SHEcorporated One Step Empire Kristy Carruthers

Are you doing a good job of balance your busy life, building your business, and looking after your health and wellness at the same time?Or is your wellness taking a backseat, while you tell yourself that you will worry about self-care, rest, exercise or eating better ,when you have time, when you reach that next goal, or when you finish this launch?No, I’m not reading your mind – I’ve had those exact thoughts myself too. I think we all have some version of that, at one time or another.Y...

Let’s talk about money mistakes. You know what I’m talking about. When you realize the payroll and rent for your business is due tomorrow and you don’t have enough in the account, or you try to pay a bill online and your credit card declines.That feeling in the pit of your stomach – UGH…..It happens to all of us – we make big mistakes and small mistakes – but we are guaranteed to make some mistakes, no matter who we are. You think the most successful entrepreneurs don’t make mistak...

What’s the secret to selling out your product or program, or getting a non stop flow of signups for your event or email list? Your sales page. It’s arguably the most important part of your promotion or campaign, and there are some simple steps to follow to get it right, and some common mistakes that could be hurting your sales that you want to be sure to avoid. So, who needs a sales page? I’m going to say almost everyone can use some form of sales page in their business. W...

What’s the secret to making your product the one your buyers HAVE to have, even when there are literally thousands of other choices?What would make some of the biggest names in entertainment (ahem Jennifer Lopez for example) want to wear your product, when you have spent little on advertising and don’t have any type of “In” in the industry?A really specific niche, and some smart collaboration is the secret.You hear a lot about niching down and getting really specific about who your customers ...

When you walk into a client meeting or join the video call, what message are you silently sending? Are you coming off as confident and experienced? The go-to expert? Or maybe fun, creative, reliable? You can say all of those things, sure. But have you thought about how what you are wearing is transmitting visual messages and whether that's helping you convey the right message, or is working against you and making it harder to get your point across?And how is your outfit affecting ho...

Are you ready to take your cape off and stop trying to be super mom, super woman and all the things to all the people?There is so much freedom and relief in letting perfection go, and getting out of your own way.We stop ourselves before we even get started sometimes and we wait for perfection, or for confidence to move forward. But our guest today, Onnie, founder of Moms without Capes, explains that in reality, it’s the action that creates the confidence. We’ve all heard that we should ...