42 episodes

Welcome to The Brand Standard. A podcast that takes the BS out of branding. You'll hear talks on the ins and outs of branding, the must knows of the branding journey and overall straight talk about what to expect during the branding process.

The Brand Standard Chelsey Collins

    • Business
    • 5.0 • 2 Ratings

Listen on Apple Podcasts
Requires macOS 11.4 or higher

Welcome to The Brand Standard. A podcast that takes the BS out of branding. You'll hear talks on the ins and outs of branding, the must knows of the branding journey and overall straight talk about what to expect during the branding process.

Listen on Apple Podcasts
Requires macOS 11.4 or higher

    Ep. 21 - Template Designs vs Original Designs

    Ep. 21 - Template Designs vs Original Designs

    Have you been considering using template designs for the branding of your new business? In this last episode of the season, I’m breaking down the differences between template and original designs. I’ll be listing out some of the pros and cons of using a template vs getting an original design made for your business.

    I also give some recommendations on where to find templates, should you go that route, as well as my personal opinion on which ones you should use.

    Come listen in and find out why you might choose to use a template when first starting your company, where to find these templates if you want to go that route, and what your other options are if you’d rather get custom designs made by a designer like me!

    Thank you for being a part of and following along for this first season! If you could leave me a review, and rate the show, any and all feedback is so appreciated!

    If there is anything you’d like to hear in regards to branding, send me an email at orders@double8designstudio.com. This feedback helps me create content just for you in the upcoming season that will be released Spring 2022! Stay tuned!

    • 11 min
    Ep. 20 - Revision Change Rounds

    Ep. 20 - Revision Change Rounds

    Have you been wondering what exactly revision change rounds are? I’m going to walk you through exactly that, how the process tends to work and why you should take full advantage of them. This should help prepare you for feeling more confident about using your revisions while working with a designer.

    I also give some different tips on how to make the best of each revision you send to your designer. It is extremely important to know how many change rounds your designer allows and to have all your questions answered before signing a contract so you can make the most informed decisions possible.

    Come listen in and find out why you should always take full advantage of your revision change rounds and how to make the best of each revision you receive.

    If you could leave me a review, and rate the show, any and all feedback is so appreciated!

    If there is anything you’d like to hear in regards to branding, send me an email at orders@double8designstudio.com. This feedback helps me create content just for you in the upcoming seasons!

    • 8 min
    Ep. 21 - Template Designs vs Original Designs

    Ep. 21 - Template Designs vs Original Designs

    Have you been considering using template designs for the branding of your new business? In this last episode of the season, I’m breaking down the differences between template and original designs. I’ll be listing out some of the pros and cons of using a template vs getting an original design made for your business.

    I also give some recommendations on where to find templates, should you go that route, as well as my personal opinion on which ones you should use.

    Come listen in and find out why you might choose to use a template when first starting your company, where to find these templates if you want to go that route, and what your other options are if you’d rather get custom designs made by a designer like me!

    Thank you for being a part of and following along for this first season! If you could leave me a review, and rate the show, any and all feedback is so appreciated!

    If there is anything you’d like to hear in regards to branding, send me an email at orders@double8designstudio.com. This feedback helps me create content just for you in the upcoming season that will be released Spring 2022! Stay tuned!

    What I share with you in this episode:

    — Last episode of this season
    — Low funds when starting a business & options for branding
    — Where to find templates
    — Pro to using a template - low cost
    — Pro to using a template - quick turnaround
    — Pro to using a template - no overwhelm
    — Con to using a template - multiple people having the same (or very similar) design
    — Con to using a template - you might not stand out
    — Con to using a template - no vector file
    — What are vector files & why are they important?
    — Con to using a template - lack of consultation from professional designer
    — Your logo is just the beginning of your branding
    — Most designers can do payment plans, just ask!!
    — If you’d like to work with me, reach out on my website listed below or via email!
    — Rate and review the show to help me with the next season coming Spring 2022!

    Find me here:
    Website: www.double8designstudio.com
    IG - https://www.instagram.com/double8designstudio/
    FB - https://www.facebook.com/double8designstudio

    Ep. 20 - Revision Change Rounds

    Ep. 20 - Revision Change Rounds

    Have you been wondering what exactly revision change rounds are? I’m going to walk you through exactly that, how the process tends to work and why you should take full advantage of them. This should help prepare you for feeling more confident about using your revisions while working with a designer.

