43 episodes

Our goal with this podcast to deliver high-quality, actionable tips and advice from business leaders. Advice that will help you succeed. Oh yeah and that video bent - we are going beyond the typical business tips, we are going to explore the use of video with these business leaders too, from marketing to sales, to internal communications - how they use it and how it impacts their businesses. Thanks for tuning in. Find all our episodes at - https://smarterbusinesspodcast.com/

Smarter Business Podcast - Business Advice with a Video Bent Neil K Carroll

    • Business
    • 5.0 • 1 Rating

Our goal with this podcast to deliver high-quality, actionable tips and advice from business leaders. Advice that will help you succeed. Oh yeah and that video bent - we are going beyond the typical business tips, we are going to explore the use of video with these business leaders too, from marketing to sales, to internal communications - how they use it and how it impacts their businesses. Thanks for tuning in. Find all our episodes at - https://smarterbusinesspodcast.com/

    LinkedIn & Video - Nina Froriep - Smarter Business Podcast

    LinkedIn & Video - Nina Froriep - Smarter Business Podcast

    Why are LinkedIn and video a good match? And how can you use them together? Find out on this episode of the Smarter Business Podcast featuring Nina Froriep of Clockwise Productions.

    Find out more about Nina - https://www.linkedin.com/in/nina-froriep/
    Find out more about Clockwise Productions - https://clockwiseproductions.com/

    Smarter Business Podcast - https://smarterbusinesspodcast.com

    vcn.vidwheel.com
    vidwheel.com
    LinkedIn - https://www.linkedin.com/company/vidwheel/
    _______________

    If you had to create an engaging, professional marketing video for your business today, could you pull it off?

    If you’re like many consultants and other business professionals, you’d probably feel completely overwhelmed. 

    Even finding a starting point might seem impossible.

    And that’s frustrating, because you know if you want to grow your business, video is an essential part of your marketing, sales, and communications strategies. 

    What you don’t know, though, is how to easily create marketing videos that:

    ❓ Strengthen your brand 
    ❓ Establish your authority, and 
    ❓ Make people want to do business with you.

    That’s the problem we help solve with the vidwheel Creator Network.

    What is the vidwheel Creator Network? It’s a community where entrepreneurs and consultants representing all industries can come together to master the simple steps to stabilize and grow your business through video. 

    Our affordable membership package even includes a done-for-you equipment kit. A video studio-in-a-box for your home or office.

    We’ve curated these kits for simplicity, versatility, and video creation power. 

    No guesswork. No bins full of equipment you bought but didn’t need. 

    It’s the trifecta of video mastery:

    ✅ Right training
    ✅ Right equipment
    ✅ Right community

    If this sounds like what you’ve been looking for, please take a moment to check out the vidwheel Creator Network at https://vidwheel.com/creator-network/. 
    _____________________

    Transcript:
    Welcome to this episode of The Smarter Business Podcast, where we talk to professionals that are using video in interesting ways. And today we are talking to Nina Froriep of Clockwise Productions. Nina, it's great to have you on.

    Thank you so much for the opportunity to talk about what I love talking about.

    Yes, that's what we like to hear. So Nina, you own Clockwise Productions. Do you want to kind of start with an intro of that business and what you all do?

    Yeah. So, Clockwise Productions has actually been around for 25 years. The last six years of which, we have have been working as video marketers, before that, we were just filmmaker, producer, director, that kind of stuff. So what we do now is we take people who want to grow their businesses with not just any client, but their ideal clients with video, and we show them how to create videos, but our focus really is not on the production end. Our focus is on the strategy and content part of it, because in the end, that is where you need to focus, if you are a small business owner or service provider, a business coach, which is a lot of our audience, are business coaches. You're in the business of disrupting something, you're in the business of helping people, so you need to be seen and heard. So strategy and content or content and strategy are sort of the focus of what we do.

    Excellent. And that's what the business does. How about your own background? You said that the business has been around for a while. What kind of work were you doing 10 years ago and that type of thing?

