Spotlights by Stories Inc. Stories Incorporated
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- Business
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When we spot great work, we share it!
Spotlights by Stories Inc. showcases the brilliant people building programs that positively impact company culture, employer branding, recruitment, employee advocacy, employee engagement, and more.
Learn with us as we dive into how employee storytelling is best deployed to highlight culture at work.
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Promoting Mental Health Awareness with Employee Stories
The mental health crisis is a growing epidemic: 1 in 5 U.S. adults experience a mental illness in a given year. And globally, mental health disorders cost businesses $2.5 trillion annually.
During this previously recorded live webinar, Trane Technologies’ Global Wellness Leader Kristin Irby shares how her team built Trane’s Global Mental Health program amidst the pandemic, and the role employee storytelling played in driving program adoption and participation. -
Strategies for Leadership Storytelling
Are your leaders part of your brand story?
In this episode, the team at Stories Inc. explores the art of leadership storytelling.
Listen to learn how to transform your leaders into compelling brand ambassadors through authentic and engaging stories shared on LinkedIn. We also talk about expert strategies for selecting, facilitating, and creating content that resonates with your leaders’ audiences while promoting your brand and culture.
Don't miss this opportunity to elevate your leadership presence and drive meaningful connections on the world's largest professional platform. -
How to Brand Small Companies with Employee Stories
If you are a small or mid-sized company, competing for talent against big companies can seem daunting.
But whether you have 50 or 50,000 team members, candidates are attracted by unique cultures that align with their personal and professional goals. If you have a unique culture—and can communicate it in a compelling way—you can compete for top talent.
In this episode, learn:
How to brand your small and mid-sized company’s unique culture using employee storytellingHow small and mid-sized companies are using employee stories to drive their key talent initiatives forward (featuring examples)Tips for getting started capturing employee stories in your organization -
Four Mistakes in Employee Storytelling (and How to Fix Them)
In this episode, we reveal the four biggest mistakes companies make in employee storytelling and how to fix them to capture attention and build your employer brand.
We'll share insights from our 12 years of experience and practical tips you can use immediately.
Tune in to learn:
How to avoid the #1 mistake that makes your videos fall flatHow to craft a compelling creative direction for your storiesThe difference between platitudes and powerful storytelling (with real-world examples!)How to repurpose your content and get the most out of your efforts -
Demystifying DEI Content in 2024
A recent study found that more than half of U.S. adults say diversity, equity and inclusion is a key factor when they are evaluating career opportunities.
In this DEI-focused session, we uncover the trends we’re seeing and also share the results of our research from ALL 100 career sites of Fortune’s “Best Companies to Work For” list, answering the question: is DEI content delivering for candidates? -
How to brand a team: The team value proposition
In this conversation, we reveal the Team Value Proposition (TVP): Your ticket to attracting, engaging, and retaining top performers in a crowded market. Learn the four steps to crafting a killer TVP, align it with your EVP, and unleash the unique stories from your teams.
Strong team storytelling can lead to increased candidate engagement, shorter hiring times, and improved employee retention.