8 episodes

The Strategise to Monetise – No B.S Way to Scale Your E-Commerce Business Podcast by Louise Stephens is dedicated to helping e-commerce business owners understand how to increase their ‘likes’ and page ‘followers’; how to drive social followers to their online stores and how to increase their sales and revenue so they can finally ditch their 9-5 and “go all” with their business.
Are you an e-commerce business who’s struggling to attract paying customers online?
Are you feeling overwhelmed and burnout from trying to do “all the things and be in “all the places” without seeing results or making sales to show for it?
Do you dread Mondays? Waking up to go to a job you’re not passionate about only to spend all day thinking about what you could be doing to grow your own business!
In this podcast we will cover Social Media Marketing, Facebook, Instagram, LinkedIn, and all the Marketing and Branding strategies and techniques you need to stand out online and make sales!
We will also cover all the hottest social media trends such as Tick Tok, Clubhouse, reels and so much more!
You will also find interviews with industry leaders who share their REAL business stories, burn the myths of rags to riches overnight success stories and prove perfect social media highlight reels just don’t exist!
It’s time to kiss good-bye to follow the social media #rules and say a huge HELL YES to growing your e-commerce business, your way!
Hit subscribe now to be notified when new episodes go live.
To gain access to my free online training “Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Months’, head to www.fbrevolution.co/masterclass now!

Strategise to Monetise Podcast Louise Stephens

    • Business

The Strategise to Monetise – No B.S Way to Scale Your E-Commerce Business Podcast by Louise Stephens is dedicated to helping e-commerce business owners understand how to increase their ‘likes’ and page ‘followers’; how to drive social followers to their online stores and how to increase their sales and revenue so they can finally ditch their 9-5 and “go all” with their business.
Are you an e-commerce business who’s struggling to attract paying customers online?
Are you feeling overwhelmed and burnout from trying to do “all the things and be in “all the places” without seeing results or making sales to show for it?
Do you dread Mondays? Waking up to go to a job you’re not passionate about only to spend all day thinking about what you could be doing to grow your own business!
In this podcast we will cover Social Media Marketing, Facebook, Instagram, LinkedIn, and all the Marketing and Branding strategies and techniques you need to stand out online and make sales!
We will also cover all the hottest social media trends such as Tick Tok, Clubhouse, reels and so much more!
You will also find interviews with industry leaders who share their REAL business stories, burn the myths of rags to riches overnight success stories and prove perfect social media highlight reels just don’t exist!
It’s time to kiss good-bye to follow the social media #rules and say a huge HELL YES to growing your e-commerce business, your way!
Hit subscribe now to be notified when new episodes go live.
To gain access to my free online training “Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Months’, head to www.fbrevolution.co/masterclass now!

    Business and Burnout: How To Break The Cycle

    Business and Burnout: How To Break The Cycle

    On a scale of 1-10, where would you rate how exhausted you feel right now?

    Ok, so maybe that's a trick question! If you said 1 or higher then it's time for you to STOP!
    Since when did it become "normal" to feel so down and out all the time?

    Sure some days we may feel like or have more energy than on other days but saying 'yes' to doing all the things or telling ourselves "it's ok to work non stop because we 'love' it" it's not sustainable long term lifestyle.
    The good news is that if you don't know how to say no, stop or put your needs before everyone else's, then you're going to love today's episode.

    You see I am a not only a recovering people pleaser and work-o-holic myself but I also have all the papers and medical records from being professional diagnosed with 'burnout in 2015. So when it comes to this topic, I am without a doubt an expert!

    Being 6 years into my own recovery as well as watching and working with others to help them avoid making similar mistakes, my passion and commitment to burning the "24/7 hustle" mentality is at the core of what I do

    In today's episode is, Business and Burnout: How To Break The Cycle you're going to find why as well as my own tips to helping you break the cycle and create a happier and more "successful" life - The balanced way!

    HERE'S WHAT I COVER:
    + How I claimed to LOVE what I did so much that I literally worked 24 hours a day
    + How that same apparent love of working I had, drove me to feeling depressed and suicidal
    + Some of my journey to recovery and five tips on help you break your own burnout cycle and create a health, balanced and 'successful' life
    + Plus, so much more!

