79 episodes

Starting a business with a solid plan is essential for success in today's competitive world. With so many options for everyone, how will you stand out above the crowd and rise above the noise?

Are you planning a second act for your life because of retirement or pending retirement? The small business world is very different than it used to be.

If you are thinking about starting, planning or launching a business, but either don't know where to start or need some help with the startup process, then you will enjoy this podcast.

Small Business Startup Essentials Tom Clairmont

    • Business
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Starting a business with a solid plan is essential for success in today's competitive world. With so many options for everyone, how will you stand out above the crowd and rise above the noise?

Are you planning a second act for your life because of retirement or pending retirement? The small business world is very different than it used to be.

If you are thinking about starting, planning or launching a business, but either don't know where to start or need some help with the startup process, then you will enjoy this podcast.

    Ep. 79: Interview with Career Coach, Kaisha McCray

    Ep. 79: Interview with Career Coach, Kaisha McCray

    Kaisha spent decades working up through the ranks of Corporate Management, but then decided the timing was right for her to start her own business.
    She saw the need to show people how to do what she did for over 20 years, but to do it better and faster.
    If you've ever wondered if you have what it takes to succeed, Kaisha can look at your situation in a holistic way by looking at your personality profile, your resume and by just talking to you to hear what your dreams and goals are.
    Her only goal, is to make sure that your next job is your best job!
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    Do you want to start your own Podcast? Download the FREE E-book I have for you 'Starting a Podcast Mini-Course'.
    Need help getting your online business or Podcast started? Book a call with Tom's Online Calendar
    Check out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.
    Website: www.tomclairmont.com
    Free Resources: www.tomclairmont.com/resources
    LinkedIn: https://www.linkedin.com/in/thomasclairmont/
    We'd love to hear from you about this episode! Click on this link to rate the episode or leave a comment and get a free gift: Episode Rating


    Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-content

    Advertising Inquiries: https://redcircle.com/brands

    • 32 min
    Ep. 78: Leaving Corporate Finance | Interview With Paige Wilson, Founder of Naborforce

    Ep. 78: Leaving Corporate Finance | Interview With Paige Wilson, Founder of Naborforce

    Show Notes
    Paige Wilson left the Corporate financial banking realm a number of years ago after her mom passed away. She looked back on her time of trying to take care of her mother while still working and decided to come up with a solution for the Community so that others wouldn’t have to go through the same problems that she faced while doing dual roles.
    She saw an article about how the personal home care is on the rise, but fewer people are able to provide it.
    She tried meals on wheels but could not commit to the fixed schedule. Her friend found that a flexible schedule was part of the solution (like Uber), for her to be able to help in the community, and that was the initial concept that started Naborforce.
    The real problem that needed to be solved was to have a neighbor to help out with some of the non-medical, personal tasks that an elderly person needs done. “It’s kind of like volunteering, but not really, you’re making a little money on the side. But it’s better than volunteering because you’re impacting their lives and making a difference.”
    She explains the struggles she had with the Naborforce startup process and the demands of being her own boss.
    She then goes on to explain how Naborforce expands and opens up into a new community and how she built her team through raising capital.
    https://naborforce.com/
    https://www.linkedin.com/in/paige-h-wilson/
    Do you want to start your own Podcast? Download the FREE E-book I have for you 'Starting a Podcast Mini-Course'.
    Need help getting your online business or Podcast started? Book a call with Tom's Online Calendar
    Check out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.
    Website: www.tomclairmont.com
    Free Resources: www.tomclairmont.com/resources
    LinkedIn: https://www.linkedin.com/in/thomasclairmont/
    We'd love to hear from you about this episode! Click on this link to rate the episode or leave a comment and get a free gift: Episode Rating


    Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-content

    Advertising Inquiries: https://redcircle.com/brands

    • 34 min
    Ep. 77: Master Your Mindset- Entrepreneurial Coach Keith Allen Johns

    Ep. 77: Master Your Mindset- Entrepreneurial Coach Keith Allen Johns

    Show Notes
    ·       His transition from the Corporate Management realm to becoming an Entrepreneur.
    ·       He initially, really didn’t see himself as a business owner, but came across an article from a business coach that made him rethink where he was in life and asked three questions:
    1.     Are you stuck?
    2.     Do you feel like life could have more for you?
    3.     Do you want to control your schedule?
    ·       This was the beginning of the process for his transition out of the Corporate merry-go-round and to take control of his own life, income and schedule.
    ·       He hired a business coach to help him have the confidence to make a transition.
    ·       When he saw other successful entrepreneurs, he thought of them as ‘another form of human’ and had to really see himself as the same kind of person, but just hasn’t done the things that he needed to do to become successful yet.
    ·       He finally realized that it’s not that some are born with the necessary attributes for success and some are not, but that we all have them.
    ·       We talked about how taking risks are necessary but sometimes stop people from making decisions or taking a new direction in life.
    ·       We touched on the imposter syndrome and how we can have a hard time seeing ourselves as having the skills to be successful.
    ·       You don’t need to become a different person in this transition, just be more of yourself. What do you need to learn and how can you develop your existing skills to become an entrepreneur?
    ·       Keith talks about the pros and cons of risk and leaving your corporate job and asks these questions:
    ·       How do you want to live your life?
    ·       What example do I want to be for my kids?
    ·       Was the transition easy? No. He had some rough days, but his vision for the future lifestyle kept him moving forward.
    ·       He helps people to first have a side hustle (part time business) by learning how to make the first sale and then to repeat the process over and over again so that the proof of concept is made valid. 
    ·       “How many customers do I need to have each month so that I can quit my job.”
    ·       He also addressed the questions of:
    ·       How do you help people work through the concept of failure and the fear of failure?
    ·       How do you help people through the fear of success and to help them recognize the difference?
    Contact Keith at: https://www.linkedin.com/in/keithjohns/

