I'll Make This Brief Lauren Boyd
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- Business
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Behind the scenes of a founder’s life. I’m Lauren Boyd, a small business owner, attorney and mom. Join me for my honest take on entrepreneurship, marriage and motherhood. I’ll Make This Brief is a seasonal podcast sharing my musings on common topics founders face, from leading your team and embracing your zone of genius, to managing mom guilt and nurturing your personal relationships. Each episode, I’ll also be sharing a legal brief highlighting some of my favorite and trending legal tips and perspectives.
Join me and a special guest every quarter to binge a handful of episodes from the trenches of the messy middle to empower you to own your day. Hopefully, these episodes will come into your life at the perfect time. I promise, I’ll make this brief.
For more, follow Lauren on Instagram @thelaurenboyd.
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If You Don’t Put Yourself Out There, You’ll Be Right Where You Are Today
Welcome to the second season of I’ll Make This Brief! I’m joined by Nikki Butler, founder of Nikki Butler Media, to talk about taking the leap, overcoming impostor syndrome, and learning to evolve. We discuss what it looks like to reconnect with your passion and the ‘why’ behind your business.
We’re both big believers in taking imperfect action in order to get more clarity around our big ideas, and we talk about how that mindset has helped us grow as multi-passionate entrepreneurs. At the end of the episode, I dig into today’s legal brief, which is all about the value of owning your own brand and trademarking early on in your business journey.
IN THIS EPISODE, WE TALK ABOUT:
How to launch a podcast and maintain momentum The importance of getting into the flow of your business Finding ways to pivot instead of completely quit Recognizing when you’re limiting yourself and making excuses as a safeguard for failure My recommendation for anyone who has an idea for a company name and hasn’t trademarked it yet
RESOURCES
101 Essays That Will Change The Way You Think by Brianna Wiest We Should All Be Millionaires: A Woman’s Guide to Earning More, Building Wealth, and Gaining Economic Power by Rachel Rodgers From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue by Aaron Ross and Jason Lemkin The Daily Plain English Heights House Hotel in Raleigh, NC
CONNECT WITH NIKKI
Follow Nikki: @thenikkibutler
Follow Nikki Butler Media: @nikkibutlermedia
Work with Nikki: nikkibutlermedia.com
CONNECT WITH LAUREN
Follow Lauren: @thelaurenboyd
Join the waitlist for HR app, Quinn
Follow Guide My Business: @guidemybusiness -
How To Balance Motherhood, Marriage & Business
Nikki and I have a candid conversation about navigating motherhood, marriage, and entrepreneurship. We talk about finding that sweet spot where you’re comfortable with the attention you give to your business and the quality, present time that you have with your family. We highlight how to set firm boundaries and delegate tasks within your business and household, and how to overcome the discomfort that so many of us have around accepting help.
We also touch on what default parenting is and how to lay the foundation of teamwork when it comes to raising your kids and maintaining your home. Plus, we talk about the “why am I doing this?” battle that comes up when you feel pulled in so many directions and how to stay focused on the long-term vision and payoff of being a business owner.
IN THIS EPISODE, WE TALK ABOUT:
Celebrating every stage of motherhood and entrepreneurship for what it has to offer Recognizing ways that you’re selling yourself short How we utilize time blocking to create uninterrupted work and family time Simple ways to set boundaries in your contract, especially as a service provider A different way to stretch your mindset around your purpose in owning a business Tips for avoiding resentment and petty arguments with your partner
RESOURCES
Join the waitlist for my new HR app, Quinn! Open Book by Jessica Simpson Fair Play: A Game-Changing Solution for When You Have Too Much to Do (and More Life to Live) by Eve Rodsky Only Murders in the Building For All Mankind When It Clicked Podcast
CONNECT WITH NIKKI
Follow Nikki: @thenikkibutler
Follow Nikki Butler Media: @nikkibutlermedia
Work with Nikki: nikkibutlermedia.com
CONNECT WITH LAUREN
Follow Lauren: @thelaurenboyd
Join the waitlist for HR app, Quinn
Follow Guide My Business: @guidemybusiness -
Behind The Mic: Getting Clear On Your Messaging, Interview Tips & Staying True To Yourself
Nikki has such a wealth of knowledge around media training, best interview practices, and speaking skills. In our conversation, we talk about how to stay true to yourself when you’re being interviewed, tips for getting really clear on your messaging, and ways to share your story in an effective way.
Nikki highlights the importance of staying present and only taking on opportunities that align with your business and audience. We talk about what it’s like to be both an interviewer and interviewee, and how to tackle public speaking engagements. Plus, today’s legal brief is about how to set clear expectations through a speaking contract or guest release.
IN THIS EPISODE, WE TALK ABOUT:
Join the waitlist for my new HR app, Quinn! The key to finding your whitespace within an industry The simple list you want to keep in mind when you’re interviewing someone Why you want to avoid yes or no questions during an interview The best tactic to deflect a question and bring it back to your messaging Getting comfortable going off script and letting the conversation naturally flow
RESOURCES
The Seven Husbands of Evelyn Hugo: A Novel by Taylor Jenkins Reid Where the Crawdads Sing by Delia Owens Geneva - join us in the Kindle Swindlers book club! Broad Ideas with Rachel Bilson Armchair Expert with Dax Shepard
CONNECT WITH NIKKI
Follow Nikki: @thenikkibutler
Follow Nikki Butler Media: @nikkibutlermedia
Work with Nikki: nikkibutlermedia.com
CONNECT WITH LAUREN
Follow Lauren: @thelaurenboyd
Join the waitlist for HR app, Quinn
Follow Guide My Business: @guidemybusiness -
Podcasting 101: Why We Love The Medium & How To Get Started
Nikki and I are chatting all about the value of having a podcast and being a guest on other people’s shows. We dig into what metrics you should be tracking, how to plan out your content, and ways to monetize your podcast, regardless of how many downloads you have. Nikki highlights why having a podcast is truly one of the best ways to sell your services and offerings, and she explains how to use your platform as a way to make strategic connections.
