11 min

The #1 Reason People Struggle To Sell Courses | SWW218 Sold With Webinars Podcast

    • Marketing

I have a friend whose name is Greg Hickman and had shared something on his Instagram or social media.
He published something in the past month that hit home and I wanted to share it with you.
It led me down to a revelation; it is something that I’ve always known but never formalized.
I will formalize it today, and let’s talk about the number one reason people consistently struggle to sell coaching programs and courses.
You will learn a key lesson here.
You’ll Discover If you help your clients achieve a transformation, you are a service provider. [3:02] You need to be an expert marketer. [5:28] You are a service provider whether you like it or not. [5:46] The number one objection people have to buy training programs is that they don’t want to do it themselves. [7:52] You can sell up if you speak to yourself like a coaching program. [9:53]
...And much more!
Helpful Resources For a full transcript of this episode, visit our blog.
Join our free Facebook group, Million Dollar Course Marketers.
Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.
Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here.
Subscribe to the podcast: Youtube, Apple Podcasts, Spotify, Google Podcasts, Stitcher.
Follow Joel on social media: Facebook, Instagram, Linkedin.

I have a friend whose name is Greg Hickman and had shared something on his Instagram or social media.
He published something in the past month that hit home and I wanted to share it with you.
It led me down to a revelation; it is something that I’ve always known but never formalized.
I will formalize it today, and let’s talk about the number one reason people consistently struggle to sell coaching programs and courses.
You will learn a key lesson here.
You’ll Discover If you help your clients achieve a transformation, you are a service provider. [3:02] You need to be an expert marketer. [5:28] You are a service provider whether you like it or not. [5:46] The number one objection people have to buy training programs is that they don’t want to do it themselves. [7:52] You can sell up if you speak to yourself like a coaching program. [9:53]
...And much more!
Helpful Resources For a full transcript of this episode, visit our blog.
Join our free Facebook group, Million Dollar Course Marketers.
Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar.
Interested in working with Joel one-on-one? We’ll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here.
Subscribe to the podcast: Youtube, Apple Podcasts, Spotify, Google Podcasts, Stitcher.
Follow Joel on social media: Facebook, Instagram, Linkedin.

11 min