Short form vs long form content & which channels should you REALLY be on ft Victor Potrel #84

Victor Potrel is the Senior Vice President of Partnerships and Creator Services at The Soul Publishing. In this episode he shares his observations on the future of content creation, as we’ve started to see the short-form and long-form worlds begin to collide. He deep dives into pretty much every channel, including why LinkedIn and Facebook could be missed opportunities if you're not using them already! He also shares how you should use different platforms for your business plan and strategy, starting with building your audience, monetising and scaling your platform. This discussion is in-depth and has SO many gems for both creators and entrepreneurs.

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Connect with Victor:

Linkedin: http://linkedin.com/in/victorpotrel

TheSoul's main website: https://www.thesoul-publishing.com/

Link to Shorthand Studios: https://www.shorthandstudios.com/services