmilyVille. 
Kim is a kindred spirit and I always love the questions and fresh insights she brings, if you love her as much as I do, make sure to give her podcast The Sassy Strategist a listen when you're done with this episode! My episode interviewing HER on her show is airing soon! 
Topics covered: 
Why I do what I do 
How my Content Copywriting business came to be
How She Built This came to be 
What I lack in confidence, I make up for in being resourceful and taking action 
What I love about podcasting
My secrets (not-so-secrets anymore) to productivity and time management 
and more! 
About Guest Host, Kim Dawson
Kim Dawson is a results-driven business strategist who believes the key to a successful business is deciding what you want and creating an action-oriented plan to make it happen. Kim helps small business owners optimize pricing and procedures, navigate niche markets, and grow their teams. Kim has helped her clients reach their revenue goals while doing more of what they love and gaining their free time back. 
Kim is the author of “Passion to Profits: Your Guide To Building a Successful Business You Love,” and is the host of the Sassy Strategist podcast, where she shares advice on how to build a business that brings higher profits, long-term success, and a fulfilling life. a business that brings higher profits, long-term success, and a fulfilling life.
Connect with Kim: 
Website
Instagram
The Sassy Strategist Podcast
LinkedIn 
 
About Me (your usual host), Emily Aborn
Emily Aborn is a Content Copywriter and Podcast Host of Content with Character and She Built This. Since 2014, she’s had experience running brick-and-mortar as well as online businesses. She’s worked with 96+ industries and loves helping others increase their visibility, connect with their clients, and bring their dreams to life. For fun, she enjoys word games, reading, listening to podcasts, and tromping about in the woods with her husband, Jason, and their dog, Clyde.
Website
Instagram
Facebook
LinkedIn
Content with Character Podcast
 

I believe podcasts have the power to change lives. 
Podcasts help people access information and education in an affordable (often free) way. They give voice to messages of hosts and guests who may not otherwise have a platform to share their impact. They can raise awareness around issues, people, concepts, and ideas. As a podcaster, you learn, grow, and evolve in the journey of podcasting. You never know who you will meet when you podcast. You can create powerful connections as a listener and a host, and a single episode can change a trajectory, perspective, or relationship. 
The possibilities are endless. 
In this week's episode, I sit down with Adam Adams, host of the Podcast on Podcasting and we get some of his unique perspectives on creating great content through the power of podcasting. 
In this episode: 
How Adam came to be a podcaster and start the Podcast on Podcasting 
How Adam helps podcasters grow their shows
The difference between good and GREAT content 
What makes content memorable
How to prepare and stand out as a podcast guest 
The best way to make money podcasting 
How and WHY to be your authentic self no matter what type of content you're creating
And more! 
About Adam Adams: 
Adam has a loyal following in the podcasting space. After selling his first podcast, he launched the Podcast on Podcasting which is ranked as a top show for podcasters. Adam is also the founder of GrowYourShow.com where they help you get your message out to the world. Grow Your Show is The Easy Button For Podcasters TM that want to have a top-rated show without all the hard work. Their clients are getting ranked in the top 1% on iTunes and other top charts which means they have more influence than the other 99%.
Website 
Instagram
The Podcast on Podcasting
Facebook 
LinkedIn
About the Host: Emily Aborn 
Emily Aborn is a Content Writer, Podcast Host, and Founder of She Built This. She’s been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses. She’s worked with over 96 different industries and loves helping those with a big mission increase their visibility, connect with their clients, and bring their dreams and visions to life. For fun, Emily enjoys nerdy word games and puzzles, reading, listening to podcasts like they're going outta' style, and tromping about in the woods with her husband, Jason, and their dog, Clyde. 
Website
Content with Character Podcast
Instagram
Facebook
LinkedIn

You don't need a stamp of approval, talent, passion, confidence, or even motivation to get going... 
You don't need to have it all figured out or even have the slightest clue about what you're creating yet. 
Creating more fulfillment, and meaning, and going after what you want starts NOW! 
If you feel like there’s something more, something else you want to go after, or another piece of this little puzzle called life, this episode will help inspire you to create more meaning and find more fulfillment starting today. 
In this interview with (returning) guest, Terri Trespicio, author of Unfollow Your Passion, we talk about: 
How being a published author has changed Terri's life
How she deals with bad reviews and feedback 
The five half-truths that keep us from pursuing work we live 
What to say at your next networking event when someone asks what you do
Book recommendations to add to your TBR list 
And more! 
Resources Mentioned: 
The Passion Trap: 5 Half-Truths Keeping You From Living a Full Life Mini-Course
The Business of Expertise, David Baker
Monsters by Claire Dederer
Pachinko, Min Jin Lee
About Terri Trespicio: 
Terri Trespicio is an award-winning writer, speaker, brand advisor, and author of Unfollow Your Passion: How to Create a Life that Matters to You. Her TEDx talk, "Stop Searching for Your Passion," has surpassed 7 million views, and she was named by Hubspot as one of the "Top 18 female speakers who are killing it" (she came in at #2—Oprah was #8), and one of the world's leading creatives by Creative Boom magazine.
Connect with Terri: 
Website
Instagram
About the Host, Content Copywriter Emily Aborn: 
Emily Aborn is a Content Writer, Podcast Host of Content with Character and She Built This, and Founder of the She Built This community for women entrepreneurs and professionals.
She’s been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses.
She’s worked with over 96 different industries and loves helping those with a big mission increase their visibility, connect with their clients, and bring their dreams and visions to life.
For fun, Emily enjoys nerdy word games and puzzles, reading, listening to podcasts like they're going outta' style, and tromping about in the woods with her husband, Jason, and their dog, Clyde.
Connect with Emily
Website
Instagram
LinkedIn 
Content with Character Podcast

