152 episodes

The Golding Group business partners Kyle Golding and Pritch Pritchard, APR discuss best practices, latest trends and modern techniques for professional business communications. Educational, informative and (hopefully) entertaining. www.TheGoldingGroup.com

Strategic Growth Podcast The Golding Group

    • Business
    • 5.0 • 1 Rating

The Golding Group business partners Kyle Golding and Pritch Pritchard, APR discuss best practices, latest trends and modern techniques for professional business communications. Educational, informative and (hopefully) entertaining. www.TheGoldingGroup.com

    Goodness, Decency & Civility in Business

    Goodness, Decency & Civility in Business

    "The Professor" Pritch Pritchard was inspired again today to expand on the idea of doing the right thing is always the right thing to do but also good for business too. The big picture approach to brand, reputation and thought leadership is directly connected to efforts to utilize goodness, decency and civility. Let's talk about it.

    Listen, watch, stream or subscribe: https://bit.ly/SGPodListen

    The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcast) offers real-world advice, expert analysis and smart success strategies for entrepreneurs, investors, decision-makers and business leaders. Make sure to subscribe, so you ever miss an episode. Please tell a friend, leave a review and engage with us on social media.

    The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcast) offers real-world advice, expert analysis and smart success strategies for entrepreneurs, investors, decision-makers and business leaders. Make sure to subscribe, so you ever miss an episode. Tell a friend, leave a review and engage with us on social media.

    Twitter https://twitter.com/GoldingGroup @GoldingGroup
    LinkedIn https://www.linkedin.com/company/the-golding-group
    Facebook https://www.facebook.com/StrategicBusinessGrowth
    Instagram https://www.instagram.com/thegoldinggroup/ @TheGoldingGroup

    To contact us for advice, assistance or collaboration: https://thegoldinggroup.com/contact-us/

    • 19 min
    The Single Most Important Key To Success

    The Single Most Important Key To Success

    The single most important key to success is... you have to listen to find out. We will reveal the word, concept, discipline, execution, etc. in the first 2 minutes and then discuss all of the aspects for utilization, implementation and maximization in your pursuit of success in your business, self-brand or career. Listen, watch, stream or subscribe: https://bit.ly/SGPodListen

    The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcast) offers real-world advice, expert analysis and smart success strategies for entrepreneurs, investors, decision-makers and business leaders. Make sure to subscribe, so you ever miss an episode. Please tell a friend, leave a review and engage with us on social media.

    The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcast) offers real-world advice, expert analysis and smart success strategies for entrepreneurs, investors, decision-makers and business leaders. Make sure to subscribe, so you ever miss an episode. Tell a friend, leave a review and engage with us on social media.

    Twitter https://twitter.com/GoldingGroup @GoldingGroup
    LinkedIn https://www.linkedin.com/company/the-golding-group
    Facebook https://www.facebook.com/StrategicBusinessGrowth
    Instagram https://www.instagram.com/thegoldinggroup/ @TheGoldingGroup

    To contact us for advice, assistance or collaboration: https://thegoldinggroup.com/contact-us/

    • 33 min
    Business Strategies For Dealing With Fake News

    Business Strategies For Dealing With Fake News

    On Ep143, "The Professor" Pritch Pritchard, APR & Fellow PRSA breaks down, analyses and leads the discussion regarding an Aug 25th, 2020 Forbes magazine article 16 Business Strategies For Dealing With ‘Fake News’ (link below). We agree with some of the advice, offer our own opinions and correlate to the state of mass media + social media in 2022.

    Original Article: https://www.forbes.com/sites/forbescommunicationscouncil/2020/08/25/16-business-strategies-for-dealing-with-fake-news/?sh=21d1a4d453e8

    Listen/Watch/Stream/Subscribe: https://bit.ly/SGPodListen

    The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcast) offers real-world advice, expert analysis and smart success strategies for entrepreneurs, investors, decision-makers and business leaders. Make sure to subscribe, so you ever miss an episode. Please tell a friend, leave a review and engage with us on social media.

    To contact us for advice, assistance or collaboration: https://thegoldinggroup.com/contact-us/

    • 22 min
    New Name For The Former #NeoMarketing Podcast

    New Name For The Former #NeoMarketing Podcast

    After 149 episodes (141 + 8 bonus eps) of the #NeoMarketing Podcast, it was time for a change. The new and improved Strategic Growth Podcast begins today by discussing the new name and exactly how and why strategic growth is good for your business today and in the future.

    Strategic: Informed, Intentional, Actionable, Measurable, Repeatable, Sustainable

    Growth: Expanding, Improving, Moving in the right direction. Not growing is stagnant or contracting. Growth happens after contraction to replace what was lost. Every aspect of growth is positive. Strategic Growth = Smart Success

    The Golding Group Strategic Growth podcast (formerly known as the #NeoMarketing podcast) offers real-world advice, expert analysis and smart success strategies for entrepreneurs, investors, decision-makers and business leaders. Make sure to subscribe, so you ever miss an episode. Tell a friend, leave a review and engage with us on social media. Future episodes will have the same content, with additional content, but under this new name that better reflects our professional practice in 2022 (and beyond).

    Listen/Stream/Subscribe to the podcast https://bit.ly/NMPodListen

    To contact us for advice, assistance or collaboration: https://thegoldinggroup.com/contact-us/

    Let’s engage!
    Twitter https://twitter.com/GoldingGroup
    LinkedIn https://www.linkedin.com/company/the-golding-group
    Facebook https://www.facebook.com/StrategicBusinessGrowth
    Instagram https://www.instagram.com/TheGoldingGroup/ 

    • 32 min
    Major Announcements Bonus Episode

    Major Announcements Bonus Episode

    We have 3 major announcements on this bonus 5th Wednesday of the Month bonus episode. 1. We are changing the name of this podcast. What will the new name be? You have to listen to find out. 2. Inspired by advice from Gary Vaynerchuk, we will be adding a lot more interviews with business leaders and decision-makers. 3. We will be starting a new series where we diagnose and then triage a business problem for a business owner or investor. Real advice for real problems of a real business.

    After 140 episodes of the #NeoMarketing Podcast, it's time for a change. This is the last episode using the original podcast title. Future episodes will have the same content, with the additions mentioned previously, but under a new name that better reflects our professional practice in 2022 (and beyond).

    On this podcast series, The Golding Group partners Kyle Golding and Pritch Pritchard, APR & Fellow PRSA discuss best practices, latest trends and modern techniques for professional business communications. Educational, informative and (hopefully) entertaining. https://bit.ly/NeoMarketingSubscribe 

    To contact us for advice, assistance or collaboration: https://thegoldinggroup.com/contact-us/

    • 24 min
    Misinformation, Malinformation and Disinformation

    Misinformation, Malinformation and Disinformation

    "The Professor" Pritch Pritchard, APR & Fellow PRSA is taking a deep dive into the scourge of modern communications: Misinformation, Malinformation and Disinformation. We identify, define and discuss the different types of media manipulations prevalent in today's 24/7 global media mix.

    Misinformation is false, but not created or shared with the intention of causing harm. Disinformation is deliberately created to mislead, harm, or manipulate a person, social group, organization, or country. Malinformation is based on fact, but used out of context to mislead, harm, or manipulate.

    Pritch references the disinformation literacy resources of PRSA: http://voices4everyone.prsa.org/disinformation/disinformation-literacy/

    To contact us for advice, assistance or collaboration: https://thegoldinggroup.com/contact-us/

    • 28 min

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