30 min

The Art of the Pitch: How to Succeed in Securing Business Investment LeadHERship Global

    • Business

Only 2% of companies founded and led by women get venture backing, though 40% of companies were founded by women, and they generate 26% greater return than those founded by men. Access to capital can be a big hurdle when starting, building, and scaling a business. It is the reason that 83% of new businesses rely on personal or family savings of the owner. So, how can you attract investment funding as a women-owned or women-operated business? 
Creating a convincing pitch that succinctly summarizes the value of your business is the first step – but, its no easy task. If you’re an entrepreneur, the stakes are high for a sharp pitch deck that tells the story about the problem you’re solving, the size of the market you’re addressing and whether your team has charted a viable roadmap to success with a clear exit. When pitching investors, founders need to build a case that adequately addresses the risk that investors bear with a compelling storyline about a winning exit.
There are plenty of resources outlining the common elements in all types of pitch decks regardless of industry - such as a company overview and corporate mission, a section outlining how to effectively size the market as well as an overview of the competition and key stakeholders along with the technical details of your solution and expertise of your team. The challenge is to present all of this in a smart narrative that is concise!
Through our discussion today, you’ll gain exclusive, insider tips on how to present your business to potential investors, and how to prepare for a pitch. Learn how to highlight the strengths of your business to earn the funding needed to grow and scale your business. Learn what investors look for so you can raise capital faster and increase sales!

Only 2% of companies founded and led by women get venture backing, though 40% of companies were founded by women, and they generate 26% greater return than those founded by men. Access to capital can be a big hurdle when starting, building, and scaling a business. It is the reason that 83% of new businesses rely on personal or family savings of the owner. So, how can you attract investment funding as a women-owned or women-operated business? 
Creating a convincing pitch that succinctly summarizes the value of your business is the first step – but, its no easy task. If you’re an entrepreneur, the stakes are high for a sharp pitch deck that tells the story about the problem you’re solving, the size of the market you’re addressing and whether your team has charted a viable roadmap to success with a clear exit. When pitching investors, founders need to build a case that adequately addresses the risk that investors bear with a compelling storyline about a winning exit.
There are plenty of resources outlining the common elements in all types of pitch decks regardless of industry - such as a company overview and corporate mission, a section outlining how to effectively size the market as well as an overview of the competition and key stakeholders along with the technical details of your solution and expertise of your team. The challenge is to present all of this in a smart narrative that is concise!
Through our discussion today, you’ll gain exclusive, insider tips on how to present your business to potential investors, and how to prepare for a pitch. Learn how to highlight the strengths of your business to earn the funding needed to grow and scale your business. Learn what investors look for so you can raise capital faster and increase sales!

30 min

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