Small Biz Flash Adam Hewitt

FEATURE

Sales is a foundational to the success of your small business.  No sales means no revenue, which means no business.  But many small businesses struggle to get sales right.  And as they scale, they make costly mistakes, like hiring just one heavy hitter or promoting a hire performer into the sales manager role just because he/she has good numbers.  Today, we talk to expert about how a fractional sales approach can help.

Today’s guest is David Lusk, of Evergreen Sales Group:

David’s email:  drlusk@evergreensales.group
David’s LinkedIn page:  https://www.linkedin.com/in/drlusk/
Evergreen Sales Group web page:  evergreensales.group

Listeners of the show will get free access to the sales personnel assessment tool Willset Core Motivation Analysis, just by contacting David.

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NEWS ROUNDUP

1
As negotiations continue in Washington over raising the national debt ceiling, there are fears about the fallout to small businesses if a deal isn’t reached.
https://www.uschamber.com/small-business/the-debt-limit-stalemate-and-your-small-business-everything-you-need-to-know

2
Small businesses are slowing down their hiring.
https://www.wsj.com/articles/workers-are-still-needed-but-many-small-businesses-have-slowed-hiring-dfa30be6

3
Despite the challenging times, or perhaps because of them, small business owners are looking for growth opportunities.  A poll found that 51% of owners have growth-oriented objectives.
https://www.truist.com/resources/small-business/annual-small-business-survey-results

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This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  https://sbsaccountants.com/.

👀 Watch on YouTube:  https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.

📧 I would love to hear from you!  Please email me at adam@smallbizflash.com.

🖥️ Learn how I can help your small business at https://eraynay.com/.

FEATURE

Many small businesses use email marketing to reach prospects and customers.  But a common mistake is to not segment the list to better target the recipients with messaging and offers they will respond to.  Numerous studies have shown that segmenting your email list and customizing the messages to each segment increases click-through-rates.

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NEWS ROUNDUP

1
Confidence among small business owners fell to a decade low last month, according to the latest monthly data from the National Federation of Independent Business.
https://www.nfib.com/content/press-release/economy/labor-quality-becomes-top-small-business-problem-followed-by-inflation/

The Wall Street Journal/Vistage survey of small business owners found somewhat similar results.
https://www.vistage.com/research-center/business-financials/economic-trends/20230504-small-business-confidence-holds-wsj-survey/

2
Nearly half of small businesses, at 48%, prioritize digital-first marketing, according to Bank of America’s 2023 Small Business Owner Report.
https://newsroom.bankofamerica.com/content/newsroom/press-releases/2023/04/bofa-survey-76-percent-of-small-businesses-feel-well-equipped-to.html

3
Thousands of small businesses have started a side hustle in the RV industry as a way to make some extra cash.
https://www.foxbusiness.com/features/side-hustle-helping-small-businesses-across-us-make-extra-cash-beat-inflation

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This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  https://sbsaccountants.com/.

👀 Watch on YouTube:  https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.

📧 I would love to hear from you!  Please email me at adam@smallbizflash.com.

🖥️ Learn how I can help your small business at https://eraynay.com/.

FEATURE

We continue the conversation from last week with an SBA loan expert, talking about the timely topic of credit availability, as well as what paperwork is needed to get a loan.  We also look the right and wrong way to use a credit line.

Today’s guest is Laurence Leopold:

Laurence’s LinkedIn page:  https://www.linkedin.com/in/laurence-leopold-4496342/

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NEWS ROUNDUP

1
Small business’ access to credit tightened in April.
https://b2c-cms2.b2cdev.com/small-business-lending-index/april-2023

2
82% of business owners plan to obtain funding for their business in the next 12 months, but only 29% will seek out traditional bank loans.
https://newsroom.bankofamerica.com/content/newsroom/press-releases/2023/04/bofa-survey-76-percent-of-small-businesses-feel-well-equipped-to.html

3
The Small Business Administration is trying to reverse a decline in the number of small businesses that have contracts with the federal government.
https://federalnewsnetwork.com/contracting/2023/05/agencies-spending-record-amounts-on-small-business-contracts-amid-shrinking-pool-of-firms/

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This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  https://sbsaccountants.com/.

👀 Watch on YouTube:  https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.

📧 I would love to hear from you!  Please email me at adam@smallbizflash.com.

🖥️ Learn how I can help your small business at https://eraynay.com/.

