60 episodes

Small businesses are the backbone of America and they help keep the spirit of Texas alive. As many as 50% will close their doors forever after just five years and we're here to change that. We know how tough it is to be an entrepreneur these days, so we're giving small business owners a platform to share their stories. Listen in as we share the personal and business stories of entrepreneurs and companies around the nation. From "mom and pop" shops to multi-million dollar investors, we dive into where they came from and how they are making it today. New episodes are released every Thursday and links to our guests are always available in the show notes.


**The views expressed here are solely representative of those stating their opinions and do not necessarily reflect the views of John Kelley or Beefy Marketing. Small Business Origins invites guests to speak of their experience and offer personal opinions on a range of topics, none of which is censored or scripted. Nothing expressed in any episode should be taken as advice for any subject including financial decisions, medical decisions, or life choices. Please consult an appropriate expert if you have questions regarding any topic discussed on The Beef.**

Small Business Origins Beefy Marketing

    • Business
    • 5.0 • 22 Ratings

Small businesses are the backbone of America and they help keep the spirit of Texas alive. As many as 50% will close their doors forever after just five years and we're here to change that. We know how tough it is to be an entrepreneur these days, so we're giving small business owners a platform to share their stories. Listen in as we share the personal and business stories of entrepreneurs and companies around the nation. From "mom and pop" shops to multi-million dollar investors, we dive into where they came from and how they are making it today. New episodes are released every Thursday and links to our guests are always available in the show notes.


**The views expressed here are solely representative of those stating their opinions and do not necessarily reflect the views of John Kelley or Beefy Marketing. Small Business Origins invites guests to speak of their experience and offer personal opinions on a range of topics, none of which is censored or scripted. Nothing expressed in any episode should be taken as advice for any subject including financial decisions, medical decisions, or life choices. Please consult an appropriate expert if you have questions regarding any topic discussed on The Beef.**

    Side Hustle to Full-Time Flowers feat. Maggie & Mick Bailey with Bramble & Bee

    Side Hustle to Full-Time Flowers feat. Maggie & Mick Bailey with Bramble & Bee

    Creativity may surface in unexpected ways and even turn into an incredibly unique small business. Today’s guests, Mick and Maggie Bailey, are a wholesome married couple and co-owners of their floral business, Bramble & Bee. Maggie discovered her talent for arranging flowers when trying to make friends at church and, in order to have more time for herself, she eventually left her job in retail to pursue this passion full-time. In this episode, you’ll hear all about how Maggie and Mick met, how they started Bramble & Bee, and how the company has evolved and expanded from being a wedding business to being a niche wedding service that also offers retail options. We discuss how their business is unique, before we delve into the logistics of what they offer, including their prices. From wedding flowers to subscription deliveries, this more-than-a-florist may not be for everyone, but it is a phenomenal flower shop for those they do cater to! 






    Key Points From This Episode:






    Introducing today’s guests from Bramble & Bee, Mick and Maggie Bailey.As children, what we all wanted to be when we grew up. What Beefy Marketing can print for your business. An overview of Maggie and Mick’s backgrounds and what led them to start their business.How the couple met and their journeys in the church.Bramble & Bee’s origin story. Why Bramble & Bee started as an online wedding business. Bramble & Bee’s first working space and how they ended up where they are now.How they became a retail flower shop as well. The importance of having a personal relationship with your customers. Why Bramble & Bee is the ‘anti-flower shop flower shop.’What goes into arranging wedding flowers for a full-scale/à la carte wedding, and the costs. The challenges and variables they face when catering flowers for a wedding. The retail styles they offer and their prices. How Mick joined Bramble & Bee full-time. How to become a customer and contact Bramble & Bee. Why Bramble & Bee’s arrangements are always unique. The subscription service Bramble & Bee offers. 





