The B-Word with Joanne Bolt Joanne Bolt

👏🏻 We’re back with another throwback episode that’s a favorite of mine and one I just know you need to re-listen to if you haven’t already, especially if you own a business! In this episode, I’ll be diving into mindful marketing techniques and exploring common mistakes that could be plummeting your sales revenue. I don’t want to leave you hanging though, so I’ll also share some simple yet powerful fixes to transform your marketing efforts! So grab a pen, a glass of wine and let’s begin! 🍷


⚡Key Highlights:
• Dare to be different and stand out from what you see everyone else doing.
• “Shiny object syndrome” and the importance of assessing marketing tactics over time.
• Learning to evolve and adapt to consumer preferences and your target audience.
• The power of focusing on the quality core pillars that define your brand.

By implementing strategic changes and staying true to your brand, you can pave the way for increased revenue and long-term success. So tell me, what pillars are you doubling down on and how are you working towards making your brand unique so it can stand out from the others? I’d love to chat with you about it over in my DM’s @itsjoannebolt! 😍
Is your podcast looking for a home? Take a peek into the women of the Podcast(H)er Network. We exist to help women podcasters make more money.

I can't WAIT to welcome YOU inside the Podcast(H)er Network! www.podcasther.com

🤩 This week, I’m excited to bring you 2 past favorite episodes of mine that I wanted to re-share! Whether you are new to the community or have heard these episodes before, I wanted to share them with you again because I just know they will add value to your business and brand, even if you don’t have your own podcast. This episode specifically, is all about a formula I’ve crafted to ensure your success as a guest on someone else’s podcast. This recipe is perfect for taking hold of the opportunities that can come with being in front of a whole new audience and presenting what you have to offer so they are hooked! 🪝

💡Key Highlights:
• Going through my “PROFIT” strategy letter by letter, step by step.
• Being strategic and preparing as a guest for that specific podcast.
• Expanding on and utilizing your freebie, or some other kind of offering.
• The best time to drop your offer in the episode.
• The impact of building a relationship with the podcast coach.

Sometimes the most obvious, yet effective strategies are the ones that are easily missed! I’m not saying you can’t hit a high figure revenue without it, but you can hit it increasingly faster than if you appear as a podcast guest without true purpose and intention! You’ve got this! 💪🏻

If you’re ready to take your podcast guesting to the next level, head to www.joannebolt.com/profit and download a copy of the formula! And if you loved this episode, share it with a business bestie looking to make some moves! 


Is your podcast looking for a home? Take a peek into the women of the Podcast(H)er Network. We exist to help women podcasters make more money.

I can't WAIT to welcome YOU inside the Podcast(H)er Network! www.podcasther.com

🦃 It’s Thanksgiving week here in the United States and although tons of people have turkeys and Black Friday on their minds, it intrigues me when I find out that those people are also thinking about their business too! One of the questions that keeps coming up in my DMs is “Can I and should I rebrand my podcast to be more aligned with my business?” So in today’s episode I want to share my unfiltered, no BS, thoughts on the subject! Join me for the tea and let’s get started!

✨Key Highlights:
An inside look at what’s going on with The B-Word rebrand, name and color scheme.Feeling stuck and misaligned between what your brand portrays and who you are as a business owner. Choosing brand elements that speak to your voice, growth and evolution.  Powerful questions you can ask yourself to reflect on your brand alignment and how to move forward.Why you don’t need to start a whole new podcast when you bring your listeners on the journey.If you are thinking about rebranding, when you should start and the best time to launch these changes.So if you’ve been wondering what's been going on with the look of the podcast, now you know! If you’re a business owner with a podcast and have considered changing your branding, don’t be afraid to start if you have felt stuck! You’ve totally got this! 🤩

Mentioned:
Podcast: Lindsey Schwartz - Powerhouse Women
Podcast Natalie Ellis - the bossbabe podcast
Instagram: @JoanneBolt
@podcast_her.inc 


Is your podcast looking for a home? Take a peek into the women of the Podcast(H)er Network. We exist to help women podcasters make more money.

