13 episodes

Some of the biggest players in the screen print industry started out in a garage or basement shop. Each year, more and more people try to experience the same journey by launching their own diy screen print company at home. But how do you market and grow a screen print business when you're just getting started and budgets are tight? Follow me, Jesse Poteet, as I build my own print company. I'll share my own tactics and strategies I am using to grow my business, as well as failures and lessons learned along the way.

Startup Screen Printing - How to start and grow a screen print business Jesse Poteet

    • Business
    • 5.0 • 1 Rating

Some of the biggest players in the screen print industry started out in a garage or basement shop. Each year, more and more people try to experience the same journey by launching their own diy screen print company at home. But how do you market and grow a screen print business when you're just getting started and budgets are tight? Follow me, Jesse Poteet, as I build my own print company. I'll share my own tactics and strategies I am using to grow my business, as well as failures and lessons learned along the way.

    Get To Know Retro Supply Co: A Chat With Founder Dustin Lee

    Get To Know Retro Supply Co: A Chat With Founder Dustin Lee

    Had a great time in this discussion with Dustin Lee of Retro Supply Co. Dustin shares more about his journey as a graphic designer and and his insights from his own experience launching and growing a profitable business. We also talk about the value in picking a niche for your business rather than being a serve-all type of shop. Lot's of great insights from Dustin in this episode and I hope you enjoy it as much as I enjoyed speaking with him.
    Be sure to check out https://retrosupplyco.com for more about Dustin's business and the resources he creates for designers.
    The next cohort of my business course opens soon so join the waitlist at https://startupscreenprinting.com/resources/business-course
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    💯 Get my FREE registration template ➡ https://ssp.ink/reg-template?utm_source=yt
    🧰 The Screen Printing Toolbox ➡ https://screenprintingtoolbox.com?utm_source=yt
    😎 Join The Print Crew ➡ https://ssp.ink/print-crew?utm_source=yt
    🎙️ Subscribe to the podcast ➡ https://ssp.ink/podcast
    📷 Instagram ➡ https://ssp.ink/instagram
    ------------------------------------------
    Companies & Services I trust and use in my screen printing business 
    Ryonet for screen printing supplies and equipment https://ssp.ink/ryonet
    ConvertKit for email marketing: https://ssp.ink/convertkit
    Ecamm Live for recording video and live streaming https://ssp.ink/ecamm
    StickerMule for stickers and packing tape https://ssp.ink/stickermule

    • 35 min
    Essential Steps For Starting A Business

    Essential Steps For Starting A Business

    In this episode of the Startup Screen Printing Podcast I have a great discussion with Darryl Shaper of Fixed Fee Law Firm (https://ssp.ink/fixedfeelaw) about the legal steps every entrepreneur should take when starting a business. From filing an LLC to creating a contract, Darryl explains everything you need to know to get your business started off the right way.
    We mention several services for things like domain names, hosting, and terms & conditions, so here are those links:
    For domain names, few services beat Namecheap: https://ssp.ink/namecheap
    For website hosting, use Dreamhost: https://ssp.ink/dreamhost
    For landing pages and link-in-bio pages, use Carrd: https://ssp.ink/carrd
    For website terms & conditions, use Termly: https://ssp.ink/termly
    For invoicing & bookkeeping software, use Zoho Books for free: https://ssp.ink/zohobooks
    ------------------------------------------
    💯 Get my FREE registration template ➡ https://ssp.ink/reg-template?utm_source=yt
    🧰 The Screen Printing Toolbox ➡ https://screenprintingtoolbox.com?utm_source=yt
    😎 Join The Print Crew ➡ https://ssp.ink/print-crew?utm_source=yt
    🎙️ Subscribe to the podcast ➡ https://ssp.ink/podcast
    📷 Instagram ➡ https://ssp.ink/instagram
    ------------------------------------------
    Companies & Services I trust and use in my screen printing business 
    Ryonet for screen printing supplies and equipment https://ssp.ink/ryonet
    ConvertKit for email marketing: https://ssp.ink/convertkit
    Ecamm Live for recording video and live streaming https://ssp.ink/ecamm
    StickerMule for stickers and packing tape https://ssp.ink/stickermule

    • 39 min
    S1E10 - Using social media to promote your screen print business

    S1E10 - Using social media to promote your screen print business

    In this episode I talk about using social media to promote your screen print business. There is no right or wrong way, but if you're looking for a way to grow your business through social media, I've got some great tips and insights to share that I think will truly help your business.
    ------------------------------------------
    💯 Get my FREE registration template ➡ https://ssp.ink/reg-template?utm_source=yt
    ❓ Leave me your questions for the podcast by submitting an audio question ➡ https://ssp.ink/questions
    🧰 The Screen Printing Toolbox ➡ https://screenprintingtoolbox.com?utm_source=yt
    😎 Join The Print Crew ➡ https://ssp.ink/print-crew?utm_source=yt
    📧 Sign up for my newsletter ➡ https://ssp.ink/go
    🎙️ Subscribe to the podcast ➡ https://ssp.ink/podcast
    📷 Instagram ➡ https://ssp.ink/instagram
    ------------------------------------------
    Companies & Services I trust and use in my screen printing business 
    Ryonet for screen printing supplies and equipment https://ssp.ink/ryonet
    Namecheap for domain name registration https://ssp.ink/namecheap
    Dreamhost for website hosting: https://ssp.ink/dreamhost
    ConvertKit for email marketing: https://ssp.ink/convertkit
    Ecamm Live for recording video and live streaming https://ssp.ink/ecamm
    StickerMule for stickers and packing tape https://ssp.ink/stickermule

