She Means Business: Power Plays by Industry Leaders

Ashley Mastowski
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She Means Business: Power Plays by Industry Leaders

Embark on a journey of empowerment with the She Means Business Podcast, where badass women in business converge. From industry leaders to aspiring entrepreneurs, join in each week to hear the stories and successes of women who dare to dream big. Your host, Ashley Mastowski, a business owner, wife, and Mama to twin toddlers, is here to showcase these inspirational guests and welcome you into a community that celebrates your ambition. And men, here's your golden ticket to glean insights and learn from remarkable women in the business sphere.

  1. 06/05/2024

    Stephanie Anderson: Building a Client-Focused Real Estate Business

    In the latest episode of the She Means Business podcast, Ashley Mastowski sits down with Stephanie Anderson of Team Correa with Urban Nest Realty. Stephanie discusses her transition from 20 years in the corporate world to a career in real estate, the invaluable guidance she received from mentors, and her strategies for building a client-focused business.  Episode Highlights: Stephanie discusses her background, growing up in Las Vegas, and her early interest in real estate. (02:34) Stephanie shares her decision to leave a stable corporate job to pursue a career in real estate, with support from her husband. (07:02) Stephanie discusses the importance of humility and willingness to learn from experienced professionals. (10:23) Stephanie explains the need to be prepared for both smooth and challenging transactions in real estate. (17:36) Stephanie's approach to educating clients about the real estate market and navigating high-interest rates. (20:08) Stephanie discusses the challenges and rewards of being a business owner in the real estate industry. (27:00) Stephanie shares her strategies for building client relationships and the power of referrals in sustaining her business. (34:00) Stephanie's insights on staying in touch with clients and making them feel valued through personal touches. (36:09) Stephanie discusses the significance of problem-solving in real estate transactions and maintaining professionalism. (41:00) Key Quotes: “Aligning myself with someone from the get-go that had experience, had their own business was just key for me.” - Stephanie Anderson “I just had to have that switch in my brain where I was like, you're just going to do it because there's no perfect time. There'll never be a perfect time. If you wait for the perfect time, it will never come.” - Stephanie Anderson “Building a business relationally, it has been huge, it's so rewarding when you can help people.” - Stephanie Anderson Resources Mentioned: Connect with Stephanie Anderson Team Correa Real Estate Group Urban Nest Realty Connect with Ashley Mastowski She Means Business Podcast First Choice Insurance Group Contact First Choice Insurance Group Little Dog Social Media

    45 min

  2. 05/29/2024

    Lisa Kelly: From Corporate Ladder to Curly Hair Care Entrepreneur

    Join us for the latest episode of the She Means Business podcast, hosted by Ashley Mastowski sits down with Lisa Kelly, the founder of the Curly Life Company. Listen as Lisa recounts her transition from a corporate career to tackling the unique challenges of the curly hair care industry, and how she’s shaping solutions for curly-haired individuals everywhere. Episode Highlights: Lisa shares her background in corporate America and her leap into creating a curly hair care company. (01:35) Insights into the trials of finding effective curly hair products and the financial investments involved. (04:11) Introduction of Lisa’s flagship styling product and its unique design features tailored for curly hair. (15:00) Lisa describes her entrepreneurial journey, from initial concept through product development and overcoming setbacks. (17:14) Discussion on the importance of patents in protecting innovative product designs and navigating the patent application process. (21:02) Strategies for effectively reaching and engaging the target market, and the decision to launch on Amazon. (27:20) The benefits and challenges of balancing product sales between an independent website and Amazon platform. (36:25) Expansion of Lisa's product line from a single styling tool to a comprehensive range of hair care products designed for curly hair. (43:45) Encouragement for listeners to pursue their own entrepreneurial dreams and the importance of resilience in business. (48:25) Key Quotes: “It was a numbers game of researching online and making phone calls. I found a lot of incredibly generous people in terms of sharing their knowledge.” - Lisa Kelly “Amazon puts me on the shelf of the biggest store in the world. Shelf space is expensive.” - Lisa Kelly Resources Mentioned: Connect with Lisa Kelly Curly Life Company. Connect with Ashley Mastowski She Means Business Podcast First Choice Insurance Group Contact First Choice Insurance Group Little Dog Social Media

