110 episodes

Who Is This Podcast For?
If you are thinking about starting, planning or launching an online business, but all the online tech makes your head spin, then tune in.

If you're not sure that you have what it takes to have your own online business and need some encouragement or advice, come on in.

I'll give you the same advice I give my paid coaching clients...for FREE.

Are you planning a second act for your life because of retirement or pending retirement? The small business world is very different than it used to be.

Are you in the middle of a later in life pivot and you need to save a lot of time with your new business launch?

Starting an online business with a solid plan is essential for success in today's competitive world. With so many options for everyone to choose from, how will you stand out above the crowd and rise above the noise?

If you are thinking about starting, planning or launching a business, but either don't know where to start or need some help with the startup process, then you will enjoy this podcast.

Small Business Startup Essentials Tom Clairmont | Helping First Time Entrepreneurs Succeed Online

    • Business
    • 5.0 • 2 Ratings

Who Is This Podcast For?
If you are thinking about starting, planning or launching an online business, but all the online tech makes your head spin, then tune in.

If you're not sure that you have what it takes to have your own online business and need some encouragement or advice, come on in.

I'll give you the same advice I give my paid coaching clients...for FREE.

Are you planning a second act for your life because of retirement or pending retirement? The small business world is very different than it used to be.

Are you in the middle of a later in life pivot and you need to save a lot of time with your new business launch?

Starting an online business with a solid plan is essential for success in today's competitive world. With so many options for everyone to choose from, how will you stand out above the crowd and rise above the noise?

If you are thinking about starting, planning or launching a business, but either don't know where to start or need some help with the startup process, then you will enjoy this podcast.

    Ep. 111: Interview With Danielle Jefferson- Small Business Consultant

    Ep. 111: Interview With Danielle Jefferson- Small Business Consultant

    In this episode, we're going to hear from Danielle Jefferson, from Jefferson James Consulting about her transition out of her Corporate job and into having her own business.
    Listen in on her journey through the ups and downs of the transition and how she worked out a plan for success that works for her but can also work for you as well.
    8:15 The next step was to take sales training through a course
    10:45 Why she changed her business model
    11:50 The mindset stuggles from leaving her job to having her own business
    13:15 The structure of her online courses that includes personal Coaching
    15:20 How she obtained her first client
    16:30 The future of her business
    18:45 Why she didn't need to pick a niche
    20:45 Her advice to someone thinking about starting a business 
    If you want help launching an online business: www.tomclairmont.com/coaching
    Receive weekly emails from Tom on having a professional online business HERE.
    Check out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.
    The Author's Playbook online author development course from Dennis Geelen (highly recommended by Tom)


    Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-content

    • 25 min
    Ep. 110: Interview with Dennis Geelen-Author of, 'The Accidental Solopreneur'

    Ep. 110: Interview with Dennis Geelen-Author of, 'The Accidental Solopreneur'

    In this episode, I talk to Dennis Geelen about his journey from working in the Corporate realm to finding himself without a job and creating a new path for his life through starting his own business.
    3:00 The start of his entrepreneurial journey when he was laid off from his job
    6:00 The new mindset of ‘What if this works?’
    9:45 How he was able to get his first clients with his new business
    12:10 The need to switch the niche until he found something that was a better fit
    14:30 The transition to becoming an author and how to differentiate themselves
    16:30 How to pick that specific niche for yourself
    18:50 His thoughts on volunteering your services to test the niche
    21:00 His advice for older entrepreneurs on how to promote the business on social media
    23:50 His influencers through coaching and courses that helped him develop as a business owner/promoter
    26:35 What’s next for Dennis for his business
    If you want to talk about launching an online business: www.tomclairmont.com/coaching
    Receive weekly emails from Tom on having a professional online business HERE.
    Check out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.
    The Author's Playbook online author development course from Dennis Geelen (highly recommended by Tom)


    Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-content

    • 31 min
    Ep. 109: Interview with Michael J. Penney, Business Development Consultant

