40 min
Strategies to Drive Brand Differentiation with Maria Pergolino, CMO of ActiveCampaign Pipeline Visionaries
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- Marketing
This episode features an interview with Maria Pergolino, CMO of ActiveCampaign. ActiveCampaign gives businesses of all sizes access to over 850+ pre-built automations that combine transactional email, email marketing, marketing automation and CRM for powerful segmentation and personalization across social, email, messaging, chat and text. Maria has served as a senior marketing leader for global B2B technology organizations for almost two decades. She’s known for building world-class go-to-market teams that drive growth, differentiation, and category leadership.
On this episode Maria shares her strategies to drive brand differentiation, the importance of setting goals for customer success, and the power of automation.
This episode features an interview with Maria Pergolino, CMO of ActiveCampaign. ActiveCampaign gives businesses of all sizes access to over 850+ pre-built automations that combine transactional email, email marketing, marketing automation and CRM for powerful segmentation and personalization across social, email, messaging, chat and text. Maria has served as a senior marketing leader for global B2B technology organizations for almost two decades. She’s known for building world-class go-to-market teams that drive growth, differentiation, and category leadership.
On this episode Maria shares her strategies to drive brand differentiation, the importance of setting goals for customer success, and the power of automation.
40 min