    • 25 min
    S1E9 - Deep dive into everything that goes into a screen print pricing formula

    S1E9 - Deep dive into everything that goes into a screen print pricing formula

    In this final episode on the topic of screen print pricing, we finally take a deep dive into what exactly goes into the pricing formula. Keep in mind, this is just one formula and may not work for your situation, but if you're wondering where to start with pricing, give this a shot then change it to fit your shop.
    I use airtable as my pricing calculator and quote tracker. https://ssp.ink/airtable
    💯 Get my FREE registration template: https://ssp.ink/registration-template
    ------------------------------------------
    📧 Sign up for my newsletter: https://ssp.ink/go
    🎙️ Subscribe to the podcast: https://ssp.ink/podcast
    📷 Instagram: https://ssp.ink/instagram
    ------------------------------------------
    Companies & Services I trust and use in my screen printing business 
    Ryonet for screen printing supplies and equipment https://ssp.ink/ryonet
    Ecamm Live for recording video and live streaming https://ssp.ink/ecamm
    StickerMule for stickers and packing tape https://ssp.ink/stickermule
    Canva for creating video thumbnails and social posts https://ssp.ink/canva
    Printful for print-on-demand items and stores https://ssp.ink/printful
    Namecheap for domain name registration https://ssp.ink/namecheap
    Transistor for podcast hosting https://ssp.ink/transistor
    Setapp for awesome mac apps https://ssp.ink/setapp

    • 30 min
    S1E8 - Don't price with fees. Keep your screen print pricing strategy simple.

    S1E8 - Don't price with fees. Keep your screen print pricing strategy simple.

    It's been common for decorators to price their work as a combination of prices given to the customer rather than one single price. For example, a screen fee, a setup fee, etc. However, this only complicates things for your customer. Keep your pricing simple. Give them the price total that gets them out the door with the finished product.
    Get my FREE registration template: https://ssp.ink/registration-template
    ------------------------------------------
    📧 Sign up for my newsletter: https://ssp.ink/go
    🎙️ Subscribe to the podcast: https://ssp.ink/podcast
    📷 Instagram: https://ssp.ink/instagram
    ------------------------------------------
    Companies & Services I trust and use in my screen printing business 
    Ryonet for screen printing supplies and equipment https://ssp.ink/ryonet
    Ecamm Live for recording video and live streaming https://ssp.ink/ecamm
    StickerMule for stickers and packing tape https://ssp.ink/stickermule
    Canva for creating video thumbnails and social posts https://ssp.ink/canva
    Printful for print-on-demand items and stores https://ssp.ink/printful
    Namecheap for domain name registration https://ssp.ink/namecheap
    Transistor for podcast hosting https://ssp.ink/transistor
    Setapp for awesome mac apps https://ssp.ink/setapp
    Airtable for my screen print pricing calculator and other databases https://ssp.ink/airtable

    • 11 min
    S1E7 - Should you mark up your apparel price?

    S1E7 - Should you mark up your apparel price?

    Continuing our conversation on pricing strategy by looking into whether you should mark up your apparel price or not. Many shops do markup the apparel price and for various reasons. I have recently decided not to do that in my pricing, but instead added a different type of handling fee. How do you. handle apparel markups in your pricing? 
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    📧 Sign up for my newsletter: https://ssp.ink/go
    🎙️ Subscribe to the podcast: https://ssp.ink/podcast
    📷 Instagram: https://ssp.ink/instagram
    ------------------------------------------
    Companies & Services I trust and use in my screen printing business 
    Ryonet for screen printing supplies and equipment https://ssp.ink/ryonet
    Ecamm Live for recording video and live streaming https://ssp.ink/ecamm
    StickerMule for stickers and packing tape https://ssp.ink/stickermule
    Canva for creating video thumbnails and social posts https://ssp.ink/canva
    Printful for print-on-demand items and stores https://ssp.ink/printful
    Namecheap for domain name registration https://ssp.ink/namecheap
    Transistor for podcast hosting https://ssp.ink/transistor
    Setapp for awesome mac apps https://ssp.ink/setapp
    Airtable for my screen print pricing calculator and other databases https://ssp.ink/airtable

    • 14 min

Customer Reviews

5.0 out of 5
1 Rating

1 Rating

WolfPack Prints ,

Appreciate all the time and knowledge Jesse!

Just in these 4 episodes I have learned so much from you that I haven’t learned anywhere else thank you!

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