Spiritual Entrepreneur Podcast 016: Tad Hargrave on Marketing For Hippies

There once was a hippie named Tad.
His sliminess made him feel sad.
So he put that behind
And then he designed
A marketing plan that feels rad.

Highlights:

• Tad’s journey from slime to rad
• Why does slimy marketing exist?
• Where do you draw the line between what feels good and what feels slimy? (with examples)
• The 4 steps Tad helps hippies with:
  1. Marketing feels gross. Antidote: It’s not about selling. It’s about finding the truth of “is this a fit?”
  2. Where do I fit in the marketplace?
  3. What do I want to be known for?
  4. Making it easier to get clients/customers (going from cold to warm to hot marketing)
• Changing the world. “What if everyone used this marketing tactic?”
• Tad closes with some sleight of hand and a Gaelic blessing

Links:

• The Seven Graces of Marketing by Lynn Serafinn

You can find Tad Hargrave at MarketingForHippies.com.

To subscribe or listen to past episodes of the Spiritual Entrepreneur Podcast, visit SpiritualEntrepreneurPodcast.com.