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    Want to scale your e-commerce business to 5k months using Facebook? Here's a few ways I can help you:
    1. Download My Free Step by Step Facebook Selling System Framework to Increase Your Store Traffic, Sales and Money in the Bank: Click Here to Download Now

    2. Watch My Free Training; 'Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Revenue Months:  Click Here to Gain Free Access Now

    Join my brand new, 12 month Facebook Selling System Mastermind and take advantage of our special pre-launch bonuses

    3. PM Lou on Facebook - let's chat! Louise Stephens - Business Coach

    Full show notes for all episodes can be found at: Strategies to Monetise - The Podcast

    • 43 min
    SEO - How To Rank #1 On Google with Chelsea Allport from Star Marketing Solutions

    SEO - How To Rank #1 On Google with Chelsea Allport from Star Marketing Solutions

    Did you know that 91% of website pages never get seen?

    That's pretty scary, right?

    In today's episode I'm joined by Chelsea Allport from Star Marketing Solutions who shares her expertise, tips and tricks on how to ensure this never happens to you and instead, how to get your business "found" and ranking #1 on Google!


    HERE'S WHAT WE COVER:
    + What is SEO (and no, it's not a hashtag!)
    + How to get Google to fall in love with your business and rank at #1
    + How SEO helps your customers 'find' your website
    + The power of SEO when combined with blogging
    + Plus, so much more!

    If you've loved what you've heard and want to know how Chelsea and her team at help you 'shine on social' and rank #1 on Google?

    Head to the show notes to find all the details on how to contact Chelsea at Star Marketing Solutions: Strategies to Monetise - The Podcast
    Make sure you mention the code STARSEO and receive a complimentary consultation (value $275) with any service booking!

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    Want to scale your e-commerce business to 5k months using Facebook? Here's a few ways I can help you:
    1. Download My Free Step by Step Facebook Selling System Framework to Increase Your Store Traffic, Sales and Money in the Bank: Click Here to Download Now

    2. Watch My Free Training; 'Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Revenue Months:  Click Here to Gain Free Access Now

    Join my brand new, 12 month Facebook Selling System Mastermind and take advantage of our special pre-launch bonuses

    3. PM Lou on Facebook - let's chat! Louise Stephens - Business Coach

    Full show notes for all episodes can be found at: Strategies to Monetise - The Podcast

    • 34 min
    How To Plan, Create and Attract Paying Customers From Your Social Media Newsfeed

    How To Plan, Create and Attract Paying Customers From Your Social Media Newsfeed

    Are you struggling to "show up" and post consistently on your Social Media Business Pages?

    Maybe you think that's the easy part!
    Instead you're left scratching your head, wondering why you're not seeing the engagement on your posts or seeing a flood of paying customers come through your online store doors.

    In today's episode, 'How To Plan, Create, Attract Paying Customers From Your Social Media Newsfeed', I address and answer BOTH of these questions plus so much more!

    HERE'S WHAT I COVER:

    + Why having a content marketing plan and strategy is so important to growing your business and sales on social media
    + How to create your own simple, engaging content marketing plan that aligns and attracts your 'dream' customers
    + How to write 'engaging' captions that convert
    + How this strategy is powerful either by itself or in conjunction with paid marketing strategies
    + PLUS, so much more!


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    Want to scale your e-commerce business to 5k months using Facebook? Here's a few ways I can help you:
    1. Download My Free Step by Step Facebook Selling System Framework to Increase Your Store Traffic, Sales and Money in the Bank: Click Here to Download Now

    2. Watch My Free Training; 'Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Revenue Months:  Click Here to Gain Free Access Now

    Join my brand new, 12 month Facebook Selling System Mastermind and take advantage of our special pre-launch bonuses

    3. PM Lou on Facebook - let's chat! Louise Stephens - Business Coach

    Full show notes for all episodes can be found at: Strategies to Monetise - The Podcast

    • 29 min
    How To Nail Your Paid Ad Strategy and See A Greater Return on Your Investment with Amanda Roberts from So The Story Goes

    How To Nail Your Paid Ad Strategy and See A Greater Return on Your Investment with Amanda Roberts from So The Story Goes

    Are you thinking of investing in paid ads (think Facebook, Google, etc) to scale your business only you’re not sure when or where to start?
    Maybe you’ve gone all in!
    You decided paid ads was the way to go, you’ve invested hundreds if not thousands of dollars per month, only to now feel frustrated with the lack of results, sales and revenue. Is it time to throw in the towel and give up on your e-com biz dream?
    In today’s episode I am SUPER excited to be joined by a friend, main character in her own life and business and paid ad extraordinaire, Amanda Roberts from So The Story Goes.

    Amanda is no new kid on the block! With 20 years’ experience in corporate advertising and now her own business, she’s been around long enough to see digital channels transform the advertising landscape.