    I also give some different tips on how to make the best of each revision you send to your designer. It is extremely important to know how many change rounds your designer allows and to have all your questions answered before signing a contract so you can make the most informed decisions possible.

    Come listen in and find out why you should always take full advantage of your revision change rounds and how to make the best of each revision you receive.

    If you could leave me a review, and rate the show, any and all feedback is so appreciated!

    If there is anything you’d like to hear in regards to branding, send me an email at orders@double8designstudio.com. This feedback helps me create content just for you in the upcoming seasons!

    What I share with you in this episode:

    — Terminology that you might see
    — Each email counts as a revision!
    — Pay close attention to this ^^
    — Make as many edits as you need at one time
    — The extra cost of extra edits
    — Be sure to know how many revision rounds you get
    — If you are unsure just ask your designer to specify
    — When given an unlimited amount of change rounds, don't take advantage of your designer!
    — Make majority revisions in one email
    — Be sure to ask questions before signing a contract
    — Rate and review the show to help me with the next season coming Spring 2022!


    Find me here:
    Website: www.double8designstudio.com
    IG - https://www.instagram.com/double8designstudio/
    FB - https://www.facebook.com/double8designstudio

    Ep. 19 - Original Files and A Bonus

    Ep. 19 - Original Files and A Bonus

    Receiving the original files after having your business branded or rebranded is ESSENTIAL, but you’re likely wondering why? In this episode I break down exactly why you need access to those files, and why it’s not typically standard practice for designers to give them to you.

    I also give some different tips on what you can do or ask for in the event your designer is one that doesn’t include these files or wants you to pay more for them but you’re unable to or would prefer not to, to make sure you’ve still got the essential information needed for your branding.

    Come listen in and find out why you should always ask the brand designer for your original files, and other things you can ask for if you’re unable to get the original files.

    If you could leave me a review, and rate the show, any and all feedback is so appreciated!

    If there is anything you’d like to hear in regards to branding, send me an email at orders@double8designstudio.com. This feedback helps me create content just for you in the upcoming seasons!

    What I share with you in this episode:

    — Adobe Illustrator file
    — Adobe InDesign files
    — Adobe Photoshop
    — Original files give you a starting point if you revamp your brand
    — How designers are able to use these in the future for your branding
    — Most designers don’t include the Original Images in packaging
    — Brand board: What it is
    — Why you need one and should request one if not given!
    — Setting my clients up for success & consistent branding
    — Want to look at some examples of brand boards? Look www.instagram.com/double8designstudio
    — Rate and review the show to help me with the next season coming Spring 2022!

    Find me here:
    Website: www.double8designstudio.com
    IG - https://www.instagram.com/double8designstudio/
    FB - https://www.facebook.com/double8designstudio

    Ep. 19 - Original Files and A Bonus

    Ep. 19 - Original Files and A Bonus

    Receiving the original files after having your business branded or rebranded is ESSENTIAL, but you’re likely wondering why? In this episode I break down exactly why you need access to those files, and why it’s not typically standard practice for designers to give them to you.

    I also give some different tips on what you can do or ask for in the event your designer is one that doesn’t include these files or wants you to pay more for them but you’re unable to or would prefer not to, to make sure you’ve still got the essential information needed for your branding.

    Come listen in and find out why you should always ask the brand designer for your original files, and other things you can ask for if you’re unable to get the original files.

    If you could leave me a review, and rate the show, any and all feedback is so appreciated!

    If there is anything you’d like to hear in regards to branding, send me an email at orders@double8designstudio.com. This feedback helps me create content just for you in the upcoming seasons!

    • 7 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

Casey Jade Photo ,

So Informative!!!

I love that you are spreading so much knowledge through this podcast, I especially love the Unpopular Opinion episodes. This is a really fun and easy way to get to know everything about branding! Looking forward to the next episodes!

vegas jester ,

Great Branding podcast

Chelsey, you rock! You make branding and the process of branding easy to understand for all of us who have the creativity of rock! Keep up the great work and I look forward to more episodes!
Patrick J.

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