    Ep. 109: Interview with Michael J. Penney, Business Development Consultant

    Friends, today, I have with me someone that I find very interesting that I came across on my favorite platform, LinkedIn. Michael J Penney. Michael J. Penney is a proven, battle tested leader.
    Michael is a combat veteran of Iraq & Afghanistan. He served in the United States Marine Corps for 8 years through 2 wars. But then In March of 2016 he presented at TEDxRaleigh, “What’s Your IED: How to Add Value During Life's Explosive Situations”, combining military and personal experiences in an effort to bridge the lives of veterans and civilians.
    He’s also the founder of 5Paragraph.com where he uses his military training and skill sets to help small to medium sized businesses improve their workforce efficiencies through better leadership.
    You can see Michael do a multi-stream live reading of a classic book from time to time or when he’s just trying to make the world a better place and discuss a topic that he’s passionate about.
    You can go to www.5paragraph.com to see his training or coaching information there.
    ·       Michael explains his transition out of the military and going back to school in Boston MA and how Mentors and a business development program helped him with his pitch for his patent and initial product
    ·       Michael explains the development of the concept of using the 5 paragraph operations order and how he made it successful in the business environment.
    ·       He then explains why he started the live streams and his book writing ventures
    If you want to talk about launching an online business: www.tomclairmont.com/coaching
    Receive weekly emails from Tom on having a professional online business HERE.
    Check out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.
    The Author's Playbook online course (highly recommended by Tom)


    Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-content

    • 33 min
    Ep. 108: Interview with Marc Miller, Author of Repurpose Your Career

    Ep. 108: Interview with Marc Miller, Author of Repurpose Your Career

    Friends today I have with us Marc Miller, the best selling author of Repurpose Your Career a Practical Guide for the Second Half of Life, Podcast host of the Repurpose your Career Podcast and a huge advocate for assisting older adults to make that later in life transition into a better place for themselves.
    Marc has a long history of personal career pivots, after his long history with IBM and found that after helping people with their career changes, he found his own passion as well…to start his own business.
    You can easily find his books on Amazon, but you’ll also see him on LinkedIn as well.
    3:00 How Marc worked through his transition from having a job and being burned out to a ‘half step’ into a better place over and over again.
    5:00 Started his own business ‘Career Pivot’ and hired a team
    5:45 He created a false image of being an extrovert
    6:15 Rule #1 ‘Know Thyself’
    7:30 Knowing the balance of what you’re good at and what you’re not.
    8:20 Having that personality assessment through Birkman and the benefit of knowing how you behave and how you want to be treated.
    10:00 Making a lot of money doesn’t mean that you’ll be happy with what you’re doing
    12:00 Knowing the difference between what you really want to do and what you can do
    13:00 Getting help through hiring a Coach to reach a higher level of achievement
    15:45 Getting started by pushing the ‘publish’ button for creating content.  
    16:45 3 tips for success 1- If you’re going to fail, fail fast, 2-Always have a Plan B 3- Always learn something from it
    17:10 How to transition into something totally different
    21:00 His exit from IBM and taking risks
    22:00 How he helped assisting those transitioning out of the military
    27:00 How he helps those that are either close to retiring or already retired but want to continue to be productive
    Marc Miller's Website: https://careerpivot.com/
    If you want help launching an online business: www.tomclairmont.com/coaching
    Receive weekly emails from Tom on having a professional online business HERE.
    Check out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.
    The Author's Playbook online course (highly recommended by Tom)


    Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-content

    • 34 min
    Ep. 107: How mind mapping can help your business

    Ep. 107: How mind mapping can help your business

    I came across mind mapping years ago and it’s always helped me to see an overall plan in a great visual way. Always.
    If you’re not familiar with mind mapping, what is it?
    Well, if you’ve ever drawn out a diagram on a napkin or piece of paper, that’s what I’m talking about, but now, it’s in a more modern, computer generated sort of way.
    A Mind Map is an easy way to brainstorm your thoughts and plans and allows you to visually structure your ideas so you can see from a different angle how your plan will play out.
    This is great for those that don’t retain things well from just black and white print or from reading a business plan.
    I’ve also just recently learned that mind mapping is great for those with dyslexia because it’s more of a graphical representation of a plan, then textual. The Mind Map is a diagram that visually represents tasks, concepts, or items linked to and arranged around a central concept.
    A Mind Map can turn a long list of boring information into a more colorful, memorable and highly organized diagram that works in line with your brain's natural way of doing things.
    Enter in the Main Topic, Brainstorm your idea or other topics and Create main branches to your topic. Don’t worry about the order of the topics.
    Create Sub-Topics. Elaborate on your topics by creating sub-topics. Make sure to use very short phrases or even single words.
    And when you use software to make your mind map, you don’t run out of “space”, as you tend to do with larger mind maps on paper.
    Some commercial mind mapping software tools enable you to export your mind map to Word, PowerPoint, Excel, Project etc. without re-entering information.
    You can even use it for better visual presentations or video recordings too. I use Loom to record my videos, and if you use mind map software, you can record the screen as you go over the different sections of the mind map and make your presentation more interesting, instead of using the same old boring PowerPoint.
    I recently watched a webinar by Ray Edwards and he did this. Just zoomed in to the different branches of his mind map in the video and it made it the webinar a lot easier to watch.
    So, how else can you use mind mapping.
    Well, for starters, I use it for pretty much the same topics in my business plan, but in a visual way.
    The central theme is my business, NET Essentials, and from there, I have all of the main branches of the business:
    ·       Website
    ·       Podcast
    ·       Coaching
    ·       Webinars
    ·       Marketing
    And then, from each one of those main topics, I’ve got branches of sub-sub topics on the overall details that relate to that topic.
    For webinars, I’ve got free and paid webinars (some of this is in the works). But it lays out the plan for the future and I get to move things around.
    I was just in one of my mind maps a little while ago and I renamed a coaching program that I have because the original one in the mind map didn’t work out so well.
    And if you’re into marketing funnels, then mind mapping is probably already part of your marketing plan.
    You can map out the customer experience and the path you want them to take. Throw in some details about how you want them to feel, through their customer journey if you want.
    But also, in the marketing realm, you can map out each marketing funnel as well with a diagram for how you’re going to move people through the ‘know/like/trust/try/buy’ process.
    Putting it in a mind map using software is a great way to quickly move the details around without the need for 50 color coded sticky notes on the wall (I’ve done that by the way).
    And hey, if you’re into the 3-4 colored sticky notes and you like the old fashioned way of how you can write on them and move them around on the wall, then that’s great. Some people like the old fashioned way. Go ahead. Have fun.
    But if you’re looking for a better way. A more modern way, then there’s more than a few software opt

