111 episodes

Take5: The Rethink Marketing Podcast is a quick hitting, punchy conversation around all things marketing and sales. Each week your hosts, Eric Reed and Colin Jeffries, tackle topics about advertising, branding, strategy, business growth, tactical execution, and more. They are joined by industry experts with insider, influencer, or celebrity status. This is where we take a step outside the echo chamber to RETHINK & REAPPLY everyday assumptions around marketing, sales, and business. If you have topic recommendations or guests you would like to hear from, we'd love to hear form you! Email us at take5@reed5group.com Visit us at https://www.rethinkmarketingpodcast.com

take5: The Rethink Marketing Podcast Eric Reed & Colin Jeffries

    • Business
    • 5.0 • 13 Ratings

Take5: The Rethink Marketing Podcast is a quick hitting, punchy conversation around all things marketing and sales. Each week your hosts, Eric Reed and Colin Jeffries, tackle topics about advertising, branding, strategy, business growth, tactical execution, and more. They are joined by industry experts with insider, influencer, or celebrity status. This is where we take a step outside the echo chamber to RETHINK & REAPPLY everyday assumptions around marketing, sales, and business. If you have topic recommendations or guests you would like to hear from, we'd love to hear form you! Email us at take5@reed5group.com Visit us at https://www.rethinkmarketingpodcast.com

    Be Honest, Is There Spinach in my Teeth?

    Be Honest, Is There Spinach in my Teeth?

    On episode #120 of the Rethink Marketing Podcast, Eric and Colin lay the groundwork for an upcoming conversation with the world's leading authority on trust-based selling, Ari Galper.  As a salesperson, it's not prudent to be 100% honest all of the time but it's also a bad idea to lie and mislead.  So how do we think about the spectrum of honesty?  How can we sell in a vulnerable way without being overly transparent?

    You can listen to take5: The Rethink Marketing Podcast on all major podcast platforms.

    Visit the Rethink Marketing Podcast website to learn more about the show  or just peruse our guest list and episode library.

    Let us know what you're rethinking by emailing us at: take5@reed5group.com.  Send us your feedback  and we will send you a  highly sought after Rethink Marketing Podcast t-shirt!  Just include size and mailing address with your comments.

    Thank you to Arrasmith Promotions for making today’s episode possible!

    • 16 min
    “Best Of” Sales and Marketing Advice | Allan Dib

    “Best Of” Sales and Marketing Advice | Allan Dib

    On episode #119 of the Rethink Marketing Podcast, Eric and Colin are joined from Melbourne, Australia by author of The One Page Marketing Plan, Allan Dib!  Allan has grown multiple businesses using lots of marketing and sales advice and trial and error.  Now, he unpacks some of his “best of” wisdom for the Rethink Marketing audience!  Allan shares insights on myriad marketing and sales topics, but if you want a deep dive into building a marketing plan we’ll suggest turning to his book.

    You can listen to take5: The Rethink Marketing Podcast on all major podcast platforms.

    Visit the Rethink Marketing Podcast website to learn more about the show  or just peruse our guest list and episode library.

    Let us know what you're rethinking by emailing us at: take5@reed5group.com.  Send us your feedback  and we will send you a  highly sought after Rethink Marketing Podcast t-shirt!  Just include size and mailing address with your comments.

    Thank you to Arrasmith Promotions for making today’s episode possible!

    • 45 min
    Why Bad Products Beat Great Products

    Why Bad Products Beat Great Products

    On episode #118 of the Rethink Marketing Podcast, Eric and Colin lay the groundwork for an upcoming conversation with author of the One Page Marketing Plan, Allan Dib.  We know the symptoms of bad products, but all too often, they win in the marketplace.  Is marketing to blame?  If having the best product is merely a great retention or reputation management strategy, how can marketing leaders reach new audiences?

    You can listen to take5: The Rethink Marketing Podcast on all major podcast platforms.

    Visit the Rethink Marketing Podcast website to learn more about the show  or just peruse our guest list and episode library.

