When we want to sell something, we have to consider not just selling the product, but to also make ourselves or our company sellable. We have to make an impact to our potential customers if we want to fully sell our whole package, especially if we are to market ourselves as consultants. In this episode, host Michael Zipursky talks with The Pitch Whisperer John Livesay about his winning sales strategy - telling better stories. Don’t miss this episode to learn more about selling yourself effectively to your target audience.
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