    • 13 min
    Ep. 106: Letting go of the past and moving forward

    Ep. 106: Letting go of the past and moving forward

    We all have a past, right? Not something we can forget about or ignore, even if we try. And it’s always a mix of all the ups and downs in life. We’ve probably got more of the downs than we’d like to remember, but, that’s life. 
    Some good things. Some very good things, and some not so good things as well.
    But we can learn from the past. We can take all the good and the bad and use it all for what we want to step into for the next chapter in our lives.
    Now why would I have this as a topic under the umbrella of starting an online business? How does this topic fit in to that overall theme?
    It fits (in my opinion) because, as I’m sure you know, in order to start something new, we need to take what we’ve learned from the past and make our future better. 
    We can become better people with all that we’ve learned in the past.
    We can try things that we’ve never been able to try in previous life situations or relationships. We have choices on what to do with our past.
    Your entire past, your actions, results and feelings are all available if we choose to tap into them.
    So, what can we do with our past? We can:
    ·      Study it
    ·      Replay it
    ·      Generalize it
    ·      Release yourself from it
    ·      Reframe it
    ·      Use it
    Study it.
    Studying the past can be rather difficult for some. Especially if you’ve had a very rough past. But you’re not studying the past to relive the good or bad experiences you’ve had, you’re studying the past to build a mental file of tools and approaches that will help you make new, more informed and yes, even wiser decisions in the future.
    I did this a few years ago when thinking about how I launched my business back in 2002 and all the struggles I had. This helped me to pivot into a different direction with my business.
    Replay it.
    Now, be careful with this one. Replaying a situation is different than just reflecting on it. Try walking back through the situation like you’re reliving the situation, (only if it’s a healthy one), but now, with the knowledge and perspective that you have after the fact. This replay is going to give you a new perspective and new insight to help you think how you might do something different or better the next time a similar situation happens.
    For me, on this one, I rethink when I had spent a year as a so called ‘partner’ for someone else’s business. He was full of lies and tried to rip me off for all he could. I’ll never do that again. 
    Generalize it.
    The situation in your past might never occur in exactly the same way again. But that doesn’t change the value in looking back. By reflecting on the past, we can find common threads…maybe a pattern of behavior that we can learn to avoid for the future.
    Release yourself from it.
    There are some things in your past that you may regret or feel guilty about, or wish you would have done differently. I know I have a bunch. But the fact is, however badly you feel, however desperately you wish you could change it, it’s in the past. The page has turned. This may mean to forgive others or yourself. Let go of pain or guilt and give yourself the freedom to move forward. Living in the past will keep you stuck in the past.
    These podcast episodes are to help you to move forward with your dreams. And in order to do that, you’ll need to believe in yourself. You won’t be able to do that if you’re stuck in the past about negative things.
    Reframe it.
    Reframing the past is something we can do with the perspective that comes from replaying it and releasing ourselves from it. While we can’t change our past, we can reframe the situation to serve us better in the future. Was getting fired a failure or a great learning experience? If could be both, or either one (I can certainly attest to that). The fact is – if you were fired, you were fired. How you frame and use that experience makes all the difference. This isn’t about denial or lying to ourselves, but a con

    • 9 min

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