    50 min

  3. 05/22/2024

    Molly Berger: Empowering Women with Financial Planning

    In the latest episode of the She Means Business podcast, Ashley Mastowski sits down with Molly Berger, CSRIC®, CDFA®. Molly is a Wealth Management Advisor with Queen City Wealth in Colorado and is licensed in all 50 states. Her company’s mission is to help women become more financially literate and build wealth.  Molly holds the CSRIC® designation which gives her expertise in sustainable and impact investing and is a CDFA® professional helping women navigate the financial impacts of divorce. Episode Highlights: Molly shares her experience in nonprofit management, emphasizing the crucial role of financial resources in driving change. (4:21) Molly explains how she learned financial planning for herself, becoming a resource for her friends, and navigating challenges in the finance industry. (9:53) Molly emphasizes the importance of personalized financial planning that considers individual differences in goals, industry, income, and tax situations. (18:56) Molly discusses the role of a financial planner in helping clients set realistic goals and adjust their spending or earning habits to achieve their desired future. (29:29) Molly expresses concern over the common practice of young individuals, often unprepared, committing to substantial student loans. (34:17) Molly discusses how to assess student loans by comparing the potential income from a degree against the debt incurred. (37:25) Molly emphasizes the importance of financial education from a young age to prevent individuals from unknowingly making financial mistakes. (43:39) Molly discusses the value of everyone having a financial plan to avoid feelings of shame or stress about money. (45:20) Key Quotes: “We want to work with people who are values aligned to us.” - Molly Berger, CSRIC®, CDFA® “Everyone deserves a financial plan that is tailored to you. And everyone is so different in who we are, what we care about, who we care about, our future goals.” - Molly Berger, CSRIC®, CDFA® “Everyone deserves to have a financial plan and feel good about money, whatever that means to you.” - Molly Berger, CSRIC®, CDFA® Resources Mentioned: Connect with Molly Berger, CSRIC®, CDFA® Queen City Wealth Connect with Ashley Mastowski She Means Business Podcast First Choice Insurance Group Contact First Choice Insurance Group Little Dog Social Media

    51 min

  4. 05/15/2024

    Courtney Broadhead: The Art of Influencing with a Sparkle

    In the latest episode of the She Means Business podcast, host Ashley Mastowski sits down with Courtney Broadhead, Instagram influencer & Owner of Keep It Simple Sparkles. Courtney talks about leveraging her background in event planning to build a social media following, her strategies for balancing life as a mom and influencer, and how she infuses her passion for pink and glitter into her work. Episode Highlights: Courtney shares her struggle with postpartum anxiety after leaving her career to become a stay-at-home mom. (11:12) Courtney emphasizes that her goal in building an online presence was not to gain followers but to help others and make a difference, advocating for a mindset focused on genuine support over popularity. (18:34) Courtney explains how she and her assistant handle social media, with a focus on forming personal connections with followers who share their stories. (24:20) Courtney discusses the difficulties of making significant income from online platforms. (31:44) Courtney emphasizes that her motivation for creating content is passion, not profit. (40:08) Key Quotes: “My goal could never be I want to make a million followers because you're just going to run out of steam. The goal has to be, I want to help someone. - Courtney Broadhead “Somebody's sharing their story with me, boom, I'm clocking in and I'm checking this out, because I want people to feel that they have a connection.” - Courtney Broadhead “Most of the videos gain maybe one follower or maybe two followers, but you're going to have a handful of videos that gain 1,000 followers or even 10,000 followers. You literally just have to keep swinging the bat and trying to help as many people as you can.” - Courtney Broadhead Resources Mentioned: Connect with Courtney Broadhead Keep It Simple Sparkles Connect with Ashley Mastowski She Means Business Podcast First Choice Insurance Group Contact First Choice Insurance Group Little Dog Social Media

