Small Game Diversity Toolkit She Goes Outdoors
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- Leisure
What type of imagery draws your attention to try something new? Do you find yourself more integrated to read a marketing message if the person in the ad/social media post looks like you? Tanyia Bethke with the Council to Advanced Hunting and The Shooting Sports tells us about a multi-state project to develop a small game diversity and inclusion toolkit to reach women and people of color in small game outreach efforts.
What type of imagery draws your attention to try something new? Do you find yourself more integrated to read a marketing message if the person in the ad/social media post looks like you? Tanyia Bethke with the Council to Advanced Hunting and The Shooting Sports tells us about a multi-state project to develop a small game diversity and inclusion toolkit to reach women and people of color in small game outreach efforts.
48 min