    Clockwise. So, yeah. So as I said, Clockwise has been in business for 25 years. I've been in the business for about 30 years. So Clockwise happened fairly quickly. We were a traditional production video or film back then, even production company.

    • 28 min
    Chris Jones - Why Live Stream? - Episode 39

    Chris Jones - Why Live Stream? - Episode 39

    Be sure to subscribe to receive future episodes - https://vidwheel.com/smarter-business-podcast

    February kicks off our monthly theme of "Live Streaming" in the vidwheel Creator Network so we thought what better way to showcase that than a live stream podcast with Chris Jones. 

    Chris Jones, owner of Chris Jones Media, is the guest in this month's episode of the Smarter Business Podcast. In this episode, Chris defines himself as a storyteller through the use of video. He discusses how live streaming adds more value into authenticity, being more relatable, how to promote your business with video, how you do not need fancy equipment to live stream, as well as overcoming your fear and "just do it". 


    Learn more about Chris Jones here:
    https://www.linkedin.com/in/chrisjonesmedia


    Here is our new vidwheel Creator Network product - https://vidwheel.com/creator-network

    Join us at the next vidwheel Creator Network Meeting. That meeting is 02/10/22 @ 8pm ET - we will be kicking off our February theme of 'Live Streaming’ with a presentation by Kris Hughes called The Benefits of Live Streaming for Your Personal Brand.

    Join us. RSVP here - https://www.linkedin.com/events/6887819292344119296

    More about Kris - https://www.linkedin.com/in/krishughes/

    Find all future events here - https://www.linkedin.com/company/vidwheel/events
    If you like what you hear, please subscribe wherever you are taking in this podcast, and please leave a comment - we are always looking for feedback and it can help people find the show.

    Our goal with this podcast to deliver high-quality, actionable tips and advice from business leaders. Advice that will help you succeed. Oh yeah and that video bent - we are going beyond the typical business tips, we are going to explore the use of video with these business leaders too, from marketing to sales, to internal communications - how they use it and how it impacts their businesses. Thanks for tuning in. 

    • 32 min
    Barb Olsafsky of Blou Designs - Marketing, Interaction and Professionalism - Episode 28

    Barb Olsafsky of Blou Designs - Marketing, Interaction and Professionalism - Episode 28

    Be sure to subscribe to receive future episodes - https://vidwheel.com/smarter-business-podcast


    Barb Olsafsky, Founder and Principle Consultant of Blou Designs, is the interviewee in the latest episode of the Smarter Business Podcast. In this episode, Barb and Neil discuss how work life has changed since Covid-19, the positives and negatives of online teaching, having better reach through video,  changing perceptions of professionalism as well as foregrounding clarity. 


    Here is Blou Designs Website: http://www.bloudesigns.com


    Here is our new vidwheel Creator Network product that also comes up - https://vidwheel.com/creator-network/


    If you like what you hear, please subscribe wherever you are taking in this podcast, and please leave a comment - we are always looking for feedback and it can help people find the show.


    Our goal with this podcast to deliver high-quality, actionable tips and advice from business leaders. Advice that will help you succeed. Oh yeah and that video bent - we are going beyond the typical business tips, we are going to explore the use of video with these business leaders too, from marketing to sales, to internal communications - how they use it and how it impacts their businesses. Thanks for tuning in. 
    _


    SUBSCRIBE - https://www.youtube.com/user/nickelcitygraphics?sub_confirmation=1


    Facebook - https://www.facebook.com/vidwheel


    LinkedIn - https://www.linkedin.com/company/vidwheel


    Instagram - https://www.instagram.com/vidwheel

    • 25 min
    Del Reid, Dan Gigante, and Matt Carlucci - Founder Stories and Community - Episode 13

    Del Reid, Dan Gigante, and Matt Carlucci - Founder Stories and Community - Episode 13

    John Osberg sits down with Del Reid of Bills Mafia and 26 shirts, Dan Gigante, also of 26 shirts and 19 ideas and Matt Carlucci, who heads up the Buffalo Beat Team Buffalo Soup Fest and also works for ESC. 

