44 min
Tal Chitayat of Full Circle: People Want to Be Part of Something Bigger What I Know
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- Business
He and his co-founder dreamed up their company over an unconventional Thanksgiving dinner in Shanghai. In 2009, they launched Full Circle, a line of sustainable household goods–and set out to change consumer perception about “eco” products. Today, they run three brands, including Full Circle, For Good, a line of household disposables, like compostable bags, and Soma, a line of filtration, pitchers, and bottles. He spoke with host Christine Lagorio-Chafkin about building a sustainable supply chain, bootstrapping his business from the start, and why his companies’ giving-back pledges of profits are so meaningful to their teams.
He and his co-founder dreamed up their company over an unconventional Thanksgiving dinner in Shanghai. In 2009, they launched Full Circle, a line of sustainable household goods–and set out to change consumer perception about “eco” products. Today, they run three brands, including Full Circle, For Good, a line of household disposables, like compostable bags, and Soma, a line of filtration, pitchers, and bottles. He spoke with host Christine Lagorio-Chafkin about building a sustainable supply chain, bootstrapping his business from the start, and why his companies’ giving-back pledges of profits are so meaningful to their teams.
44 min