Awarded Best of iTunes, The $100 MBA Show is a podcast where you simply get better at business with our practical business lessons for the real world. These no fluff episodes are packed with only the pure business building training you want.
Omar Zenhom (@TheOmarZenhom) shares some of the best lessons, concepts, examples and insights from inside The $100 MBA training and community. Omar also calls upon some of the industry's top experts as guest teachers on the show. Again, no backstories or promotions, just solid business lessons from the best in the game.
MBA2079 Should You Give Up Equity to Attract Talent?
What’s top talent really worth? Is it worth giving up a piece of your business?
Offering equity can be a smart move. But too many entrepreneurs do it when they think they have to, rather than investigating whether it’s prudent.
If you can’t afford a salary that’s tempting enough to assemble the best team, it might be wiser to step back and retool, rather than bet the farm on someone (or several someone) who might not be the answer to all your challenges.
Also, there are performance-based alternatives that incentivize great work — without risking profits you haven’t created.
All that doesn’t mean you should never share equity with the right team members. Today, we explore the risks and advantages of equity-sharing, and help you decide whether it makes sense for your business.
The decision is ultimately yours — but it’s never good to go in blind. Tune in, and weigh the options. Click Play!
MBA2078 Guest Teacher – Jon Ostenson – How to Select a Franchise
You don’t have to start your own business to run your own business.
Franchising is a viable, lower-risk way to get your entrepreneurship on. Instead of building something from the ground up, you can take ownership of an existing, proven business.
It may not be entirely “yours,” but a franchise is yours enough to provide the flexibility, autonomy, and financial benefits of independent business. But of course, you have to find the right franchise for you and your specific needs and goals.
Fortunately, we have an expert to help with that.
Jon Ostenson is a franchise pro, with deep experience with franchises in almost every imaginable industry (that’s right, franchising isn’t just for food vendors). Today, Jon explains how to get into this lucrative model — and how to pick a business based on its proven potential for success.
Learn how to choose a franchise that offers you the profits (and lifestyle) you want. Click Play!
MBA2077 5 Strategies for a Successful Launch on Product Hunt + Free Ride Friday
Got a digital product to sell? Get it on Product Hunt.
Product Hunt is a wildly popular, seriously trusted resource where real consumers share their thoughts on everything from apps to websites to tech hardware. If you can make a splash there, you can build a customer base.
…but of course, you have to know how to stand out.
With countless products up for review, it can be a real challenge to rise to the top, or snag the game-changing “Product of the Day” designation. Today, we share 5 ways to get your product some attention, create engagement in the Product Hunt community, and capitalize.
Naturally, we put our own products on Product Hunt, including our webinar SaaS. Learn how we approach this unique site, and how you can get its influential community behind your next product. Click Play!
MBA2076 Is Selling a Lifetime Deal a Good Idea?
Lifetime deals are the ultimate long-term sales tactic. But can the sales you score now hurt your business years (or decades) later?
Like any strategy, offering neverending deals has its strengths and weaknesses.
We know — we’ve done lifetime deals for our SaaS company, some of which panned out better than others. If you don’t carefully weigh all the variables, your lifetime deal can be a lifetime drag on your bottom line!
Today, we explain exactly what to avoid if you’re considering a lifetime offer, so you reap the benefits without hurting yourself down the road.
With examples from businesses that execute this strategy well (plus our own experience), this episode offers a clearer picture of how the lifetime approach works, and why it’s so easy for it to backfire.
Take a beat, run the numbers, and make sure that if you make a lifetime commitment, it’s one you won’t regret. Click Play!
MBA2075 Q&A Wednesday: Why is my sales funnel not working?
There’s a flaw in the “funnel” approach.
It’s not that marketing and sales funnels don’t work generally, or that they’re not useful. It’s that funnels can only do so much.
With packaged funnel-building programs and software making big promises, it’s easy to think funnels are more powerful than they really are. Can you really set up a few assets, sit back, and watch the conversions roll in? Not exactly.
It’s Q&A Wednesday, and we’ve got a listener who bet their chips on a funnel software, only to make exactly zero sales.
It’s not for lack of effort, but something is clearly not working. Why not? Today, we get back to basics, and unpack what sales funnels can’t do. Over-reliance on clever conversion schemes can take your focus away from the fundamentals of good business.
By putting first things first, you can make your funnels work better. Learn how the rest of your business can support your funnel — not the other way around. Click Play!
MBA2074 4 Cold Emailing Tips if You Hate Cold Emailing
Cold emailing works — just maybe not the way you think it does.
Sending an unsolicited message to a complete stranger is…awkward at best. But ask any successful independent business founder, and you’ll find that it’s almost unavoidable.
Creating a stronger network (and a stronger business) means you can’t be afraid to reach out, even when it’s downright uncomfortable. You have to power through the awkwardness to get results!
But first, you can take a few steps to raise your odds of success.
Today, we share 4 things that make our cold emails work more often. Note we said “more often,” not always. Yes, you will be ignored. Yes, you will be rejected. But not every time.
It’s a simple matter of doing everything you can to improve your stats, and realizing that even one successful cold email can be worth a dozen fails. Tune in, and learn how a few consistent practices can make your cold emails a little warmer.
Love this podcast. Great topics, great hosts, great guests. Can't wait for more!
Love this Podcast!
I love this podcast, these guys are really funny and always have good content.
Thank you Omar! We salute you. The valuable content you share makes me a better person everyday. 💪 thank you