The Business Communicators takes professionals on a journey that explores the key issues and trends that impact our industry. Focusing on professional development, each episode features a compelling conversation with c-suite executives, strategists, nationally-acclaimed journalists, and digital influencers.
Are Schools Setting Up Comms Students to Fail?
Rutgers grad student Anna Tamke penned an op-ed in PR Week sharing her thoughts on why college has not prepared her for a career in public relations – a plea for higher education to teach real world skills in the classroom.
Austin and Thomas are joined by Calgary-based comms pro Matthew John to weigh on the opinion piece, share their personal experience breaking into corporate communications, what schools of higher learning can do to properly equip students to succeed, and why it’s important for students and professionals to look after their own professional development.
Hustle to Heart: Transforming Side Gigs into Lifelong Passions
Meek John Havard, the creator of the kids-focused YouTube channel, Cowboy Jack. Launched during the pandemic, Havard created The Cowboy Jack Show as an educational and fun channel for kids that takes them on adventures to explore this amazing world.
Havard describes the channel as a “therapeutic hobby” that has now blown up with more than 8 million views per month. On this episode of The Business Communicators, Havard shares insights into the creation of the show, how he utilizes online resources and his network to grow and evolve the channel, and tips for those looking to monetize, grow, or leverage their passion.
The Impact of College Football Realignment and Higher Education
What impact will college athletic realignment have on the future of academic institutions? Are schools of higher learning left chasing the highest dollar from TV networks like Fox Sports, ESPN, and streaming services like Apple TV? On the latest episode of The Business Communicators, data analyst Sam Bradshaw discusses the financial implications of college athletics and what it means from a communications angle. Simply put: Don’t think it’s about the money, know it’s about the money.
It’s a Barbie Marketing World; Mentors That Shaped Us
The summer blockbuster season is in full swing amidst Hollywood's striking actors and writers. Now, studios are turning to influencers to hype up releases like Barbie, Mission Impossible, and Oppenheimer. Can content creators seize this opportunity and how will it shake up advertising for brands?
To close the episode, Austin and Thomas discuss their influential mentors and share career-changing advice they wish they had known before diving into the corporate world.
Meta's Threads Makes a Heavyweight Entrance: How Should Businesses React?
With nearly 100 million users signed on just days after launch, Meta’s Threads has quickly skyrocketed to the top-ranked app in Apple’s App Store directly placing Twitter on life support. However, is the growth sustainable or will Threads become the next Clubhouse or Google Plus?
Crisis Control: Mastering Communications in the Eye of the Storm
Matt Lanza is a Houston-based forecast meteorologist in the energy sector and part of the team behind the wildly successful Space City Weather and The Eyewell – both dedicated to hype-free weather forecasts that see readers through the storm by providing timely and accurate information.
Lanza, who previously worked as a broadcast meteorologist in Upstate New York, joins The Business Communicators to discuss how communications and cross-agency collaboration is crucial during severe weather disasters, the simplification of complex weather information and its potential impact on people and assets, preparedness during a weather crisis, forecasting El Niño, and more.
Refreshing information that's delivered in such an interesting manner
This podcast is a must for anyone interested in remaining on top of current busniess communication trends and staying relevant in today's quickly changing business environment. The show is very well edited and moderated and Austin, Hattie and Thomas ask those questions we are all interested in the answers to. Keep up the great work team - thank you!
Looking forward to new episodes
I love new podcast and have found this one to be very interesting. They cover a wide range of topics that I care about. As a communicator, I love to hear from others. Sharing ideas and best practices help my professional development.
Refreshing honest and fun look at business communications
A great way to spend your 30 minute commute listening to some of the most interesting people in the business communications wold