34 episodes

Sleaze-Free Real Estate Investing is a show for those of us who never felt at home in the “we buy houses” crowd. In this show, we take a stand against what we call the Lowbrow approach–the mainstream guru-seminar, distressed-seller approach that ends up giving real estate investors a slimy reputation. Instead, we discuss the strategies, tactics and philosophies we call the Thoughtful way–an enlightened approach to real estate entrepreneurship that focuses on constantly sharpening the sophisticated real estate entrepreneur’s three most critical capabilities: Seller relations skills, deal architecture skills, and opportunity vision. When all three of these capabilities are successfully in motion, you can make an excellent living today, AND build long-term wealth while creating value for everyone you touch along the way.

Sleaze-Free Real Estate Investing Jeff Stephens

    • Investing
    • 5.0, 34 Ratings

Sleaze-Free Real Estate Investing is a show for those of us who never felt at home in the “we buy houses” crowd. In this show, we take a stand against what we call the Lowbrow approach–the mainstream guru-seminar, distressed-seller approach that ends up giving real estate investors a slimy reputation. Instead, we discuss the strategies, tactics and philosophies we call the Thoughtful way–an enlightened approach to real estate entrepreneurship that focuses on constantly sharpening the sophisticated real estate entrepreneur’s three most critical capabilities: Seller relations skills, deal architecture skills, and opportunity vision. When all three of these capabilities are successfully in motion, you can make an excellent living today, AND build long-term wealth while creating value for everyone you touch along the way.

    SFREI #30: Aligning Money with Purpose, With Dill Ward

    SFREI #30: Aligning Money with Purpose, With Dill Ward

    In this episode, host Jeff interviews Dill Ward, who is on a mission to raise the vibration on the planet one interaction at a time. Working as a life-catalyzing Realtor for the past decade she combines her unique perspective as a real estate investor, community builder, business mentor, and coach. In their encouraging and inspiring conversation, Dill and Jeff discuss the importance of aligning money with purpose, being positive and abundant, what Dill learned from living through the last real estate crash, and the most important thing to focus on during this time of pandemic.

    • 58 min
    SFREI #29:  COVID-19, The Perfect Storm of Ethical Opportunity

    SFREI #29:  COVID-19, The Perfect Storm of Ethical Opportunity

    Though we find ourselves in very difficult and uncertain times, the COVID-19 pandemic has created the Perfect Storm of Ethical Opportunity for Thoughtful Real Estate Entrepreneurs. Beginning right now, and for at least months if not years ahead, Sellers will need the unique gifts and talents that TREEs can offer them: empathy, listening, tailored proposals and a relationship-oriented approach. In this episode, we discuss all the reasons why Thoughtful Real Estate Entrepreneurs were born for this current situation. This will be TREEs’ finest hour!

    • 31 min
    SFREI #28: Podcaster and Author Josiah Smelser on Crushing Your Real Estate Investing Goals

    SFREI #28: Podcaster and Author Josiah Smelser on Crushing Your Real Estate Investing Goals

    In this episode, Jeff interviews Josiah Smelser, host of The Daily Real Estate Investor podcast, and author of the new book “Dream It and Build It: How to Crush Your Real Estate Investing Goals.” In this conversation, Jeff and Josiah discuss how Josiah has created a strong, synergistic business partnership, how he and his partner set a stretch goal for 2019 and crushed it, how to strike a balance between making a living and doing long-term investing, and how to make the transition from investing in single-family homes to much larger apartment complexes with multiple partners.

    • 44 min
    SFREI #27: Key Insights to Uncover About the Seller In Order To Make a Winning Proposal

    SFREI #27: Key Insights to Uncover About the Seller In Order To Make a Winning Proposal

    When the phone rings with a new lead, most average investors begin collecting INFORMATION about the PROPERTY. But as Thoughtful Real Estate Entrepreneurs, we know the most important thing to do is collect INSIGHTS about the SELLER. Gathering information about the property is easy. Getting to know our audience and who we are dealing with takes more skill, and will give us the best chance of being able to present a proposal that will resonate with them and be accepted. In this episode, we discuss the key insights we need to gather ABOUT the Seller in order to make a winning proposal to purchase their property.

    • 37 min
    SFREI #26: Marketing “What” You Do, vs. “How” You Do It

    SFREI #26: Marketing “What” You Do, vs. “How” You Do It

    When you’re marketing to off-market Sellers, you can either pitch your WHAT, or you can demonstrate your HOW. Lowbrow investors offer their WHAT in the first contact...what they can do, what they think the Seller wants, WHAT they think is attractive to the Seller. Instead, we Thoughtful Real Estate Entrepreneurs demonstrate our HOW. We don't say what we'd like to do; instead, we demonstrate HOW we work. In this episode, we discuss this critical distinction, and why HOW is better than WHAT.

    • 20 min
    SFREI Quick Takes: Direct mail marketing to off-market Seller leads

    SFREI Quick Takes: Direct mail marketing to off-market Seller leads

    In this episode of Sleaze-Free Real Estate Investing, host Jeff discusses several elements of successful direct mail marketing to off-market Seller leads. Topics covered include: 1) are all Seller leads equally valuable? 2) what’s the difference between direct mail strategy and gimmicks 3) how you should NOT measure results in your direct mail campaign, and 4) two critical marketing lessons—persistence and timing.

    • 23 min

Customer Reviews

5.0 out of 5
34 Ratings

34 Ratings

kenman13 ,

Concise and Honest

I found this later it’s been refreshing to find like minded REI and similar struggles I’ve experienced
Thank you for doing this
-Kenny

JenniRust ,

A breath of fresh air!

If you are a real estate investor - experienced or brand new - stop searching the archives and listen to this podcast! Jeff explains the why behind the how of finding your market, targeting the right deals, explaining key communication ideals, and so much more. Everything he does is based on finding the win-win for everyone involved in a real estate transaction, and the marketing examples and ideas are amazing. Puts everything into perspective for me, and I’m no longer feeling sleezy for being a REI. 😉

BlissfulMillionaire ,

Great info from a great guy!

I love Jeff's approach to real estate. He's a true relationship guy and teaches us how to stay human in a business that is often so focused on numbers. Thanks Jeff. Keep up the good work!

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