    59 min

  5. 04/24/2024

    Building Resilience: The Story of Ohana Fitness and Wellness

    In today’s episode of the She Means Business podcast, host Ashley Mastowski, Ashley delves into the inspiring journey of Samantha Dawson and Erin Saba, Co-Founders of Ohana Fitness and Wellness Studio in Michigan. These remarkable entrepreneurs share their story of resilience, entrepreneurship, and how their paths crossed, leading to a thriving business partnership despite the challenges posed by the COVID-19 pandemic. Episode Highlights: Samantha and Erin discuss the inception of their fitness studio and their paths from varied careers to entrepreneurs in the wellness industry. (1:52) Erin shares insights into maintaining a healthy partnership in business while managing personal lives and significant life events. (10:48) Erin and Samantha discuss the challenges and strategies of balancing their roles as business owners with being mothers and spouses. (14:34) Samantha shares her struggles with balancing business and personal life while dealing with infertility. (20:29) Ashley recounts her 7-year journey with fertility treatments. (21:44) Samantha and Erin share strategies they implemented to adapt their business during the pandemic, including moving classes online and maintaining client relationships. (30:45) The duo discusses their future plans for Ohana Fitness, focusing on expanding their online presence and enhancing their community contributions. (40:31) Key Quotes: "It's crazy, because, you think about your original goals when you first started a business and where you thought you would be in 10 years, it's so much different than where you end up." - Samantha Dawson "I truly believe like, especially if you are ambitious, and a female, a mom, like somebody looking to become a mom or a mom currently, you can still work on your goals and dreams and be a great mom. It's just you need help, there's no way around it." - Erin Saba  "If you want something bad enough, you're going to work hard enough to get it." - Samantha Dawson Resources Mentioned: Connect with Samantha Dawson Connect with Erin Saba Ohana Fitness and Wellness Studio Connect with Ashley Mastowski She Means Business Podcast First Choice Insurance Group Contact First Choice Insurance Group Little Dog Social Media

    54 min

  6. 04/17/2024

    Francislyn Penesa: Taking Notary Services to New Heights

    In the latest episode of the She Means Business podcast, host Ashley Mastowski is joined by Francislyn Penesa, owner of FP Mobile Notary. Francislyn shares her journey to creating a successful mobile notary business, providing an insider look at how the industry has evolved, particularly in response to the pandemic.  Episode Highlights: Francislyn shares her immigration story, moving from the Philippines to the U.S. at six months old with her family, facing financial difficulties and language barriers. (5:13) Francislyn discusses her early career in medical billing, motivated by financial necessity and family support. (9:24) Francislyn shares her experience as a notary public for the first time, feeling nervous and unsure but ultimately successful in completing the signing. (14:00) Francislyn discusses the services of her notary business, from loan signings to general notarizations including powers of attorney. (17:59) Francislyn explains the technological aspects of her notary business, explaining how they assist clients with the digital process, which includes registration and document handling. (23:12) Francislyn outlines her career progression in the notary field, starting with signing services where assignments are distributed via text and accepted based on credentials. (29:55) Francislyn mentions that she now operates her notary service now dispatches notaries for both local and out-of-state signings, including biometric notarizations for international clients. (37:47) Francislyn discusses her recent introduction to the concept of generational wealth, and the importance of investing and financial education. (50:03) Key Quotes: “If we're capable of having kids and raising them, we are fully capable of running our own business.” - Francislyn Penesa “We try to make the services very easy. If we don't know the document, we have them send it, and so that we can familiarize ourselves with it before we get there.” - Francislyn Penesa Resources Mentioned: FP Mobile Notary Connect with Ashley Mastowski She Means Business Podcast First Choice Insurance Group Contact First Choice Insurance Group Little Dog Social Media

