Who is it For? Founders of premium food/beverage start-ups. What is It? Zero B.S. perspective on running your start-up well, understanding the biases of industry stakeholders and getting the industry to work for you, not the other way around. When? Every month. Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com If you want to take my founder's Quiz to see if you are ready for exponential growth, please visit : www.premiumgrowthsolutions.com/founder-resources and sign up for my e-mail list to download it. Transcripts and an entire episode library are on my podcast site. https://www.premiumgrowthsolutions.com/podcast
Ep. 35 - Stakeholder Classes - The Buyer
Retail buyers. Either right now or eventually, you will need to convince buyers you are a key new addition to their sets. In this episode, I share some pros and cons of developing relationships with these important stakeholders. I also discuss why the...
Ep. 34- Why Your One-Page Strategic Plan is Lame
Well...Well..Well, I never...I mean, what a rude title! Then stop writing plans not based on market and consumer data. Then I'll take this episode down right away. It's a plague among early-stage startups in ALL industries. Dataless plans based on...
Ep. 33 - Why Saying No is the Essential Skill as a Founder
You might think saying 'no' is simply the luxury of an established business who has the privilege to turn down an opportunity that isn't dead-on perfect. But you'd be wrong. Dead wrong. In this episode, I introduce the perfect training ground for...
Ep. 32- Stakeholder Classes - The Investor
It's time to share thoughts on one of the more important stakeholder classes for your fast growing early stage brand. I focus on the pros and cons of angels, venture capitalists and private equity firms. I'm very keen on angels for reasons you'll want...
Ep 31- Founder Archetypes - The Brand Worshipper
Grab onto your handrails, folks. You may hear the thunderous retort of the entire global branding industry in the middle of this one. Branding is one of the most over-rated arts in the early years on the Ramp. Without a data-refined strategy in place,...
Ep. 30 - An Interview with Jake Huber - Negotiating with Buyers Part Two
He's back! Jake Huber riffing with me on more advanced topics in retail buyer negotiation. The big one in this final part of the interview is : how to say no...obviously, without ever using this word. :) If you liked Part 1, then you're going to luv,...
Customer ReviewsSee All
Serious and Funny
This is the only business podcast that is both deadly serious and laugh out loud funny.
Perfect Length (under 15min). Straight to the Point.
This is a refreshing podcast that I look forward to listening to. The host seems qualified and references relevant brands for perspective. Our brand took the fast path to $1million ARR using distribution and the outcome was exactly as he explains.
I love that it’s long enough to cover a topic, but not more. He nails it by averaging around 12min and doesn’t go off on tangents or fluff.
This Podcast is a God Send
I'm a founder of a small specialty food startup and have been listening to this podcast daily, and holy crap it’s one of the most refreshing things I’ve listened to in a long time. I used to be a big fan of NPR’s How I Built This, which tells amazing stories of successful startups but over time I realized it never actually gave an entrepreneur any real tactics or guidance on how to be successful. In fact, I’d wager a lot of the brands featured on there may have just gotten lucky and probably shouldn’t be mimicked. This podcast is short, sweet, and provides actual honest tips and actionable advice for someone in my shoes. If you're a founder / entrepreneur in the food CPG space, do yourself a favor, listen to every single episode and buy Dr. Richardson's book while you're at it (Ramping Your Brand)