    Tweetables:






    “I have always referred to the business collectively because I never wanted it to just be me.” — Maggie Bailey [0:14:50]






    “It’s actually zero dollars to start a wedding [flower] business.” — Maggie Bailey [0:17:45]






    “We never intended to be a retail shop because it is a lot of work to make money in retail flowers. It is more work in smaller amounts of time to make money in wedding and event floral.” — Maggie Bailey [0:23:13]






    “We don’t do the more traditional things that old school flower shops [do.] Our shop specializes in specialty flowers and designing them in a more garden style and more organic arrangements.” — Maggie Bailey [0:25:35]






    “We’re trying to do the bigger events so we don’t have to take on as much work so we can concentrate on doing what we’re doing really well and execute it excellently.” — Mick Bailey [0:28:44]






    Links Mentioned in Today’s Episode:






    Bramble & Bee


    Maggie Bailey/Bramble & Bee on Instagram


    Bramble & Bee on Facebook


    Maggie Bailey on LinkedIn


    Mick Bailey on LinkedIn


    Connect With Host & Guests


    Beefy Marketing


    John Kelley Email Address

    • 52 min
    Position Your Business to Win feat. Perry Allison with PowerOP

    Position Your Business to Win feat. Perry Allison with PowerOP

    Business owners truly are the backbone of our society, yet they rarely get the support they need in order to thrive and pull their teams up with them. Perry Allison joins us today to discuss the challenges business owners face and the services his company, PowerOP, offers small businesses to aid their growth. Perry candidly shares his origin story and entrepreneurship journey, explaining how his experience of growing his fitness service company, Premier,  inspired the idea for PowerOP. We discuss everything from the danger of worshipping income to the importance of relinquishing control, and Perry shares insight into how to ensure genuine buy-in from your team. Tune in to find out what causes business owners to get trapped in the hamster wheel and how PowerOP’s five stages of development can guide them off, and onto a path of sustainable growth.






    Key Points From This Episode:






    PowerOP’s Perry Allison answers our icebreaker question.What prompted him to move from California to Texas.The annual toy drive he does for fatherless kids and disenfranchised families.Perry’s origin story and entrepreneurship journey.The challenge business owners face and the impact they have on employees.PowerOP’s mission to leverage human equity and energy for growth.Why business owners get stuck in the hamster wheel.How to encourage real engagement from your team.The five stages of development PowerOP guides small businesses through.The various packages PowerOP offers clients.The value of mentorship.Perry’s journey of growing his fitness service company, Premier.How his experience with Premier inspired the idea for PowerOP, and how a resource like PowerOP would’ve accelerated the business’ growth.PowerOP’s fee structure.The adjustments required to adapt to the new digital business world.PowerOP and Premier’s target customers.The responsibility business owners have to improve work environments.The gains of giving. Perry’s generous offer to Small Business Origins listeners.





    Tweetables:






    “Making the most money I’ve ever made in my life, I was [the] most frustrated that I’ve ever been.” — Perry Allison [0:18:21]






    “Business owners are the backbone of our society.” — Perry Allison [0:18:50]






    “We leverage human equity and human energy by first connecting with our team members to position us for growth.” — Perry Allison [0:20:20]






    “In the releasing of the roles and responsibilities is when we actually position our organizations to win and tap into real engagement from our team, where they start to see their identity and their mission aligning with the company.” — Perry Allison [0:23:57]






    “Business is not as usual … we are in a different digital business world.” — Perry Allison [0:36:36]






    Links Mentioned in Today’s Episode:






    Perry Allison on LinkedIn


    Perry Allison on YouTube


    PowerOP


    Premier Fitness Service


    Beefy Marketing


    Business Growth Hacks


    Sailor Jimmy Podcast


    John Kelley Email Address

    • 47 min
    Honest Mechanic, Community Servant feat. David with Dynamic Motors Auto Repair

    Honest Mechanic, Community Servant feat. David with Dynamic Motors Auto Repair

    Some of us come to business ownership as first-generation entrepreneurs, and others fall in love with it as children while watching their parents work hard and reap the rewards. Today’s guest falls firmly within the second category, having been trained in the family business by his father from the tender age of eight. Tune in to hear how David’s people-centered approach to business has drawn in a community of people from far and wide, and why that community is so important to him. You’ll hear how he structures his business, what he advises for listeners looking to avoid being scammed, and how computerization has influenced the motor industry today. We talk about the many ways David uses Dynamic Motors Auto Repair to give back, and he extends an invitation to listeners to join him and the team on the next Community Day, where you’ll stand a chance to win your share of great prizes. Thanks for tuning in! 






