
3 episodes

Strategy IE Business School / IE University
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- Business
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5.0 • 1 Rating
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Participants learn here about the key factors that impact the evolution of the company. Participants use analytical tools and develop a capacity to design organisational structures – management systems, organisation charts, departmental responsibilities – thanks to which specific problems can be solved from a global perspective.
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Strategy 1: Francisco González at BBVA: Leading through Principles, Innovation and People
Santiago Iñiguez, the Dean of IE Business School, paid a visit to the BBVA Innovation Center in Madrid to talk to President Francisco González about the bank´s unique business approach in times of financial crisis.
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Strategy 2: Taking ethical decisions in organizations
David Bach, professor of Strategy, explains how to take decisions taking into account ethical issues with the help of a decision tree.
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Strategy 3: What is nonmarket strategy?
Professor David Bach analyzes the question: What is nonmarket strategy?
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