50 min

Steve Jobs: B2B Marketing Lessons from His Biography by Walter Isaacson with Jotform CMO Steve Hartert Remarkable Marketing

    • Marketing

We knew this day would come. The day where we finally talk about the one tech company all others look up to: Apple.

The truth is that the behemoth has endured ups and downs to become one of the greatest brands of all time, and all under the leadership of Steve Jobs.

So in this episode, we’re taking marketing lessons from Steve Jobs based on his biography by Walter Isaacson with the help of our guest, Jotform CMO Steve Hartert.

Together, we talk about being insatiably curious about your customers, daring to fail, and exercising your creativity.

We knew this day would come. The day where we finally talk about the one tech company all others look up to: Apple.

The truth is that the behemoth has endured ups and downs to become one of the greatest brands of all time, and all under the leadership of Steve Jobs.

So in this episode, we’re taking marketing lessons from Steve Jobs based on his biography by Walter Isaacson with the help of our guest, Jotform CMO Steve Hartert.

Together, we talk about being insatiably curious about your customers, daring to fail, and exercising your creativity.

50 min