7 min
Small Bytes: Unravelling The Secrets of Brand Audits Level Up Your Brand
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- Marketing
An explanation of the importance of brand audits.
In this episode, I describe how audits can be used to:
Understand a brand's positionEvaluate customer recallAnd to identify potential issues that a business might not have noticed. I use brand audits to analyse three key areas:
External brandingInternal brandingCustomer experience The ultimate goal is to ensure businesses are heading in the right direction and to diagnose areas to improve.
It's also a service Snapper Studio will introduce in 2024. Come and sign up for our newsletter to be the first to know about it.
An explanation of the importance of brand audits.
In this episode, I describe how audits can be used to:
Understand a brand's positionEvaluate customer recallAnd to identify potential issues that a business might not have noticed. I use brand audits to analyse three key areas:
External brandingInternal brandingCustomer experience The ultimate goal is to ensure businesses are heading in the right direction and to diagnose areas to improve.
It's also a service Snapper Studio will introduce in 2024. Come and sign up for our newsletter to be the first to know about it.
7 min