    If you like what you hear, please subscribe wherever you are taking in this podcast, and please leave a comment - we are always looking for feedback and it can help people find the show.

    Be sure to subscribe to receive future episodes - https://vidwheel.com/smarter-business-podcast/

    Our goal with this podcast to deliver high-quality, actionable tips and advice from business leaders. Advice that will help you succeed. Oh yeah and that video bent - we are going beyond the typical business tips, we are going to explore the use of video with these business leaders too, from marketing to sales, to internal communications - how they use it and how it impacts their businesses. Thanks for tuning in. 

    _

    SUBSCRIBE - https://www.youtube.com/user/nickelcitygraphics?sub_confirmation=1

    Facebook - https://www.facebook.com/vidwheel/

    LinkedIn - https://www.linkedin.com/company/vidwheel/

    Instagram - https://www.instagram.com/vidwheel/

    _

    Nickel City Graphics LLC is now vidwheel LLC. 

    We wanted a new name, a new identity, a clear identity, and a new, clear voice, to go with a new focus and position. vidwheel LLC is an end-to-end video agency, which means we work closely with our clients to plan, execute, AND effectively implement high-quality video to help improve multiple aspects of their businesses. 

    _

    Are you looking to generate more leads? Or maybe better leads?

    Could your sales team use some modern help demonstrating your product, developing relationships, and closing deals?

    Would you like to efficiently recruit and train top talent?

    Or perhaps you’d like to show the world who you really are, reinforce your culture, and expand your brand?

    Video can do that. And we can help.

    vidwheel LLC is an agile video agency that fully partners with our clients to plan, execute, and effectively implement high-quality video to help elevate multiple aspects of their businesses.

    Some companies help with strategy and planning. Some companies produce video. Some companies help distribute video for outreach purposes. We do all three, we do it well, and we do it at a price point that makes sense.

    https://vidwheel.com/

    _______

    Transcription:
    Neil Carroll [00:00:06] We're back in the home studio again to introduce the next episode of the Smarter Business podcast. This episode, again, has John Osberg as the interviewer and this time, he comes in with a gaggle of community organizers. We have Del Reid of Bills Mafia and 26 shirts. Dan Gigante, also of 26 shirts and 19 ideas and Matt Carlucci, who heads up the Buffalo Beat Team Buffalo Soup Fest and also works for ESC. The conversation in this episode ranges from founders stories, to how to utilize influencers, social impact,  and the power of connection. If you like what you hear, please share this podcast and subscribe. Feel free to comment or reach out to us as well. We would love to know what you think. 

    John Osberg [00:00:56] Alright well thank you, gentlemen, for being a part of the Smarter Business podcast. Really, it's an honor to have all three of you here and that we were able to coordinate our busy schedules, so welcome. Why don't we just start with intros, obviously I'm John Osberg and why dont we start here. 

    Del Reid [00:01:11] I'm Del Reid, co-founder of Bill's Mafia, co-founder of 26 Shirts. 

    Dan Gigante [00:01:18] Dan Gigante, partner at 19 ideas and thanks for saying co-founder at 26 Shirts. 

    Matt Carlucci [00:01:26] My name is Matt Carlucci. General man about town and founder of the Buffalo Soup Fest, among other things. 

    • 37 min
    Alex Villafranca - Founder - Arbeit - Warcraft and Business - Episode 04

    Alex Villafranca - Founder - Arbeit - Warcraft and Business - Episode 04

    Alex Villafranca, one of the founders of Arbeit Software, a company that empowers businesses with powerful contact solutions. From calling solutions to hosted VoIP office phone systems.