Have you ever considered pitching your stories to publications? 
Whether you're a freelance writer already or an entrepreneur with another business entirely, writing pitches to publications can increase your visibility and get you paid! 
In this week's She Built This podcast, my guest Amber Petty shares the secrets to writing pitches to publications and her experience writing for The New York Times, Bustle, Parade, and more! 
Amber shares the pitch strategies that work, and the ones that don't and give us some actionable, practical tips on writing pitches that SHINE. 
What propelled Amber into the world of freelance writing
How to be specific and provide a unique angle when writing pitches
How to answer "why right now" and create a timely pitch
How to evaluate "why would a reader care?" when crafting a pitch
Pitch-writing secrets that will keep you from spinning your wheels
How to find publications to pitch to
How Amber overcomes writer's block 
And more! 
Resources Mentioned
Amber's FREE Guide of 250+ Places that Pay for Your Writing 
Stephen King's book On Writing 
Tana French's Dublin Murder Squad Series
Emily's Content with Character episode: How to Pitch Like a Human
About Amber
Amber Petty helps creatives get bylines and build audiences. After acting for 13 years and getting tired of waiting to audition for roles. Amber moved into freelance writing where she worked with the New York Times, Parade, Bustle, and a bunch more. For the past 2 1/2 years, Amber's helped 916 students get bylines, start writing (for actual money), and begin newsletters to build a platform for their writing career. 
Connect with Amber: 
Website
Instagram
 
About the Host, Content Copywriter Emily Aborn
Emily Aborn is a Content Writer, Podcast Host of Content with Character and She Built This, and Founder of the She Built This community for women entrepreneurs and professionals.
She’s been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses.
She’s worked with over 96 different industries and loves helping those with a big mission increase their visibility, connect with their clients, and bring their dreams and visions to life.
For fun, Emily enjoys nerdy word games and puzzles, reading, listening to podcasts like they're going outta' style, and tromping about in the woods with her husband, Jason, and their dog, Clyde.
Connect with Emily
Website
Instagram
LinkedIn 
Content with Character Podcast
 

I recently announced the closing of the She Built This Facebook group which will be officially closing on August 11th, 2023.
After a little feeling of the ol' feelings... I wanted to share a little story about how much She Built This has meant to me and why I made the decision I did, and how we're evolving together.
I wasn't able to fully iterate a lot of feelings and emotions in my announcement video, and I created this mini-weekend episode as a little love note from my heart to yours. 
With endless gratitude, thank you for being here and please keep spreading the sparks of community and making the impact that you're meant to make in this world as we move into this next season together. 
Ways to Stay Connected Outside Facebook: 
My Website
LinkedIn 
Instagram 
Content with Character Podcast
Join my email list to be the first to hear about whatever I got up my sleeve for you! 

"What else is possible?" Tanessa Shears' life changed when she got curious and began asking herself that question. 
In this episode, Tanessa (a listener favorite and return guest!), inspires and encourages us all to look at our own lives from that perspective as we consider what our next level and showing up as our best might be. 
I've personally been working in my own life on getting MORE healthy each and every year and stronger every week. I believe that it's possible for me to feel more vibrant and energetic and to start, I've stopped accepting "blah" and "meh" as my normal and started getting curious in asking myself what might be possible for ME. 
I hope this conversation inspires you to do the same as Tanessa and I talk about: 
What Tanessa means by "Becoming Limitless" 
What biohacking is (sounds intense?!) and how to make it practical and actionable for your everyday
Why so many business owners and professionals aren't getting enough sleep and what to do about it 
What to consider specifically around syncing your business with monthly cycles and hormones 
And more! 
About Tanessa Shears
Tanessa Shears is a Kinesiologist, Certified Sleep Science Coach, and health consultant who helps entrepreneurs double their energy and focus so they can make more money in their business with her 12 Becoming Limitless Protocols. She works closely with business owners to eliminate brain fog and wake up well rested so they can get more done in less time, maintain consistent, stable energy throughout the day and feel better than they have in years. Tanessa is also the host of The Becoming Limitless Podcast, sharing her expertise on optimizing health and focus for business success.
Links Mentioned:
Tanessa's Website
Connect with Tanessa on Instagram 
Tanessa's Becoming Limitless Podcast
Twelve Ways to Biohack Your Energy
Book: Boundless by Ben Greenfield
About the Host, Content Copywriter Emily Aborn
Emily Aborn is a Content Copywriter, Podcast Host of Content with Character and the She Built This podcast, and Founder of the She Built This community for women entrepreneurs. She’s been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses. She’s worked with over 96 different industries and loves helping those with a big mission increase their visibility, connect with their clients, and bring their dreams and visions to life. For fun, Emily enjoys nerdy word games and puzzles, reading, listening to podcasts like they're going outta' style, and tromping about in the woods with her husband, Jason, and their dog, Clyde.
Connect with Emily: 
Connect with Emily
Website
Instagram
LinkedIn 
Content with Character Podcast
Join the FREE She Built This Community online