    56 min

  7. 03/27/2024

    Makea Macaluso: Empowering Entrepreneurs with Lessons in Resilience

    On the latest episode of the She Means Business podcast, host Ashley Mastowski is joined by Makea Macaluso. Makea Macaluso is a realtor and franchise owner of Togo's Sandwich Shop. Makea is also featured in an upcoming book about women entrepreneurs and started a mentorship program for investment opportunities in the real estate world. She started in a new city with nothing and built an awesome empire for her family. Episode Highlights: Makea discusses the challenges of adjusting to life in Las Vegas, including the temptation of gambling and the need to make something out of the city. (3:41) Makea shares her experience of failing to make a sale but persisting and learning from the experience. (11:09) Makea discusses her transformative experience of attending an event by motivational speaker Marshall Silver, which played a pivotal role in her and her husband's personal and professional development. (14:48) Makea explains why it is important to learn self-reliance in the real estate industry. (22:33) Makea shares her experience of opening a Togo's Sandwich Shop franchise in Las Vegas and the personal impact of bringing a cherished brand to a new location. (28:49) Makea mentions that she was featured in "Women Who BossUp in Las Vegas: Fabulous Boss Ladies Supporting and Growing by Building a Strong Community" by Tam Luck to share her journey and connect with other empowering women. (38:08) Makea advises potential buyers to consult with a buyer specialist to explore options tailored to their needs, emphasizing the importance of understanding market conditions and opportunities for interest rate adjustments. (53:15) Makea encourages those feeling stuck to engage in soul searching, make definitive choices, and take action toward their goals. (1:01:58) Key Quotes: “We knew that we wanted to surround ourselves with people who are on the path or either were where we want it to be. So that's one thing that we did” - Makea Macaluso “I've had some amazing team members over the years and when we've kind of learned together” - Makea Macaluso “I've found that when you're grateful for the things that you have, you can still want more, but appreciate what you have. And just know that it is possible.” - Makea Macaluso Resources Mentioned: Connect with Makea Macaluso Makea Macaluso Instagram Togo's Sandwich Shop Connect with Ashley Mastowski She Means Business Podcast First Choice Insurance Group Contact First Choice Insurance Group Little Dog Social Media

    1h 6m

  8. 03/20/2024

    Daily Habits for Maximum Efficiency

    Join us for the latest episode of the She Means Business podcast, hosted by Ashley Mastowski as she discusses the transformative power of efficiency in both personal and professional realms, and shares her personal journey towards greater success, offering practical advice on balancing the demands of being a business owner, a mother, and a seeker of self-improvement.  Episode Highlights: Ashley shares her journey of self-awareness and efficiency in her personal and professional life, highlighting significant improvements and challenges. (1:28) Ashley discusses how making gym sessions a priority has markedly enhanced her mood, mental health, and daily presence. (5:17) Ashley mentions that she significantly improved her focus by removing all social media notifications from her devices, optimizing her Apple Watch for essential alerts only, and integrating her Outlook schedule with her iPhone calendar to activate focus mode during meetings, enhancing her presence and productivity. (6:10) Ashley shares that she simplifies her schedule by adding personal events to her work calendar. (8:33) Ashley mentions that she maximizes travel and cleaning time by listening to music, podcasts, and audiobooks with her AirPods, enhancing her efficiency and enjoyment during daily tasks and commutes. (11:08) Ashley shares changes she's made to improve her daily routine, including adding vitamins and listening to a podcast. (12:48) Key Quotes: “I am a junkie for efficiency. I am always looking at ways to make life and my business more efficient.” - Ashley Mastowski “Over the last couple years, I've really been on the self awareness, self development journey, hired mind fundamental coach, I've hired a personal finance coach, I have just really been focusing on how to make me have the level of success that I want to be at, and how to catapult my career.” - Ashley Mastowski “I'm so busy with work, I just kind of put my personal calendar on my Work calendar, because that was easier versus migrating my Work calendar and merging it with my personal calendar.” - Ashley Mastowski Resources Mentioned: Connect with Ashley Mastowski She Means Business Podcast First Choice Insurance Group Contact First Choice Insurance Group Little Dog Social Media

    15 min
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Embark on a journey of empowerment with the She Means Business Podcast, where badass women in business converge. From industry leaders to aspiring entrepreneurs, join in each week to hear the stories and successes of women who dare to dream big. Your host, Ashley Mastowski, a business owner, wife, and Mama to twin toddlers, is here to showcase these inspirational guests and welcome you into a community that celebrates your ambition. And men, here's your golden ticket to glean insights and learn from remarkable women in the business sphere.

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