180 episodes

The WordPress Marketing Show has evolved over time from a question and answer show to a WordPress-focused marketing show.

Jason Tucker is an IT Director and WordPress Web Developer and Bridget Willard is a self-proclaimed Twitter Nerd. They both love WordPress and its diverse community. Please join us Fridays at 9:00 a.m. Pacific. No matter the topic, we plan to have fun, educate, and, of course, build a community.

Smart Marketing Show is part of the WPwatercooler Network.

Feedback for our shows can be provided here:
https://www.wpwatercooler.com/feedback/

Smart Marketing Sho‪w‬ Jason Tucker & Bridget Willard

    • Marketing
    • 5.0 • 7 Ratings

The WordPress Marketing Show has evolved over time from a question and answer show to a WordPress-focused marketing show.

Jason Tucker is an IT Director and WordPress Web Developer and Bridget Willard is a self-proclaimed Twitter Nerd. They both love WordPress and its diverse community. Please join us Fridays at 9:00 a.m. Pacific. No matter the topic, we plan to have fun, educate, and, of course, build a community.

Smart Marketing Show is part of the WPwatercooler Network.

Feedback for our shows can be provided here:
https://www.wpwatercooler.com/feedback/

    EP184 - Innovative Marketing in the WordPress Ecosystem with Sally Strebel

    EP184 - Innovative Marketing in the WordPress Ecosystem with Sally Strebel

    “Managed WordPress Hosting” is as commonly known now, thanks to Sally Strebel as Kleenex. Pagely continues to be a market leader in the hosting space. And they’re privately funded! Their business conference Pressnomics is also Sally’s brainchild and attended by a host of entrepreneurs.
    In this episode, Sally chats with Bridget and Jason about how our previous experiences can help us see a path forward.
    Follow Sally Strebel on Twitter @BizGirl
    “Last, being underestimated is a gift. They’ll never see you coming until they can’t help but notice. If you’re with the right people while that’s happening, there’s no better feeling.”
    Read her essay, “Marginalized” on HeroPress
    https://heropress.com/essays/marginalized/
    Show Sponsors Desktop Server – ServerPress https://serverpress.com/
    WPsitesync https://www.wpsitesync.com/



    Become A Patron And Support Us On Patreon!

    • 1 hr
    EP183 - Building Trust with Email Newsletters with Tess Wittler - Smart Marketing Show

    EP183 - Building Trust with Email Newsletters with Tess Wittler - Smart Marketing Show

    You know you should have email marketing for your small business, but it leaves you with more questions than answers. No worries.

    In this episode, Jason and Bridget will be chatting with Tess Wittler, an email newsletter expert. We will discuss some of these strategies in building trust.

    How being authentic sets you apart

    What to improve to increase your odds of getting word of mouth referrals

    How to turn email newsletters into lead generation machines

    The first question you need to ask before creating your email newsletter

    How often to publish your email newsletters

    How to repurpose your newsletter content for social media?

    ■Panel
    ▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀
    Jason Tucker @jasontucker https://twitter.com/jasontucker
    Bridget Willard @bridgetmwillard https://twitter.com/bridgetmwillard
    Tess Wittler @tesswittler https://twitter.com/TessWittler

    ■Socials
    ▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀
    Twitter ▶ https://twitter.com/wpwatercooler
    Instagram ▶ https://www.instagram.com/wpwatercooler
    Instagram ▶ https://www.youtube.com/wpwatercooler
    Facebook ▶ https://www.facebook.com/wpwatercooler

    ■Show Sponsors
    ▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀
    Desktop Server – ServerPress https://serverpress.com/
    WPsitesync https://www.wpsitesync.com/

    ■Are You Looking For Brand Awareness?
    ▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀
    You could be a show sponsor. Let people know you’re still in business and supporting your products. Supporting podcasts is a great way to repurpose your in-person conference budget.

    We have been sponsored by big brands such as Kinsta and Cloudways. Why not get your audience in front of the thousands of people who download this show every month?

    Yes, WPwatercooler has thousands of downloads every month. We’re not just a YouTube Show. https://wpwatercooler.com/sponsor

    ■Timestamps
    ▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀

    #smartmarketingshow

    • 1 hr
    Technical Dependencies and Marketing in WordPress with Devin Walker - Smart Marketing Show

    Technical Dependencies and Marketing in WordPress with Devin Walker - Smart Marketing Show

    What do technical dependencies have to do with marketing in WordPress? Everything. Technical debt is a thing -- almost worse than student debt. But hey, you got that bachelor’s degree, right?