    Key Points From This Episode:






    Welcome to David, with Dynamic Motors Auto Repair.Today’s ice-breaker question: your most frequently used emoji. Why David prefers to call rather than text.The perils of texting in a business setting.Our sponsor: Beefy Marketing, and what they do. David’s story leading up to starting Dynamic Motors Auto Repair.How his father trained him and his siblings in the family business growing up. What he learned growing up and how he implements the principle of giving back today. The community event hosted on 10 December with a petting zoo, bouncy house, mechanical bull, free food, and a raffle. Why community is so important to David.Why David is such a hands-on business owner.His advice to people afraid of being scammed by crooked technicians. Why David is looking to hire more qualified practitioners to manage his workload.How his prices are structured in accordance with the associated labor.The switch that has occurred between manual and computerized mechanisms.Why David believes that every make is essentially equal.Why he accommodates both walk-ins and bookings.Where to find Dynamic Motors Auto Repair online.


    Tweetables:






    “Without the community, you’re really nothing. People don’t realize that.” — David [0:14:38]






    “If you come in and you’re a regular customer and I know you and I feel like I can trust you, I will help you out as best as I can, but you’ve got to realize that the money is literally coming out of my pocket, not the company’s, but mine.” — David [0:32:00]






    Links Mentioned in Today’s Episode:






    Dynamic Motors Auto Repair


    Dynamic Motors Auto Repair on Facebook


    Beefy Marketing


    John Kelley Email Address

    • 41 min
    God, Family, Coffee feat. Billy Schiel with Honor Society Coffee Co.

    God, Family, Coffee feat. Billy Schiel with Honor Society Coffee Co.

    There are countless ways in which we can honor others above ourselves and Billy Schiel has chosen to do that through coffee! What began as a retail product honoring coffee bean farmers and the craft of roasting has now evolved into a coffee shop that has the additional benefit of honoring the community that it serves. Because who can be unhappy when they’re drinking a delicious cup of coffee while surrounded by friends? Alongside running the Honor Society Coffee Co., Billy is a pastor with the Church Project; another way in which he serves and cares for others. Tune into our very first episode to hear about the origins of Billy’s small business journey, the benefits of staying small, advice for running a successful business, and some fascinating facts about coffee. Even if you don’t love coffee, Honor Society Coffee Co. has something that will fill your cup (literally and figuratively!) 






    Key Points From This Episode:






    The origins of Billy’s 10-year journey in the coffee world.How to roast the perfect coffee beans (according to Billy).The first coffee company that Billy founded. The inspiration behind the founding (and naming) of Honor Society Coffee Co.How Honor Society Coffee Co. has evolved over the past few years.The pastoral side of Billy’s life.One of the keys to being successful in business.Benefits of partnering with a bean roaster.Where Billy sources the beans for his coffee. What makes Honor Society Coffee Co. stand out from other coffee companies.Some of Honor Society Coffee Co.’s specialty drinks. How the Americano got its name. Billy explains what a Nitro Cold Brew is. Other delicious treats that can be found at Honor Society Coffee Co. The intention behind the monthly events held at Honor Society Coffee Co.Why you should pay Tomball a visit! 