    Let us know what you're rethinking by emailing us at: take5@reed5group.com.  Send us your feedback  and we will send you a  highly sought after Rethink Marketing Podcast t-shirt!  Just include size and mailing address with your comments.

    Thank you to Arrasmith Promotions for making today’s episode possible!

    • 13 min
    Reflections and Projections After Another Year of Rethinking

    Reflections and Projections After Another Year of Rethinking

    On episode #117 of the Rethink Marketing Podcast, Eric and Colin reflect on another year of insightful guest interviews, unconventional topics, and turning conventional marketing wisdom on its head. Colin pulls out some through-lines many of the guests spoke about, and Eric reflects on some of this year's non-guest episodes.  Marketing and sales, growth and scale require the ability to look around the corner, so Colin and Eric both make some bold projections about what to expect in the next 12 months.  We'll check back in a year to see how right they were!

    You can listen to take5: The Rethink Marketing Podcast on all major podcast platforms.

    Visit the Rethink Marketing Podcast website to learn more about the show  or just peruse our guest list and episode library.

    Let us know what you're rethinking by emailing us at: take5@reed5group.com.  Send us your feedback  and we will send you a  highly sought after Rethink Marketing Podcast t-shirt!  Just include size and mailing address with your comments.

    Thank you to Arrasmith Promotions for making today’s episode possible!

    • 24 min
    Rethinking Relationship Selling

    Rethinking Relationship Selling

    On episode #116 of the Rethink Marketing Podcast, Eric and Colin rethink what relationship selling actually is and how it can be improved.  How do friendships turn into business, and how can salespeople create authentic relationships without "selling"?  Let's become known, liked, and trusted without sacrificing authenticity.  It may be easier said than done, but Colin and Eric tackle it anyway!

    You can listen to take5: The Rethink Marketing Podcast on all major podcast platforms.

    Visit the Rethink Marketing Podcast website to learn more about the show  or just peruse our guest list and episode library.

    Let us know what you're rethinking by emailing us at: take5@reed5group.com.  Send us your feedback  and we will send you a  highly sought after Rethink Marketing Podcast t-shirt!  Just include size and mailing address with your comments.

    Thank you to Arrasmith Promotions for making today’s episode possible!

    • 19 min
    Unexpected Marketing that Fits Your Brand | Lynn Blashford

    Unexpected Marketing that Fits Your Brand | Lynn Blashford

    On episode #115 of the Rethink Marketing Podcast, Eric and Colin are honed by Lynn Blashford, Chief Marketing Officer of White Castle.  Lynn unpacks how to find and leverage unexpected marketing to build and bolster strong brands.  She shares how product innovations, partnerships, nostalgia, and more have led to a thriving enterprise that spans QSR and CPG.  So get in line for a crave crate of marketing and advertising wisdom!

    You can listen to take5: The Rethink Marketing Podcast on all major podcast platforms.

    Visit the Rethink Marketing Podcast website to learn more about the show  or just peruse our guest list and episode library.

    Let us know what you're rethinking by emailing us at: take5@reed5group.com.  Send us your feedback  and we will send you a  highly sought after Rethink Marketing Podcast t-shirt!  Just include size and mailing address with your comments.

    Thank you to Arrasmith Promotions for making today’s episode possible!

    • 42 min

Customer Reviews

5.0 out of 5
13 Ratings

13 Ratings

Kiley LaVee ,

I love the 2-person host interview!

I had the chance to be a guest on ‘ReThink Marketing’ and loved the experience. Eric and Colin were great hosts. With their different yet complimentary styles and experiences - it made for a dynamic show. I was also impressed with their listening skills which caused it to be an authentic conversation instead of a script led podcast. Great podcast and looking forward to hearing future episodes!

OmarMo93 ,

Super Informative!

Eric and Collin make a great team, a must listen for any small business owner

pmr2612 ,

Very informative!

Colin and Eric are a great team! Their content is super helpful to my small business and they have helped me figure out how to implement some different strategies to market it. Can’t wait to learn more from them!

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