    Alex talks about how he uses video to prove Arbeit's expert status. And as a bonus, you'll hear more about how World of Warcraft can help you grow your network and business.

    https://www.arbeitsoftware.com

    Check out the video here and be sure to subscribe to receive future episodes. If you prefer an audio podcast subscribe to the Smarter Business Podcast at this link - https://vidwheel.com/smarter-business-podcast/

    Our goal with this podcast to delivery high-quality, actionable tips and advice from business leaders. Advice that will help you succeed. Oh yeah and that video bent - we are going beyond the typical business tips, we are going to explore the use of video with these business leaders too, from marketing to sales, to internal communications - how they use it and how it impacts their businesses. Thanks for tuning in.
     
    _

    COMMENT BELOW if you have any questions about video marketing. We'd love to hear from you :) 

    _

    SUBSCRIBE - https://www.youtube.com/user/nickelcitygraphics?sub_confirmation=1

    Facebook - https://www.facebook.com/vidwheel/

    LinkedIn - https://www.linkedin.com/company/vidwheel/

    Instagram - https://www.instagram.com/vidwheel/

    _

    Nickel City Graphics LLC is now vidwheel LLC. 

    We wanted a new name, a new identity, a clear identity, and a new, clear voice, to go with a new focus and position. vidwheel LLC is an end-to-end video agency, which means we work closely with our clients to plan, execute, AND effectively implement high-quality video to help improve multiple aspects of their businesses. 
    _

    Transcript:

    Neil Carroll [00:00:06]This episode of The Smarter Business Podcast features Alex Villafranca. Alex is one of the co-founders and CEO of Arbeit Software, which is a communications platform that allows modern and more efficient communication between businesses and consumers. Alex also produces video content for Arbeit Software, and he goes into how he uses video to prove Arbeit's expert status. Bonus, you'll hear more about how World of Warcraft can help you grow your network and business. As always, if you like what you hear, please subscribe wherever you're taking in this podcast, and please leave a comment. We're always looking for feedback, and it can help people find this show.

    Neil Carroll [00:00:49] Welcome to this episode of The Smarter Business Podcast. This month we have Alex Villafranca from Arbeit Software. And Alex, I'll give you an option to kind of introduce yourself and your company.

    Alex Villafranca [00:01:05] Yeah. So Alex Villafranca, one of the co-founders and CEO of Arbeit Software. We are a communications platform that allows businesses to communicate with consumers in a modern, more friendly way. And essentially what that is, is we make, I mean, we have a few different products, but we have an autodialer is our first product that we launched about five or six years ago. That's what got us into this. It's not the most friendly way of communicating with consumers, but that was our first product. We have a phone system for businesses. We have a compliant communications platform that eliminates the need for robocalls for businesses, but allows them to still reach consumers in just as a productive and efficient way. So, yeah, that's what Arbeit is and what we do.

    Neil Carroll: [00:01:56] That's excellent. And I think one of our first conversations we discussed your radio spots that you were doing. Right? For your phone system.

    Alex Villafranca: [00:02:07] With Duke Nukem as our voice over.

    Neil Carroll: [00:02:10] Which was excellent and memorable.

    Alex Villafranca: [00:02:12] Yeah, people loved it.

    • 27 min
    Preview - Smarter Business Podcast - Business Advice with a Video Bent - Episode 00

    Preview - Smarter Business Podcast - Business Advice with a Video Bent - Episode 00

    Hi. Welcome to the Smarter Business podcast. Business advise with a video bent. Our goal with this podcast to delivery high-quality, actionable tips and advice from business leaders that can help you succeed. Oh yeah and that video bent - going beyond the typical business tips, we are going to explore the use of video with these business leaders too, from marketing to sales, to internal communications - how it impacts their businesses. Thanks for tuning in. We are publishing this series on YouTube in video format and wherever you download your podcasts (we hope). Please subscribe to get access to future episodes and stay in the loop these business altering tips and advice.

    Subscribe to this channel for future episodes - https://www.youtube.com/user/nickelcitygraphics?sub_confirmation=1

    Subscribe to the Podcast (audio only) - http://smarterbusiness.buzzsprout.com/

    • 55 sec

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