We break down how to get started (I promise it’s not as scary and complicated as it seems!) and give our top recommendations for the tech and software required for recording. Plus, today’s legal brief is about understanding the IP that you want to own in your business and getting really clear on where you’re delegating tasks.
IN THIS EPISODE, WE TALK ABOUT:
How to identify your goals, set KPIs, and measure the success of your podcast Ways to create a solid workflow so you can stay consistent How to gauge how many people are listening to your show and engaging in the content Tools for moving the needle that aren’t overwhelming My strategy for getting the most out of the interviews by repurposing the audio and video on social media
RESOURCES
Join the waitlist for my new HR app, Quinn! Be: A No-Bullsh*t Guide to Increasing Your Self Worth and Net Worth by Simply Being Yourself by Jessica Zweig Ugly Love by Colleen Hoover Virgin River Dopesick Geneva My episode on Boutique Chat: Building a Strong Legal Foundation for Your Business Fiverr
CONNECT WITH NIKKI
Follow Nikki: @thenikkibutler
Follow Nikki Butler Media: @nikkibutlermedia
Work with Nikki: nikkibutlermedia.com
CONNECT WITH LAUREN
Follow Lauren: @thelaurenboyd
Follow Guide My Business: @guidemybusiness -
Q&A: Delegating Tasks At Home, Job Offers, & The Sunday Scaries
Nikki and I are covering topics like how to know if a candidate is the right fit for your company, ways to manage the emotional drain of entrepreneurship, and effective home systems that we have in place.
We highlight how we delegate tasks and seek support from our partners around decision fatigue. We also talk about how we communicate with our families when we have to work outside of normal business hours, which is one of the major trade-offs of being your own boss. Plus, today’s legal brief is all about having solid privacy policies and reviewing how you protect internal information.
IN THIS EPISODE, WE TALK ABOUT:
Embracing the ability to create your own company culture Juggling the on and off switch as a business owner Communicating about caretaking and home-based tasks with your partner Our favorite life hacks that make the day a little bit easier How to avoid the Sunday Scaries
RESOURCES
Join the waitlist for my new HR app, Quinn! Get What You Want: How to Go From Unseen to Unstoppable by Julie Solomon Big Little Lies by Liane Moriarty Kacey Musgraves James Taylor What's For Dinner Club Mika Perry's blog
CONNECT WITH NIKKI
Follow Nikki: @thenikkibutler
Follow Nikki Butler Media: @nikkibutlermedia
Work with Nikki: nikkibutlermedia.com
CONNECT WITH LAUREN
Follow Lauren: @thelaurenboyd
Follow Guide My Business: @guidemybusiness -
Is Social Media Serving You?
Navigating social media as a parent can feel really tricky. Nikki and I discuss how our relationship with social media has changed since we first got online and how we plan on approaching screen time, cell phones, and social media with our children as they grow.
I share some questions that I’ve been reflecting on as I evaluate how I want to show up on Instagram and Nikki dives into how you can run a successful business without being on every platform. Along those lines, today’s legal brief is about establishing boundaries within your team, especially around communication.
IN THIS EPISODE, WE TALK ABOUT:
Recognizing when social media is no longer serving you How apps like Instagram and Facebook have changed since they first launched What to do if you’re trying to stay off social media, but you really need to leverage it for your business The fine line between finding inspiration and muddling your own ideas Finding a balance and being intentional about screen time with our kids
RESOURCES
Join the waitlist for my new HR app, Quinn! @thecut @biglittlefeelings Mika Perry's website Collin Kartchner Ted Talk (about smartphones) Geneva The Social Dilemma It Ends With Us by Colleen Hoover Chicka Chicka Boom Boom video
CONNECT WITH NIKKI
Follow Nikki: @thenikkibutler
Follow Nikki Butler Media: @nikkibutlermedia
Work with Nikki: nikkibutlermedia.com
CONNECT WITH LAUREN
Follow Lauren: @thelaurenboyd
Follow Guide My Business: @guidemybusiness
Customer Reviews
Invaluable Advice for any Small Business
From the very first episode, it is clear Lauren is passionate about serving her community. As a small business owner, getting these bite-size (but invaluable) nuggets of legal advice has been incredible. Her guests are engaging, and I find myself relating to many of the same struggles. Thank you, Lauren, for providing this fantastic resource to us all.
Top Notch Advice from a Smart, Talented Woman
So grateful to have Lauren’s kind, down-to-earth voice in my ear to help my business be Legally Aligned. I’ve had the pleasure of working with Lauren and couldn’t be happier to be able to hear her more often with the podcast.
Valuable guidance for therapists in private practice
Listening to the Legally Aligned Podcast has increased my confidence as a private practice teletherapist. I never saw myself as a entrepreneur, but Lauren’s positive energy and powerful knowledge have encouraged me to level up my small business and expand my revenue streams. I look forward to listening in each week and immediately applying what I learn to my private practice.