    Do you want to start your own Podcast? Download the FREE E-book I have for you 'Starting a Podcast Mini-Course'.
    Need help getting your online business or Podcast started? Book a call with Tom's Online Calendar
    Check out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.
    Website: www.tomclairmont.com
    Free Resources: www.tomclairmont.com/resources
    LinkedIn: https://www.linkedin.com/in/thomasclairmont/
    We'd love to hear from you about this episode! Click on this link to rate the episode or leave a comment and get a free gift: Episode Rating


    Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-content

    Advertising Inquiries: https://redcircle.com/brands

    • 30 min
    Ep. 76: Corporate Engineer Turned Entrepreneur- Interview With Tiya Roberson

    Ep. 76: Corporate Engineer Turned Entrepreneur- Interview With Tiya Roberson

    Show Notes
    Tiya and I talk about a number of topics relating to her transition out of the Corporate life as an Engineer and how she worked through that transition into becoming a successful entrepreneur:
    ·       Leaving the corporate realm and how that was for her
    ·       Bypassing the mindset of having a traditional education and career path and how to make a living
    ·       Deciding what to do for a business and how she was going to do it
    ·       Being happy with your work choices
    ·       Using a personality test to help her decide what kind of work to do as well as what kind of clients to work with
    ·       Started her business in the social media management realm but shifted her focus to be a VA because of her diverse skill sets.
    ·       She talks about her initial mindset obstacles she had and how to get past the discouragement of the startup process and to keep moving forward.
    ·       She gives us some insight on how to manage boundaries for office hours from different time zones and even different countries. 
    ·       Tiya also discusses the contract details about her working environment and how to set the clients expectations.
    ·       Her ideal client is someone that knows what their business goals are and the specifics of what they’re trying to accomplish.
    https://smallbusinessspecifics.com/
    https://www.linkedin.com/in/tiyaroberson/
    Do you want to start your own Podcast? Download the FREE E-book I have for you 'Starting a Podcast Mini-Course'.
    Need help getting your online business or Podcast started? Book a call with Tom's Online Calendar
    Check out my FREE, E-book of the Month Club that deals with a lot of the core issues that small business startups can have.
    Website: www.tomclairmont.com
    Free Resources: www.tomclairmont.com/resources
    LinkedIn: https://www.linkedin.com/in/thomasclairmont/
    We'd love to hear from you about this episode! Click on this link to rate the episode or leave a comment and get a free gift: Episode Rating


    Support this podcast at — https://redcircle.com/small-biz-essentials/exclusive-content

