19 episodes

Are you a marketing professional? Feeling overwhelmed yet? Join us as we tackle this crazy industry one episode at a time. From marketing and data to branding and UX, we'll dissect these over drinks. Hosted by Derek Hovinga, Scott Irwin and Peter Bishop - three long-time friends and long-time marketers at ZGM Modern Marketing Partners.

Tableside Mashed Potatoes - A Digital Marketing Podcast ZGM Modern Marketing Partners

    • Marketing

Are you a marketing professional? Feeling overwhelmed yet? Join us as we tackle this crazy industry one episode at a time. From marketing and data to branding and UX, we'll dissect these over drinks. Hosted by Derek Hovinga, Scott Irwin and Peter Bishop - three long-time friends and long-time marketers at ZGM Modern Marketing Partners.

    Talkin' Shop Edition: Talkin' generalists with Rob Fairhead from ZGM

    Talkin' Shop Edition: Talkin' generalists with Rob Fairhead from ZGM

    On our 19th episode, we start our "Talkin' Shop" series where we bring on our co-workers to talk about anything and everything. On this episode, Partner and Chief Strategy Officer Rob Fairhead fills in for a vacationing Scott to talk about marketing...

    • 44 min
    The Marketing Major Tableside Mashed Potato Mashup

    The Marketing Major Tableside Mashed Potato Mashup

    On episode 18, we had new University of Alberta marketing grad and host of the Marketing Major podcast, Josh Radostits come on to talk about what it's like graduating during a pandemic.We talk about his experience producing a podcast and how he was able...

    • 26 min
    "What the F is Paid Media" with Sarah from ZGM

    "What the F is Paid Media" with Sarah from ZGM

    On episode 17, Sarah Schmidt from ZGM educates us on paid media and what you have to do to get free beer t-shirts.Thanks to:Calgary band Thomas Thomas for lending us their track "Happy New Year Baby" ZGM Modern Marketing Partners

    • 32 min
    Black Lives Matter and Navigating Social Cause with Puneeta McBryan

    Black Lives Matter and Navigating Social Cause with Puneeta McBryan

    #BlackLivesMatter has sparked many conversations about systemic racism and how many brands with a strong influence and voice should be leading the way to help push change.On episode 17, we talk to ZGM's Director of Account Services, Puneeta McBryan, to...

    • 40 min
    COVID & Cocktails with Jeff from Proof, Donna Mac and Vine Arts

    COVID & Cocktails with Jeff from Proof, Donna Mac and Vine Arts

    Jeff is a co-owner of Vine Arts Wine and Spirits, Proof and Donna Mac and we were lucky enough to chat with him about what he's doing with his reopening strategy for his restaurants.We talk about how COVID-19 has helped him evolve his businesses, social...

    • 37 min
    Free money with Jay from Goodpin

    Free money with Jay from Goodpin

    On episode 14 of the podcast, we had entrepreneur Jay Baydala from Goodpin and Evrywork come on the podcast to talk about how he left a lucrative position in corporate IT to creating change in the world by starting Goodpin.Special thanks to:Jay...

    • 27 min

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