Snow Talk with SIMA Snow Talk by SIMA
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- Business
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Snow Talk with SIMA provides in-depth interviews with industry leaders and brings an insider look at what makes our industry work. From leadership to operations to life in the industry, Snow Talk with SIMA brings our vast snow and ice network a little closer together.
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Using Tech as a Customer Service Tool
Colorado Green Pros' David LaFore joins SIMA’s Senior Manager of Membership Evan Newman on the latest episode of Snow Talk to chat about how snow and ice professionals can use technology as a customer service tool. Listen in for these tips and more:
Improve customer satisfaction by providing transparency and accountability.Communicate with teams and subcontractors.Enhance customer experiences and streamline business processes. -
Elevating Employees with Recognition and Self-Improvement
Earth Development President and CEO Eddy Zakes, CSP and SIMA’s Senior Manager of Membership Evan Newman packed a lot of great points into this episode of Snow Talk. Listen in to hear Zakes’ approach to:
Company cultureEducation and personal developmentRecognition and rewardsA deep bench of emerging leadersLeadership authenticity and transparency -
Setting the Standard
Jim Monk of MPS Property Services and Gerald Boot of Boot’s Landscaping in Ontario discuss their advocacy work in establishing a recognized standard for the snow and ice industry, their approach to insurance and more.
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Promoting Green Collar Careers
Zech Strauser, founder of Strauser Nature's Helpers in Allentown, PA, joins SIMA CEO Martin Tirado to talk about the importance of camaraderie in the snow & ice industry, the challenges of sustainability and innovation, and his work in promoting landscape and snow as a "green collar" career opportunity.
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Salt Applicator Liability Mix
There is a growing focus on legislation designed to limit liability for companies that participate in salt applicator certification programs. Ted Diers of the NH Department of Environmental Services and Allison Madison of WI SaltWise join SIMA CEO Martin Tirado to discuss their work in this area.
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Building Brand Awareness in Snow Ice Part 2
Host Evan Newman is back with Piscataqua Landscaping President & CEO Justin Gamester, CSP, and Darci Knowles, founder and creative director of DARCI Creative. Evan follows up on some additional topics and tangible action items.
Customer Reviews
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We started our snow business this season with the insight gained through SIMA’s podcast and member support. After being on the fence for two years to pull the trigger we successfully made profit our first season with no money wasted investing in the wrong areas for our company. We owe the success of our first season to the team at SIMA.