    Advertising Inquiries: https://redcircle.com/brands

    • 29 min
    Ep. 75: Taking the Leap?- How Solopreneurs go from Zero to Hero

    Ep. 75: Taking the Leap?- How Solopreneurs go from Zero to Hero

    Show Notes
    It’s time. It’s finally time to start something new in 2022. You’ve been thinking about this for a while now and you want to make a change in your life.
    You’re tired of the status quo and you have a vision of your future that looks quite different than what life is like in the present.
    You have a lot of skills and experience and you’d like to make some money doing what you love for a change instead of being tied down to that J.O.B.
    So.. whether you’re starting a full time or part time side business (or as it’s being called lately, a side hustle), there are a lot of things you certainly need to do, but the first thing you need to focus on is your mindset.
    Be convinced that you have skills that are needed (who knows, maybe I’ll be calling you someday) and that you can contribute to the World in a huge way.
    But there are also some things that we should go over today that will help you go from Zero to Hero in not necessarily a faster way, but in a more reliable and sustainable way. 
    1.    Start Small
    My advice for you, today, is to start small first and then, based on what’s working, build on that to get you on a more solid foundation.
    I have a bunch of different paths I’d like to take, but I’m staying focused on what’s working for me now, and in time, I can branch out into different things based on budget, time and opportunity.
    You may have a lot of great ideas in your head, but the timing might not be that great for you right now.
    Which leads me to the next topic…
     2.    Test Your Idea First
    It’s always a god idea to test your idea first so that you can see the data for yourself that:
    ·      There’s a need
    ·      The price is right
    ·      The timing is right
    ·      You can deliver the goods like you say you can
    Because, you can have a great product at a great price, but if there’s not a current market need, what’s the point?
    If your idea is to sell kitchen gadgets (because you love cooking and you’re a gadget guru), but people can just go to Walmart and get the same thing (probably for less money), then why should they buy from you?
    And I know someone who created a business with this idea (she did this on her own) and she travelled all along the East coast of the US selling these gadgets at kitchen shows, but she couldn’t sustain it because you don’t make decent money selling little gadgets.
    The point isn’t to just get sales. The point of putting in the work to have a business and build a business to make enough money so that you can have free time to live the life you want to live. Not spend 16 hours a day trying to sell kitchen gadgets.
    You can have a great product at a great price, but if the timing isn’t right, what’s the point?
    And then, you can have it all, right? A great price, market need, the proper timing, but then if you can’t deliver the goods, because you a solopreneur and you just don’t have the time or the resources, then that doesn’t work either.
    So testing these four things, in advance, will help ensure that you can take your idea and make it happen. You can make money off this idea. Good money.
    3.    Prepare for hard work
    But you better be prepared for some hard work. A lot of hard work. Now, of course, when some people think of hard work they’re thinking of manual labor.
    And I get it, I’m not talking about hard, manual labor, but the hard work I’m referring to, is usually in the mental space.
    Because having a strong, solid plan in place takes a lot of work.
    Working through the mountain of issues of:
    ·      Business model
    ·      Business type
    ·      Target market
    ·      Target audience
    ·      Product pricing
    ·      Delivery
    ·      Getting customers
    ·      Retaining customers
    ·      Keeping expenses down
    ·      And the list can go on and on…
    So, is the work physical? No. But is working through all this time consuming, complicated

    • 11 min
    Ep 74: 3 Secrets to startup success

    Ep 74: 3 Secrets to startup success

    Show Notes
    Increase Your Chances
    Most startups fail after 5 years. Why? Mainly because of cash flow problems. There’s more going out, than coming in. And, usually, not keeping expenses in check was the culprit.
    There’s a never ending supply of the things we ‘need’ or don’t need, but still purchase.
    But overall, putting the money part aside, there are certain ‘traits’ that people have, that have proven themselves over time, to be ingredients of the 3 S’s. The ‘Secret Sauce of Success’. 
    So in this episode, I’ll be going over these three attributes of having ‘The Right Stuff’ for being an Entrepreneur.
    What am I calling the ‘Big Three’?
    1.    Believing in yourself
    2.    Willing to get help
    3.    Not giving up
    1. Believing in Yourself
    It all starts with believing that you can and WILL succeed. Somehow, some way, at some point in time. Now, later, it doesn’t matter when.
    What does success look like? Well, that’s a different subject for a different time. But overall, you’ll get to a point where, looking back, you’ll have a clear path of progress and either making money by helping solve a problem that people have, or significantly helping other people to succeed (if that’s the goal).
    Because that’s what it’s all about, in my opinion. Making money or making an impact. Preferably both.  
    Start Acting Like A Leader
    The hope is, that someday, you’ll have a business with others employed beyond yourself. But first, you’ll be leading yourself before you’ll be leading others.
    Are you ready for this? Are you able to step up and lead yourself every day?
    Show yourself that now that you have the day, the week, the month, to plan out, that you’re able to stay focused and on task to systematically plan and grow your business.
    Be a leader to yourself. 
    Roll With The Punches
    Even though you’ve worked through the business plan and you’ve got a lot of the details all worked out, you’ll probably find that you’re in for a regular surprise of the unexpected.
    You can have all the strategies and formulas all laid out, but it’s inevitable that the way your Plan unfolds will be different than you originally expected.
    And that’s ok. That’s normal. We can plan and strategize all day long.
    But what’s also considered normal is that we’re flexible enough throughout all the unexpected to tweak the Plan and change the Plan, so that the end result is that the Plan still works even though some of the details didn’t.
    2. Willing to Get Help
    There’s a lot of pieces of the small business puzzle to put together in this high-tech world. And the Founder has a lot of hats to wear initially.
    I don’t expect anyone to have all the skills they need in order to get all the pieces in place. Even Superman needed Clark Kent.
    So please don’t think that if you don’t know how to do something that you MUST learn it and figure it out on your own.
    It’s ok to get some help. It’s very common. You might not hear about it all the time, but that doesn’t mean that it’s not happening.
    Founders regularly hire temps, outsource work or get some coaching or consulting for a time. That’s just the way it is.
    So don’t try to take on the Superman role and get all stressed out over the To-Do list.
    Get some help. 
    Typically, you’ll need help for the following:
    ·      Marketing
    ·      Website
    ·      Branding
    ·      Finances
    ·      Legal
    The first for me, was Legal. I Incorporated my business at the very beginning to protect my personal finances.
    Then, it was finances and I hired an Accountant.
    Now, just because you have knowledge of the industry doesn’t mean you will be a success automatically. You also need a solid strategy.
    How will you acquire users or customers? How will you make money? How will you deliver the product or service that people want?
    Without a strategy, you are shooting in the dark and just working like a chicken with your head cut off. Ga

    • 11 min

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