    Tweetables:






    “Once you’ve gone into coffee you never can get out of it.” — @Gospelbroker [0:09:59]






    “Honor Society comes from this idea that I saw in Romans 12:10, “Honor others above yourselves.” — @Gospelbroker [0:12:04]






    “Coffee is just a tool but what happens around coffee is all the other elements of community and creativity and friendships and feeling like part of a family.” — @Gospelbroker [0:15:15]






    “Coffee is really an extension of caring for people for me.” — @Gospelbroker [0:16:49]






    “Whatever it is that you want to accomplish in business, be hyper-focused on that one thing.” — @Gospelbroker [0:21:07]






    Links Mentioned in Today’s Episode:






    Honor Society Coffee Co.


    Honor Society Coffee Co. on Instagram


    Billy Schiel on LinkedIn


    Church Project


    Beefy Marketing


    John Kelley Email Address

    • 54 min
    Teaching Executive Function with Staying Ahead of the Game feat. Evan Weinberger

    Teaching Executive Function with Staying Ahead of the Game feat. Evan Weinberger

    Being able to thrive in a school setting isn’t only about a person’s academic ability; it also has a lot to do with their ability to deal with competing demands, organize themselves, and stick to deadlines. Staying Ahead of the Game (SAOTG) isn’t just your regular tutoring company; they focus on academic coaching; a combination of traditional tutoring, life skills coaching, and executive functioning development. Today, the founder and CEO of SAOTG, Evan Weinberger joins us to share how his personal experience with learning difficulties combined with the gap that he noticed in the educational support space led him to found what is now the largest academic coaching and tutoring organization in Houston (and still growing!) During this episode, Evan also explains who will benefit from SAOTG’s services, why their approach resonates so well with so many children, how (and why) the school system needs to change, and more. We couldn’t have asked for a more inspirational episode to end off the Beef Podcast journey. Stay tuned for our next venture: Small Business Origins! 






    Key Points From This Episode:






    Welcome to the final episode of the Beef Podcast!How Evan blows off steam after a stressful day. Evan’s original career goal, and an overview of his career trajectory.How Evan was able to thrive at school despite a number of learning differences. The gap in the educational support space that inspired Evan to found Staying Ahead of the Game (SAOTG).Words of encouragement for getting your own entrepreneurial venture off the ground.Advice for choosing a career path. Resources provided by SAOTG.The age range of people who can benefit from SAOTG’s academic coaching.How SAOTG has grown since its founding.The profile of a typical SAOTG client. The ‘million dollar question’ that SAOTG coaches ask their students each session.Changes that Evan believes need to take place in the school system so that more children can thrive.Free resources that can be found on the SAOTG website and social media platforms.The exciting new podcast that is going to be replacing Beef!





    Tweetables:






    “Getting into entrepreneurship was the trifecta of my own experiences and struggles in school, the research that I was learning about in IO psychology, and teaching juniors and seniors.” — @SAOTG_Evan [0:13:42]






    “Success in school is not necessarily about how bright you are, it’s about the systems that you have in place in order to keep track of the short-term, medium-term, long-term things that are being asked of you, and juggling all of those deadlines and meeting those obligations.” — @SAOTG_Evan [0:15:00]






    “Don’t be afraid to start that [entrepreneurial] journey even if you don’t know all the questions that are going to come up, all the struggles that are going to come up, and all the answers.” — @SAOTG_Evan [0:18:17]






    “Find something that you love doing first. Don’t worry about money or lifestyle, just find something that you love first, and then figure out a way to make money doing it.” — @SAOTG_Evan [0:20:33]






    “There needs to be a life skills class taught at every school to every kid, neurotypical or neurodivergent.” — @SAOTG_Evan [0:41:00]






    Links Mentioned in Today’s Episode:






    Staying Ahead of the Game


    Staying Ahead of the Game on LinkedIn


    Staying Ahead of the Game on Facebook


    Staying Ahead of the Game on Instagram


    Evan Weinberger on LinkedIn


    John W Kelley


    John Kelley on Instagram


    John Kelley on Tikok


    Beefy Marketing


    Beefy Marketing on Instagram


    Beefy Marketing on YouTube


    Beefy Marketing on Facebook

    • 1 hr 2 min
    Automation in Business with KEAP feat. Clate Mask

    Automation in Business with KEAP feat. Clate Mask

    There are many challenges that entrepreneurs face when running a business, one of those being customer relations. Small businesses do not have the resources to match the customer service offered by larger companies, and techniques available to small businesses are inefficient or outdated. What if there was a way to reduce the time and resources spent on marketing while still leaving customers satisfied? In today’s episode, we speak to Clate Mask, CEO and Co-founder of Keap, an all-in-one Customer Relationship Management (CRM), sales, and marketing platform designed to grow businesses. What sets Keap apart from similar companies is its ability to automate various marketing and sales aspects of any business, leaving you with more time to concentrate on the essential aspects. In our conversation, we learn how Keap first started and the automation products it offers to clients. We discuss the importance of sales and marketing for growing a business, the challenges that small businesses face regarding customer relations, and how automation can streamline your operations. Clate also shares why he decided to start Keap and the inspiring journey of getting to where he is today. Tune in to discover how automation can make first-time customers into lifetime fans and grow your business with Clate Mask!






    Key Points From This Episode:






    We start the show with an icebreaker question for Clate: favorite local restaurant?An overview of Clate’s career journey.What motivated him to become an entrepreneur and start Keap.Clate explains the basics of automation and Customer Relationship Management (CRM).Find out about what Keap is and how it helps businesses grow.The benefits of automation for small businesses.How automated relational marketing can help grow your customer base.The challenges that small businesses face with regard to relationship marketing.Reasons to choose Keap over its competitors.The type of support Keap offers to new and existing clients. Hear about the difficult journey of founding Keap.Clate shares the moment he knew starting Keap was the right choice.Reasons why it is essential to remain motivated despite the challenges. Discover the advantages of automation in both your business and life.We discuss why people choose to become entrepreneurs. 





    Tweetables:






    “Unfortunately, most of the time in business, we work so hard to get a customer that we leave out the profitable part, which is getting reviews, referrals, and repeat business.” — @ClateMask [0:08:48]






    “It is about the solution and not just the software.” — @ClateMask [0:17:37]






    “To automate your sales and marketing will change your life, but you have to put some effort in. And we help you with that.” — @ClateMask [0:22:07]






    “We love to empower entrepreneurs with automation because when it happens and when they get it, it is not just game-changing and business-changing, it is literally life-changing.” — @ClateMask [0:31:36]






    Links Mentioned in Today’s Episode:






    Clate Mask on LinkedIn


    Clate Mask on Twitter


    Clate Mask on Facebook


    Clate Mask Email


    Keap


    Keap on LinkedIn


    Keap on Facebook


    Keap on Twitter


    Keap on Instagram


    Keap on YouTube


    Keap on Pinterest


    Keap on TikTok


    John W Kelley


    Beefy Marketing


    Beefy Marketing on Instagram


    Beefy Marketing on YouTube


    Beefy Marketing on Facebook

    • 40 min

Customer Reviews

5.0 out of 5
22 Ratings

22 Ratings

CMorrisInvestments ,

View of a business owner

One thing about being a business owner is the constant need to keep pushing your business out in front of people. Keeping it fresh on their minds and really delving into how your business works and what you stand for so that you can make that connection with your guest and customers or potential clients. For me, being on the podcast and having an avenue to speak to my business, speak of my family and their involvement as well as have the ability to discuss the ins and outs the average small business owner (especially a restaurant owner) was an opportunity I thought I would never have. The Beef Podcast really helped bring to light the struggles and successes that we small business owners run into through great dialogue from the host. It was this and connections mad through the podcast that had dozens of people coming in and speaking to me in my establishments about how they had heard me on the podcast. Such a great avenue for small business and a great way to build support for the communities they touch with their other business guests as well! Definitely worth the listen!

Mxsandy12 ,

Perfect small business pod!

So informative and really fun too!

Mexicantoes ,

Dreams

Small businesses are people’s dreams. This podcast is giving these business owners a chance to talk about their dreams and how they are making it all happen. Great content and completely engaging for any listener.

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