Student Housing Marketing Podcast Matt Pavlick

Atish Doshi, the President and Founder of The Black Sheep, has built one of the most reputable influencer marketing agencies in the student housing space. Atish discusses his career in student housing and provides insight into how to craft the perfect client / influencer relationship. Other topics discussed: Field marketing, secret shopping, NIL, and TikTok developments.

Atish Doshi LinkedIn: https://www.linkedin.com/in/atish-doshi/
The Black Sheep: https://theblacksheep.marketing/
Matt Pavlick LinkedIn: https://www.linkedin.com/in/mattpavlick/
GRO: https://www.gromarketing.com
SHMP: https://www.shmpodcast.com

Madison Mitchell, Regional Lease Up Manager at LV Collective, has an impressive track record of building all-star leasing teams that have produced successful lease-ups in some of the most competitive college markets in the United States. Madison discusses her journey in student housing and provides valuable insight into her key components of building out a rockstar leasing team.

Madison Mitchell LinkedIn: www.linkedin.com/in/madison-mitchell-0078b9114/
LV Collective: www.lvcollective.com/
Matt Pavlick LinkedIn: www.linkedin.com/in/mattpavlick
GRO: www.letsgro.io

Rami Kalla, President and Founder of Point in Time Studios, discusses his 20+ year career running a video production agency that specializes in creating animations, renderings and fully-immersive virtual reality experiences for student housing communities. Rami provides a ton of insight into what it takes to create a successful animation package for new devs including the process, timeframes, and key personnel. He also shares his thoughts on the metaverse and when we should expect to use the metaverse in our everyday lives…spoiler…it’s much sooner than you may think.

Rami Kalla LinkedIn: https://www.linkedin.com/in/ramikalla/
Point in Time Studios: www.pointintimestudios.com
Matt Pavlick LinkedIn: www.linkedin.com/in/mattpavlick
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Allison Park, SVP of Marketing at Trinitas Ventures, discusses her career in student housing and provides advice on what it takes to build the perfect client-agency relationship (Truth, Trust, Transparency, Education, and Proactiveness). “We’re no longer investing in services. We’re investing in partnerships.” She also talks about experiencing a crazy, unexpected takeover at one of her properties and Hungry Hungry Hippos.

Allison Park LinkedIn: https://www.linkedin.com/in/allison-park-2798991a/
Trinitas Ventures: https://www.trinitas.ventures/
Matt Pavlick LinkedIn: www.linkedin.com/in/mattpavlick
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Justin Widmayer, SVP of Agency Operations and Partner at GRO, joins Matt and shares his insight into how student housing marketers can set themselves up for success for the Fall 2022 leasing season. Topics discussed: What your marketing mix should look like, which conversions are important to track, how much you should pay for a conversion and what you can do to improve conversion rates, the battle of branded vs non branded keywords (paid search), social media ad platform updates and more.

Justin Widmayer on LinkedIn: https://www.linkedin.com/in/justinwidmayer/
Matt Pavlick on LinkedIn: https://www.linkedin.com/in/mattpavlick/
SHMP on LinkedIn: https://www.linkedin.com/company/student-housing-marketing-podcast/
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Jason Fort, Executive Vice President of Business Development at Asset Living, discusses his career in student housing that spans four decades (‘90s-‘20s) and the evolution of marketing along the way. Jason also dives into his current role in business development and shares how he sources and wins management deals for Asset. Hosted by Matt Pavlick.

Jason Fort LinkedIn: https://www.linkedin.com/in/jason-fort-251a3b6/
Asset Living: https://www.assetliving.com/

Matt Pavlick LinkedIn: www.linkedin.com/in/mattpavlick
GRO: https://letsgro.io/

Subscribe to the SHMP: https://shmpodcast.com/
SHMP on LinkedIn: https://www.linkedin.com/company/student-housing-marketing-podcast/