    She is now PASSIONATE about using her skills and knowledge to make an impact in other women’s businesses by helping them NAIL their advertising and drive a great ROI


    HERE'S WHAT WE COVER:
    + The importance of knowing your customer, their buying journey and how this impacts positively or negatively on paid advertising strategies
    + When the best time to start thinking about incorporating a paid advertising strategy into your business is
     + How to choose the best ad, copy and graphics for your ad campaign
    + The biggest mistake e-commerce business owners are making when it comes to paid ads and why they’re not seeing a return on their financial investment
    + The impact of Apples’ iOS 14changes have had on paid advertising so far and what Amanda predicts we will see more of moving forward
    + Plus, so much more!

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    Want to scale your e-commerce business to 5k months using Facebook? Here's a few ways I can help you:
    1. Download My Free Step by Step Facebook Selling System Framework to Increase Your Store Traffic, Sales and Money in the Bank: Click Here to Download Now

    2. Watch My Free Training; 'Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Revenue Months:  Click Here to Gain Free Access Now

    Join my brand new, 12 month Facebook Selling System Mastermind and take advantage of our special pre-launch bonuses

    3. PM Lou on Facebook - let's chat! Louise Stephens - Business Coach

    Full show notes for all episodes can be found at: Strategies to Monetise - The Podcast

    • 51 min
    How To Choose The Right Social Media Platform For You And Your Business

    How To Choose The Right Social Media Platform For You And Your Business

    Facebook, Instagram, Tik Tok... Oh My!

    Have you ever felt overwhelmed, confused or lost when it comes to choosing the right social media platform to connect with and attract paying customers?

    If you have, I can assure you that you're not alone!

    Every day I wake up feeling so grateful for the internet and the invention of social media apps for both personal and business use!

    However, I didn't always feel this way! Especially when I first decided I wanted to take my business online and use social media apps to connect with and attract customers.

    At first, I felt so OVERWHELMED! There was so much choice and it continued to increase as the days go on.

    I also felt lost and unsure what social media platform was going to be best for me and my business.

    Regardless of if you've just launched into the online marketing place or you're a seasoned veteran. If you've ever felt overwhelmed, confused or just wondering if you're "using" the right social media apps for you and your business, then today's episode is for you!

    Together, we are going to explore and identify which social media platform will suit you and attract your perfect customers best!

    Let's get into it!

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    Want to scale your e-commerce business to 5k months using Facebook? Here's a few ways I can help you: 
    1. Download My Free Step by Step Facebook Selling System Framework to Increase Your Store Traffic, Sales and Money in the Bank: Click Here to Download Now

    2. Watch My Free Training; 'Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Revenue Months:  Click Here to Gain Free Access Now

    Join my brand new, 12 month Facebook Selling System Mastermind and take advantage of our special pre-launch bonuses

    3. PM Lou on Facebook - let's chat! Louise Stephens - Business Coach

    Full show notes for all episodes can be found at Strategies to Monetise - The Podcast

    • 25 min
    How To Dominate And Stand Out From Your Competitors With Striking Product Imagery - With Laura Smith from LFS Creative

    How To Dominate And Stand Out From Your Competitors With Striking Product Imagery - With Laura Smith from LFS Creative

    Recently started an e-commerce business but have no idea where to start when it comes to taking DIY pictures of your products?

    Or maybe you're slightly further along your start up journey and curious to know why you should ditch the DIY and invest your hard earned profits into a professional Branding and Product shoot.

    Regardless of where you're at, in today's episode I interview Laura Smith from LFS Creative.

    Laura is a product photographer who works closely with brands all over New Zealand to help them dominate and stand out from their competitors with striking product imagery!

    During our time together, Laura shares tips and tricks on how to prepare for your own DIY shoot; Her expertise and insights into why e-commerce business owners should be handing their products over to an expert for a professional branding shoot instead; Plus, so much more!

    ----

    Want to scale your e-commerce business to 5k months using Facebook? Here's a few ways I can help you: 
    1. Download My Free Step by Step Facebook Selling System Framework to Increase Your Store Traffic, Sales and Money in the Bank: Click Here to Download Now

    2. Watch My Free Training; 'Steal My 5 Step Facebook Selling System and Scale Your E-Commerce Business to 5k Revenue Months:  Click Here to Gain Free Access Now

    Join my brand new, 12 month Facebook Selling System Mastermind and take advantage of our special pre-launch bonuses

    3. PM Lou on Facebook - let's chat! Louise Stephens - Business Coach

    Full show notes for all episodes can be found at Strategies to Monetise - The Podcast

    • 39 min

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