100 episodes

Meet the mythbusters of the social media marketing ecosystem! We’re conducting interesting experiments to provide you with data driven best practices and insights. Join us as we crack the code to building social ROI.

Social Media Lab Social Media Lab, powered by Agorapulse

    • Marketing
    • 5.0 • 267 Ratings

Meet the mythbusters of the social media marketing ecosystem! We’re conducting interesting experiments to provide you with data driven best practices and insights. Join us as we crack the code to building social ROI.

    Does Using the Word "FREE" Hurt Twitter Ads Traffic?

    Does Using the Word "FREE" Hurt Twitter Ads Traffic?

    Does using the word "FREE" impact Twitter ads results???

    We ran a $1000 test to find out!

    Social Media Lab is powered by Agorapulse. 

    • 8 min
    2021 Social Media Marketing Predictions! Part 5 with Jennifer Watson

    2021 Social Media Marketing Predictions! Part 5 with Jennifer Watson

    Let's find out what Jennifer Watson predicts for social media marketing for 2021! 

    Will Tik Tok still be a thing? What about live video? And does anyone even care about Clubhouse???

    • 9 min
    Are Facebook Groups REALLY Important? Part 4 with Jennifer Watson

    Are Facebook Groups REALLY Important? Part 4 with Jennifer Watson

    Should your business focus on Facebook groups? Jennifer Watson from Agorapulse has done some amazing and unique things in Facebook groups recently. Listen to find out more. 

    Social Media Lab is powered by Agorapulse.

    • 14 min
    What was the biggest fail in 2020 regarding social media? Part 3 with Jennifer Watson

    What was the biggest fail in 2020 regarding social media? Part 3 with Jennifer Watson

    What worked and didn't work in social media marketing during 2020? Did brands really fail and mess things up as bad as we think?

    Find out Jennifer Watson's thoughts in this episode of the Social Media Lab, powered by Agorapulse. 

    • 10 min
    Testing Social Media Marketing techniques with Jennifer Watson: Part 2

    Testing Social Media Marketing techniques with Jennifer Watson: Part 2

    Jennifer Watson from Agorapulse tested everything you can think of in social media marketing in 2020! From live videos, live summits, Facebook groups, Facebook boost, etc. Find out what she thinks worked and didn't. 

    Social Media Lab is powered by Agorapulse. 

    • 15 min
    Focusing on the Positive events of 2020 in social media marketing: Part 1 with Jennifer Watson

    Focusing on the Positive events of 2020 in social media marketing: Part 1 with Jennifer Watson

    2020 brought us lots of changes and lots of things to test in social media marketing. Find out how many live video shows Jennifer Watson, the Social Media Manager of Agorapulse, produced in 2020, as well as what she tested on our accounts. 

    Social Media Lab is powered by Agorapulse.

    • 11 min

Customer Reviews

5.0 out of 5
267 Ratings

267 Ratings

Bob Regnerus ,

So much content!

Much deeper podcast than I expected. Like a degree program in marketing !

BradFriedman ,

Great info for marketers!

This is a really good podcast. It's educational and entertaining. The experiments these guys do are experiments that answer questions digital marketers need answered in order to be successful. I run a digital marketing agency and do my best to make data-driven decisions for my clients. These guys help me do that podcast after podcast.

harnessteched ,

The Only Social Media Podcast With Real Time Data

There are so many social media podcasts out there, but this is the only one I’ve listened and watched that gives real time data and not theory. Social Media marketers need to add this to their rotation.

I also got to see these guys live and in person at MDMC18 in St. Louis. If you get a chance book then or go see them live.

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