4 episodes

The place for experts, thought leaders, and up-and-coming authorities to explore the strategies and tactics of people who have changed the world, as well as interviews with current thought leaders and influencers.

The Authority Muse Podcast Matt Gordon

    • Marketing

The place for experts, thought leaders, and up-and-coming authorities to explore the strategies and tactics of people who have changed the world, as well as interviews with current thought leaders and influencers.

    Authority Muse 004: Defining Success for YOU.

    Authority Muse 004: Defining Success for YOU.

    As entrepreneurs, we are often goal-driven. But how can we make or achieve goals if we haven’t defined success? I’m not talking about success as a function of reaching a goal, but success as state of being.

    Until you’ve defined what success means to you, you won’t be able to set appropriate goals for yourself. And if you’ve failed to set appropriate goals for yourself, you’re probably pretty unhappy.

    • 10 min
    Interview with Doug Foley - Author of "Breakout Blueprint"

    Interview with Doug Foley - Author of "Breakout Blueprint"

    Let's visit with Doug Foley and chat about starting a business, finding your niche, and the highs and lows of entrepreneurship.

    • 50 min
    Fire your PPP!

    Fire your PPP!

    In a story "ripped from today's headlines," we learn how PPP have damaged a 154 year-old brand.

    I’m not talking about the U.S. government’s Paycheck Protection Program. I’m talking about your “Profit Prevention People.” 

    You may have Profit Prevention People working for you. If you do, you need to fire them, or at the very least, prevent the profit preventers from doing what they’re doing to you... which is assuredly harming your business.

    • 5 min
    Pattern Recognition

    Pattern Recognition

    “Those who cannot remember the past are condemned to repeat it.”

    Is that true? Maybe! Let's take a look at the patterns of history to see if we can recognize formulae for authority building and influence. We'll take a look at the businesses of two "visionary publishers" and see how we can use their strategies today.

    • 7 min

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