The Abigail Peugh Podcast

Abigail Peugh
The Abigail Peugh Podcast

Tune in every Tuesday for a new episode where your girl is bringing you honest and actionable advice on how to build your online business that supports your life, not the other way around. I am not here to show up and pretend that you only need two hours a day, wifi, and an iPhone to make this work; I'm so sick of that narrative! Instead, on this podcast, we will dive into the nitty-gritty of what's working NOW on social media, how to grow an engaged community that can't wait to buy from you, and the actual work that it takes to have a successful online business with digital products.  You can expect a mix of solo episodes and guest interviews. For my solo episodes, you’ll get to hear me talk to myself and share allll the lessons I'm learning along the way, so just maybe you can avoid my mistakes. For my interviews, I’ll be chatting with seasoned entrepreneurs as well as interviewing my past students to show you that all these “overnight success” stories you're seeing online are just a big fat lie. Myself and every single one of my successful students have past experiences that have led them to where they are today, and it would be such a disservice to only share their wins and not also share their entire journey that got them there.  We're talking all about what it actually takes to build a business online, real strategies, and real conversations about the ups and downs of entrepreneurship. Whether you're just starting out or you're ready to scale your online business, this podcast is here to support you on this wild journey we call entrepreneurship. From marketing and sales strategies to productivity hacks and cycle syncing tips, we cover it all. Grab your sneakers, head out on your hot girl walk, and let’s dive in!

  1. DEC 3

    How Alice Grew Her Faceless Instagram to 300k followers in Less Than a Year w/ @smallstepstoddlers

    Today I sat down with Alice, the creator behind Small Steps Toddlers, who grew her Instagram following to over 300,000 in less than a year - all without showing her face! As a mom of two young children, she transformed her solution for reducing screen time into a thriving digital product business. From corporate account director to full-time creator, Alice shares how she built her business around simple toddler activities using items from around the house. In this episode, we cover: How Alice grew from 100 to 20,000 followers in just four weeksWhy she chose to keep her account faceless and how it works for her businessHer journey leaving her corporate careerThe power of consistency in posting daily reels for 30 daysHer creative "Junk Drawer Challenge" that drives massive story engagementHow she adapted her content strategy when growth plateauedThe surprising success of carousel posts for sales conversion Key Takeaways: Learn why showing your face isn't always necessary for Instagram successDiscover how consistent, simple content can outperform complex strategiesUnderstanding when to pull back on sales content to maintain growthThe importance of creating content that fits easily into your daily life Resources mentioned in this episode: Rich Girl Reels ChallengeRich Girl CommunityStanStore Connect with Alice: Instagram: @smallstepstoddlersTikTok: @smallstepstoddlersStanStore: @smallstepstoddlers Connect with me: Instagram: @abigailpeughRich Girl Community If you loved this episode, be sure to hit subscribe/follow! DISCLAIMER: Some links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you! Thank you for supporting me!

    38 min
  2. NOV 26

    How to Turn A Failed Digital Product Launch into Success with Teran Sands - Student Spotlight

    Today I sat down with Teran, a mom of three and accountant who lives on a family compound in Texas. She shares her incredible journey from city life to building a thriving digital product business centered around her unique lifestyle. From struggling with her first digital product to a wildly successful launch from her Family Compound Guide, Taren's story is full of valuable lessons for anyone starting their digital product journey. In this episode, we cover: * How Teran transitioned from city life to creating a family compound * The evolution of her digital product business over 4 years * Her successful launch strategy using a waitlist * How she leveraged viral content (22M views) to drive sales * Simple tech stack recommendations for beginners * The importance of consistent selling activities Key Takeaways: * Discover why your "terrible product idea" might be your biggest success * Find out the counterintuitive reason why simple emails outperform beautiful ones * Learn the hidden power of waitlists (Taren's had 700+ people!) * Uncover why "failing" for 4 years was actually the secret to Taren's success Resources mentioned in this episode: * StanStore * Canva * ManyChat * Flodesk * Rich Girl Reels (my course!) Related Episodes: * Episode 32: Automate Your DMs & Your Digital Product Sales Connect with Taren: * Instagram: @terensands * Instagram: @whatyourcpawantsyoutoknow Connect with me: * Instagram: @abigailpeugh If you loved this episode, be sure to hit subscribe/follow!