    This week, Jason and Bridget are joined by Devin Walker, the CEO, and co-founder of GiveWP.com. We’ll have a discussion on how your dependency choices can affect your user experience. And that’s marketing, baby!

    Panel
    Jason Tucker @jasontucker
    Bridget Willard @bridgetmwillard
    Devin Walker @innerwebs

    Check Out Bridget’s New Book
    “Keys To Being Social: Being Real In A Virtual World”
    Kindle – https://amzn.to/2HZELOq
    Paperback – https://amzn.to/2H4lqvl

    Show Sponsors
    Desktop Server – ServerPress https://www.servepress.com
    WPsitesync https://www.wpsitesync.com

    Cloudways – Cloudways is a managed WordPress hosting provider that offers 5 best-in-class cloud providers, giving you freedom of choice and flexibility to build amazing WordPress websites. It comes with an intuitive platform that lets you manage your server and applications within a few clicks. All this is backed by 24/7 professional support that acts as your extended team as you grow your business.
    https://www.cloudways.com

    How Are You Spending Your Marketing Budget?
    You could be a show sponsor. Supporting podcasts is a smart use of your marketing budget.

    We have been sponsored by big brands such as Kinsta and Beaver Builder. Why not get your audience in front of the thousands of people who download this show every month?

    #smartmarketingshow

    • 1 hr
    Marketing With Your Brand’s With A Family of Colors

    Marketing With Your Brand’s With A Family of Colors

    You have a business and a logo. Awesome. You may even have memorized your color’s hex code. But what about different moods? What color shouldn’t be used in your logo?
    On this episode, Jason and Bridget will chat with Rhonda Negard of FatDogCreatives.com. We’ll talk about what to do and what not to do. Open your brand’s color palette with moods.
    Panel Jason Tucker @jasontucker
    Bridget Willard @bridgetmwillard
    Rhonda Negard @fatdogcreatives
    Check Out Bridget’s New Book “Keys To Being Social: Being Real In A Virtual World”
    Kindle – https://amzn.to/2HZELOq
    Paperback – https://amzn.to/2H4lqvl
    Show Sponsors Desktop Server – ServerPress
    WPsitesync
    Cloudways – Cloudways is a managed WordPress hosting provider that offers 5 best-in-class cloud providers, giving you freedom of choice and flexibility to build amazing WordPress websites. It comes with an intuitive platform that lets you manage your server and applications within a few clicks. All this is backed by 24/7 professional support that acts as your extended team as you grow your business.
    How Are You Spending Your Marketing Budget? You could be a show sponsor. Supporting podcasts is a smart use of your marketing budget.
    We have been sponsored by big brands such as Kinsta and Beaver Builder. Why not get your audience in front of the thousands of people who download this show every month?

    • 1 hr 2 min
    How to Show Your Personality Through Your Brand

    How to Show Your Personality Through Your Brand

    Should your business have a personality or be professional? Does professional mean boring? No way!

    Rhonda Negard joins Jason and Bridget to talk about how you can allow your business brand to have a personality of its own. You’ll definitely want to watch this episode.

    • 1 hr 1 min
    Launching Your WordPress Product Landing Page Before Launch

    Launching Your WordPress Product Landing Page Before Launch

    It’s like the chicken and the egg. When do we launch the product’s landing page? When do we launch the landing page for our new service. Bridget and Jason will explore this topic on this must-see episode.

    Panel
    Jason Tucker @jasontucker
    Bridget Willard @bridgetmwillard

    • 1 hr

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

Criticangry ,

Just watch one episode

Awesome podcast. The information you get is very practical and the hosts are masters in their field yet also know how to talk to other people and are genuinely kind and times hilarious individuals. Keep rockin, guys!

hueline ,

A podcast for WP fans old and young

Bridget and Jason deliver great WP content. Not for WP snobs but every one. Great stuff guys!

Ulive2Christ ,

A Fun & Informative Window Into The WordPress Community

I LOVE WPBlab! This podcast organized by Jason Tucker & Bridgett Willard of the Orange County WordPress Group in Southern California is a great way for you to find out many things about web development, marketing, connecting with community & a whole lot more while you use the top CMS on the Market. The laid back style of this podcast will keep you coming back week after week to hear more and begin to connect with others in the WordPress community. Don't take it from me, listen for yourself!

Top Podcasts In Marketing

Listeners Also Subscribed To