FEATURE

Small Business Administration, or SBA, loans play a critical role in financing many small companies.  In this episode, we discuss the difference between 7a and 504 loans and talk about some of the basic eligibility requirements for getting an SBA loan.

Today’s guest is Laurence Leopold, of Byline Bank:

Laurence’s email:  lleopold@bylinebank.com
Laurence’s LinkedIn page:  https://www.linkedin.com/in/laurence-leopold-4496342/
Byline Bank’s web page:  https://www.bylinebank.com/

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NEWS ROUNDUP

1
Despite numerous ongoing concerns, a majority of small business owners are reporting increased revenue in 2022 from 2021, and are generally bullish about their growth in the next year.
https://newsroom.bankofamerica.com/content/newsroom/press-releases/2023/04/bofa-survey-76-percent-of-small-businesses-feel-well-equipped-to.html

2
Small business owners are stressed out about money, according to new research.
https://newsroom.lfg.com/small-business-owners-have-big-personal-finance-concerns-according-to-new-lincoln-financial-group-study.htm

3
Apple has launched a new small business website to mark National Small Business Week, which is this week.
https://www.computerworld.com/article/3694593/apple-wants-to-be-the-platform-of-choice-for-small-business.html

https://www.apple.com/business/small-business/

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This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  https://sbsaccountants.com/.

👀 Watch on YouTube:  https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.

📧 I would love to hear from you!  Please email me at adam@smallbizflash.com.

🖥️ Learn how I can help your small business at https://eraynay.com/.

FEATURE

The balanced scorecard is a tool that any small business can use to focus on the important areas of operations, as well as finances, linking them to specific goals to generate better outcomes.  The scorecard moves beyond just the typical financial metrics and aligns daily activities with the company’s overall strategy.

https://hbr.org/1992/01/the-balanced-scorecard-measures-that-drive-performance-2

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NEWS ROUNDUP

1
Small businesses are hiring only temporary, part-time workers and contractors at a record high rate of 25%.
https://www.alignable.com/forum/smbs-hedge-bets-on-recession-contract-part-time-hiring-up-to-new?from_topic=polls

2
The Small Business Regulatory Flexibility Improvements Act would force federal regulators to more accurately disclose the total impact of all new rules on small businesses.
https://cei.org/blog/regulatory-reform-in-the-118th-congress-small-business-regulatory-flexibility-improvements-act/

3
The United States Patent and Trademark Office (USPTO) has reduced fees for small and micro entity patent applicants as part of a Congressional effort to lower the barriers to obtaining patents.
https://www.natlawreview.com/article/2023-patent-fee-reductions-and-trademark-response-period-changes

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This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  https://sbsaccountants.com/.

👀 Watch on YouTube:  https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.

📧 I would love to hear from you!  Please email me at adam@smallbizflash.com.

🖥️ Learn how I can help your small business at https://eraynay.com/. 

FEATURE
Today’s guest is Jack Smith, of The American Insurance Group:

Jack’s email:  jack@insurancegroup.us
Jack’s LinkedIn page:  https://www.linkedin.com/in/jacksonsmith1/
The American Insurance Group’s web page:  http://www.theamericaninsurancegroup.com/

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NEWS ROUNDUP

1
Small businesses are filing for bankruptcy at record high rates, according to new data from UBS.
https://markets.businessinsider.com/news/stocks/svb-banking-crisis-credit-crunch-private-bankruptcy-filings-small-business-2023-3

2
Small businesses will now have a tougher time getting their message out on Twitter because of changes to the account verification process.
https://www.abcactionnews.com/news/region-hillsborough/small-businesses-left-behind-as-twitter-introduces-a-new-verification-model

3
Amazon has been mislabeling some products as sold by small businesses, when in fact, they were not, according to an article published on the tech web site The Information.
https://www.theinformation.com/articles/amazon-hands-out-small-business-label-to-huge-sellers

https://www.manufacturing.net/video/video/22807059/amazon-accused-of-mislabeling-sellers-as-small-or-blackowned-businesses

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This podcast is sponsored by SBS Accounting & Advisors.  Use the promo code FLASH and get 20% off your set up fee!  https://sbsaccountants.com/.

👀 Watch on YouTube:  https://www.youtube.com/channel/UCmFHZqDGRbOHXjhpicWuqhg.

📧 I would love to hear from you!  Please email me at adam@smallbizflash.com.

🖥️ Learn how I can help your small business at https://eraynay.com/.