1 hr 4 min

Sol Orwell: The Examine.com founder on how to build an unbeatable business and why bad bosses are on borrowed time Unfiltered Extra

    • Fitness

Inspired - and frustrated - by seeing the same creatine question get asked time and again on Reddit, serial entrepreneur Sol Orwell co-founded sports nutrition research service Examine.com in 2011, growing from a two-man-band in Toronto, Canada, to the world’s most trusted authority on critiquing the claims made by the $380-billion-a-year global supplement industry.
But, as he reveals in a wide-ranging interview with Unfiltered's editor-in-chief Joe Warner, internal mistakes and worldwide pandemics have pushed the business to the brink.
Yet an uncompromising stance on employee welfare and remaining true to his “North Star” means Orwell has refused eight-figure offers for the company to maintain complete control and keep Examine.com focused on what it does best. And, as he explains, he's only just getting started.
Watch our full video interview with Orwell at https://unfilteredonline.com/sol-orwell-examine-business-lessons-advice/
For exclusive access to all Unfiltered's video interviews, features and documentaries visit https://unfilteredonline.com/
Get in touch in the comments below or talk to us on:
Email: editorial@unfilteredonline.com
YouTube: https://www.youtube.com/channel/UCGSV7XVaBYUYq5YidLI12ow
Instagram: https://www.instagram.com/unfiltered.extra
Twitter/X: https://twitter.com/UnfilteredExtra

Inspired - and frustrated - by seeing the same creatine question get asked time and again on Reddit, serial entrepreneur Sol Orwell co-founded sports nutrition research service Examine.com in 2011, growing from a two-man-band in Toronto, Canada, to the world’s most trusted authority on critiquing the claims made by the $380-billion-a-year global supplement industry.
But, as he reveals in a wide-ranging interview with Unfiltered's editor-in-chief Joe Warner, internal mistakes and worldwide pandemics have pushed the business to the brink.
Yet an uncompromising stance on employee welfare and remaining true to his “North Star” means Orwell has refused eight-figure offers for the company to maintain complete control and keep Examine.com focused on what it does best. And, as he explains, he's only just getting started.
Watch our full video interview with Orwell at https://unfilteredonline.com/sol-orwell-examine-business-lessons-advice/
For exclusive access to all Unfiltered's video interviews, features and documentaries visit https://unfilteredonline.com/
Get in touch in the comments below or talk to us on:
Email: editorial@unfilteredonline.com
YouTube: https://www.youtube.com/channel/UCGSV7XVaBYUYq5YidLI12ow
Instagram: https://www.instagram.com/unfiltered.extra
Twitter/X: https://twitter.com/UnfilteredExtra

1 hr 4 min