    27 min
  3. NOV 19

    Automate Your DMs & Your Digital Product Sales w/ Natasha Willis

    Today I sat down with Natasha Willis, co-founder of School of Bots, to dive deep into the world of DM marketing automation. From her journey as a digital nomad to building a team that's generated almost $80 million through DM funnels, Natasha shares game-changing insights on leveraging Instagram's DM features to grow your business effectively. In this episode, we cover: * What DM marketing automation is and how it works * When to start using ManyChat * Nine different ways to implement DM automation and automate your sales  * How to structure your content for maximum engagement & sales  * Best practices for automation during launches * Choosing the right keywords for your automations Key Takeaways: DM automation is a powerful tool to monetize your content 24/7Follow a three-post cadence: CTA, engagement, emotionKeep automations conversational and authenticChoose simple, relevant keywords (7 letters max) that are easy to spell Resources mentioned in this episode: * ManyChat * Zapier * Flodesk Connect with Natasha: * Instagram: @natasha.t.willis * Instagram: @schoolofbots * DM "ABIGAIL" to @natasha.t.willis to see example funnels Connect with me: * Instagram: @abigailpeugh If you loved this episode, be sure to hit subscribe/follow! DISCLAIMER: Some links included in this description above might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you! I appreciate you supporting me!

    53 min
  4. NOV 5

    Finding Your Secret Sauce: Social Media Strategy & Video Editing Tips w/ Jera Bean

    Today I sat down with social media educator and speaking powerhouse Jera Bean to dive deep into authentic content creation, video editing techniques, and finding your unique voice online. From her journey through burnout to building a sustainable business model, Jera shares invaluable insights on showing up authentically while creating engaging content that converts. In this episode, we cover: The Four Quadrants of Secret Sauce framework for authentic content creationGame-changing video editing tips that will transform your contentWhy experimenting is crucial for finding what works for YOUSmart ways to batch content without burning outThe importance of bringing personality into your business Key Takeaways: ✨ Stop trying to fit into someone else's content box - your unique approach is your superpower 🎥 You don't need fancy equipment to create engaging videos 🔥 Pattern interruption and layered voice overs are game-changing editing techniques 💫 Being funny isn't required - but showing your human side is ⚡️ Authentic content comes from understanding your foundational, present, professional, and lighthearted "secret sauce" Resources mentioned in this episode: The Video Editing Rodeo CourseCapCut (free editing app)InShotRich Girl Reels Connect with Jera: Instagram: @jera.bean Connect with me: Instagram: @abigailpeugh If you loved this episode, be sure to hit subscribe/follow so you never miss out on these juicy social media tips!

    1h 1m
  5. OCT 22

    Using Your Story to Build A Community That Will Buy From You with Sun Yi

    In this episode, I chat with storytelling expert Sun Yi about the power of authentic storytelling in content creation and community building. Sun shares his journey from web design to becoming a story coach and offers valuable insights on crafting engaging stories that resonate with your audience. In this episode, we cover: Sun's transition from web design to storytelling and personal brandingThe importance of simplicity and clarity in storytellingSun's "myth, truth, sandwich" approach to crafting compelling storiesHow vulnerability and authenticity build stronger connections with your audienceThe value of testing content on platforms like Threads before sharing on InstagramWhy it's okay to change your opinions and evolve your story over timeTips for sharing personal experiences without oversharingThe power of micro-stories in content creation Sun's advice on storytelling is refreshingly practical and approachable. Whether you're a content creator, online business owner, or just looking to improve your storytelling skills, this episode is packed with actionable tips and strategies for crafting more engaging stories. Connect with Sun: Instagram: @sun.yiNight Owl Nation: Learn more about Sun's storytelling community Connect with me: Follow on Instagram @abigailpeugh for more social media tips and behind-the-scenes of my business journey! Make sure to hit subscribe/follow so you never miss an episode!

    53 min

Trailer

5
out of 5
37 Ratings

About

Tune in every Tuesday for a new episode where your girl is bringing you honest and actionable advice on how to build your online business that supports your life, not the other way around. I am not here to show up and pretend that you only need two hours a day, wifi, and an iPhone to make this work; I'm so sick of that narrative! Instead, on this podcast, we will dive into the nitty-gritty of what's working NOW on social media, how to grow an engaged community that can't wait to buy from you, and the actual work that it takes to have a successful online business with digital products.  You can expect a mix of solo episodes and guest interviews. For my solo episodes, you’ll get to hear me talk to myself and share allll the lessons I'm learning along the way, so just maybe you can avoid my mistakes. For my interviews, I’ll be chatting with seasoned entrepreneurs as well as interviewing my past students to show you that all these “overnight success” stories you're seeing online are just a big fat lie. Myself and every single one of my successful students have past experiences that have led them to where they are today, and it would be such a disservice to only share their wins and not also share their entire journey that got them there.  We're talking all about what it actually takes to build a business online, real strategies, and real conversations about the ups and downs of entrepreneurship. Whether you're just starting out or you're ready to scale your online business, this podcast is here to support you on this wild journey we call entrepreneurship. From marketing and sales strategies to productivity hacks and cycle syncing tips, we cover it all. Grab your sneakers, head out on your hot girl walk, and let’s dive in!

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