I can't WAIT to welcome YOU inside the Podcast(H)er Network! www.podcasther.com

☕ Over the weekend, on a morning walk with matcha lattes in hand, my friend asked me, “How did you grow your email list so quickly?” I had just finished explaining that we had grown the Podcast(h)er email list last year by over 650 people, AND we only started half way through the year! So in today’s episode I’ll be discussing how taking the time to develop some truly powerful lead magnets that your ideal listener needs and wants in their life, is one of the secrets to expanding your reach, your overall credibility and growing your audience. So grab your favorite drink, get comfy and let’s dive into the goodness of lead magnets and how to make it work wonders for you! 🌟

🔑  Key Highlights:
• Gracefully extending an open invitation of value to your audience and avoiding “spammy” qualities.
• How your lead magnet is just the start of building a genuine relationship with your community.
• Sending your audience a variety of quality emails to create that bond and foundation of trust.
• Do you need multiple lead magnets?
• Not just relying on word of mouth and tips for getting it out into the world.

🧲 I also have a little bit of fun homework for you that will make your lead magnets stronger! Go into your personal inbox and observe what emails you tend to open vs the ones you consider cringe. See what you can gather here! Remember, lead magnets are not just this magical tool to collect emails, it is the catalyst for creating deep connections and expanding your community! So get started, even if it’s messy! 🥰


Is your podcast looking for a home? Take a peek into the women of the Podcast(H)er Network. We exist to help women podcasters make more money.

I can't WAIT to welcome YOU inside the Podcast(H)er Network! www.podcasther.com

🤩 I just love chatting with new and soon-to-be podcasters! One of the most exciting things you’ll hear them say after “I’m going to start a podcast!” is usually “I already have the title picked out!” Now don’t worry, tons of people skip straight to naming their podcast with no clue what it could really mean for the podcast beyond that, which is why in this episode we are going to dive into all things podcast titles and topics! If you are in the early stages of creating your podcast, use this episode as your expert guide and take notes! 🎙️

💫Key Highlights:
• The top questions you should be asking yourself before naming your podcast.
• Don’t stress and over complicate coming up with the “perfect” title.
• Check trademarks, invest and take the time to go through the legal process with a trademark attorney.
• Should you decide on a title with your business or personal brand in mind?
• Choosing your podcast topic with both a broad appeal and micro niche for your audience.
At the end of the day, you are not going to create a podcast with a title and topic that everyone in the world is going to listen to. Do what feels right for you! Don’t be afraid to micro niche, because when you become the expert on what you're talking about, the right people will find you! 💕

Are you starting a podcast? I would love to hear from you and all your blooming ideas!

Mentioned:
Legalpreneur (If you are a member of the Podcast(H)er Network, you get a discount!)
Ep 155: Your Ideal Client Avatar


Is your podcast looking for a home? Take a peek into the women of the Podcast(H)er Network. We exist to help women podcasters make more money.

I can't WAIT to welcome YOU inside the Podcast(H)er Network! www.podcasther.com

📚 I can’t be the only one who believes there’s something magical about walking into a Barnes and Noble, with the faint smell of books and coffee in the air! Or maybe the colder seasons make you want to curl up with a good book and a glass of wine 24/7 too? Ever since I was a little girl, I’ve always enjoyed immersing myself into someone else’s words, thoughts, their story process and learning something fascinating from them. I think that’s why I love podcasting so much! So on today’s episode, I wanted to give you a little look into what’s on my nightstand currently. I recommend some great reads for business and personal growth, as well as a fun fictional novel in there too! ☕️

📌 Books Mentioned:
Be Seen by Jen Gottlieb
Big Idea to Bestseller by Jake Kelfer
Guy Raz by How I Built This
How Are You Really? By Jenna Kutcher
The Ballad Of Snakes And Songbirds By Suzanne Collins

🎁 With the holidays coming up, if you are searching for that perfect gift for someone, even someone you might not know very well, grab one of these books and bring them that added layer of quality and value to their festive season! I’ve put all the books on my Amazon list here, however maybe you’re in need of a much deserved Barnes and Noble date to buy it in person! If you buy one of these books, or have already read one, leave me a review here on the B-Word and tell me which one you liked best! 


Is your podcast looking for a home? Take a peek into the women of the Podcast(H)er Network. We exist to help women podcasters make more money.

I can't WAIT to welcome YOU inside the Podcast(H)er Network! www.podcasther.com