40 min

Staging to Professionally Showcase Luxury Homes with Lori Pedersen and Nissan Michael Estate of Mind — The Art of Selling Luxury Real Estate

    • Marketing

In this episode of Estate of Mind, Diane Hartley is joined by Lori Pedersen, owner of Lori Pedersen Home Staging + Styling, and “Mr. Yorkville” himself Nissan Michael, a real estate broker for Engel & Völkers. The trio discuss the importance of staging and styling homes in the world of luxury real estate, and how the sales process really includes selling both the home and the lifestyle that comes along with it.

- [00:43] Introducing Lori and Nissan
- [06:39] The Importance of Luxury Home Staging
- [11:30] Partnering Together for a Common Goal
- [17:35] The Staging of Luxury Homes
- [24:18] How to Properly Stage a Home
- [31:07] The Real Estate Inventory Problem
- [35:11] Luxury as Your Entry Point
- [37:34] Closing Thoughts on Properly Staging Luxury Homes

In this episode of Estate of Mind, Diane Hartley is joined by Lori Pedersen, owner of Lori Pedersen Home Staging + Styling, and “Mr. Yorkville” himself Nissan Michael, a real estate broker for Engel & Völkers. The trio discuss the importance of staging and styling homes in the world of luxury real estate, and how the sales process really includes selling both the home and the lifestyle that comes along with it.

- [00:43] Introducing Lori and Nissan
- [06:39] The Importance of Luxury Home Staging
- [11:30] Partnering Together for a Common Goal
- [17:35] The Staging of Luxury Homes
- [24:18] How to Properly Stage a Home
- [31:07] The Real Estate Inventory Problem
- [35:11] Luxury as Your Entry Point
- [37:34] Closing Thoughts on Properly Staging Luxury Homes

40 min