The Arcanaut Records Arcanaut

What do you need to be successful in the watch industry? Sure, cash helps. Creativity is a must. But a lot of the time, it isn't what you know (or don't), but rather WHO you know and how they can help you.



Anders, James, and Rob talk about the importance of establishing a trusted network of collaborators and supporters on the road to running a successful company.

This episode of the Arcanaut Records sees Anders, James, and Rob lay out their personal and professional perspectives on creativity, and what it takes to blaze a trail in the watchmaking industry.

Anders, James, and Rob discuss the importance of "alchemy" in the brand building process, building a luxury product and reputation out of sometimes nothing, and sometimes something thought to be even less than that...

Anders, James, and Rob sit down and continue their brand-building discussion, taking fans of Arcanaut behind the scenes and shining a light on the thought processes that go into establishing a trusted entity in the watch world.

In the season premiere of "The Arcanaut Records" season 2, join us at the behind the scenes look at the pan-scandinavian independent watch brand Arcanaut. This episode brings together the heads of Arcanaut Watches Anders Brandt (Design), James Thompson (Materials Development) and Rob Nudds (Brand Development), recorded from the heart of the Badger Den in Gothenburg. In this episode we discuss the 3 C's that you need to start a watch brand today – Creativity, Capital, and Contacts.

Listen in as we discuss the challenges of starting a watch brand, the evolution/pros and cons of crowdfunding, and the relentless pursuit of innovation in a post-Kickstarter, post-AI world. We discuss and share insights on maintaining authenticity and navigating the delicate balance of creative expression versus commercial viability.

Timestamps:
00:00 - Welcome to the Badger Den: Intros and Insights
01:00 - The challenges of starting a watch company
03:00 - Funding Creativity: The Impact of Capital on Innovation
05:00 - The Kickstarter After Effects: A New Era for Watch Entrepreneurs
07:00 - The role of realness in the age of Artificial Intelligence
09:00 - Creativity under constraints
Watch the episode on Youtube
www.arcanaut.watch

The trio (Anders, James, and Rob) sit down to discuss the diverse array of side-projects they have and are still pursuing and how each can play a valuable role in the growth of the Arcanaut brand over time.