That Annuity Show Nassau Financial Group

Join us as we revisit a panel discussion from Retiretech Vegas, April 2024: When should retirement planning start? How should the experience change not only for Baby Boomers but for Millenials, Gen Z, and Gen Y? We will talk about innovations in product and engagement that will change how the process occurs in the future. Moderator: Jonathan Kalman, EOS Ventures Speakers: Alison Susko, Asset–Map; David Macchia, Wealth2K; Farooq Sheikh, Unqork; Sri Reddy, Principal Financial Group Learn more about Retiretech by visiting www.imagine.nfg.com

Join us as we revisit a panel discussion from Retiretech Vegas, April 2024 Seeking Stable Growth - Designing The Next Generation of Annuities  In the past decade, interest in fixed-indexed annuities has surged, grabbing a substantial market share. With ongoing innovation in indices and shifts in the macroeconomic landscape, various crediting strategies have emerged. Looking ahead to 2024, amidst persistent high rates and market volatility, what transformations can we expect in our products? And, crucially, how should advisors adapt their recommendations to navigate this dynamic landscape? Moderator: Branislav Nikolic, The Index Standard Speakers: Bobby Samuelson, Life Innovators; Tamiko Toland, Toland Consulting; Jason Fichtner, Alliance for Lifetime Income Learn more about Retiretech:  

In this episode, Paul Tyler, Tisa Rabun-Marshall, Laura Dinan Haber, and Heather Brown discuss the challenges and opportunities of implementing AI in the insurance industry. They highlight the importance of making digital marketing expertise accessible for agents and the need for customized content at scale. The team shares their experiences with generative AI and the feedback they have received from agents. They also discuss the challenges of keeping up with the rapidly changing technology landscape and the need for continuous testing and learning. The episode concludes with predictions on the future adoption of AI in the industry.   Takeaways Making digital marketing expertise accessible for agents is crucial in the insurance industry. Customized content at scale is in high demand. The rapidly changing technology landscape poses challenges in keeping up and requires continuous testing and learning. The adoption of AI in the insurance industry is expected to increase in the future.    

Summary   In this episode, Emma Roloff, co-founder of Roloff Consulting, discusses the power of personal branding and digital transformation in sales and marketing. She shares a three-step framework for digital growth strategies: educate, connect, and consult. Emma explains the different platforms and their target demographics, including LinkedIn for professionals, Facebook for older demographics, Instagram for a median age group, and TikTok for a wide range of age groups. She also emphasizes the importance of organic growth and personal branding in building trust and authority. In this conversation, Ema Roloff discusses the importance of authenticity and finding one's content pillars. She emphasizes the need for individuals to understand who they are and what they are passionate about in order to create meaningful content. Ema also addresses the challenges faced by those stuck in the 'rinse cycle' of IT projects and offers advice for both individuals and executives. Additionally, she provides content creation suggestions for Bruno Caron and Tisa Rabun-Marshall based on their unique backgrounds and interests.   Takeaways Personal branding is essential for building trust and authority in sales and marketing.The three-step framework for digital growth strategies is educate, connect, and consult. Different platforms have different target demographics, such as LinkedIn for professionals, Facebook for older demographics, Instagram for a median age group, and TikTok for a wide range of age groups. Organic growth and creating content that resonates with your target audience are key to success. Investing in your personal brand and focusing on educating your audience can lead to more organic growth. Creating content pillars and organizing your content around them can help you show up consistently and provide value to your audience. Authenticity is key in content creation. It is important to understand who you are and what you are passionate about in order to create meaningful content. Individuals stuck in the 'rinse cycle' of IT projects should focus on understanding the reasons behind the current situation and finding ways to add clarity or impact their skill set to initiate change. Executives should listen to their teams and understand the challenges they face. Building digital literacy and setting realistic expectations are crucial for effective leadership. Community involvement can be a valuable content pillar. Sharing experiences and supporting organizations can make a positive impact and attract a wider audience.  

Summary In this episode of That Annuity Show, Jim Kerley discusses his report titled 'Shifting Distribution, Changing Mindset: Why Advisors Aren't Talking to Consumers About Life Insurance.' The report explores the reasons why some advisors are not discussing life insurance with their clients and the implications for the industry. Kerley's report emphasizes that there is a demand for life insurance, with 102 million people in the US being underinsured or without insurance. The problem lies in the lack of conversation between advisors and consumers. Kerley suggests that changing the insurance mindset of advisors and making life insurance a part of their portfolio can help address this issue. Takeaways There is a demand for life insurance, with 102 million people in the US being underinsured or without insurance. The problem lies in the lack of conversation between advisors and consumers about life insurance. Changing the insurance mindset of advisors and making life insurance a part of their investment portfolio can help address the issue. Technology, such as AI, can play a role in making the conversation about life insurance easier and more efficient. Education and awareness about the benefits of life insurance are crucial in increasing demand and closing the protection gap.

Join us as we revisit a panel from Retiretech Vegas 2024:  Consolidation has permanently changed the face of independent distribution forever. Or has it? We will explore the next phase of consolidation and new forms of distribution that may potentially evolve. Moderator: James Wong, Partners Advantage Speakers: Patrick Kelly, Signal Advisors; Tyler End, Retirable; Wes Severin, Symetra; Brian Lucius, Gradient Financial Group