The Business Growth Show with Athin Cassiotis

Athin Cassiotis
  • 5.0 (6)
  • Business
  • Updated Weekly

I talk about all components of business, why they are important and how they can be utilised for exponential growth. Hear from me as well as entrepreneur and celebrity guests, who share their insider secrets on how they became successful. I aim to provide strategies that when implemented can create ultimate fulfilment in your life through business!

  1. 2d ago

    EP325 - Impact of the New Padel World with Ben Nichols

    Impact of the New Padel World with Ben Nichols, who is one of the most influential figures in global padel - an entrepreneur, advisor and industry builder who has spent four years taking the sport to audiences and markets that didn’t yet know the sport existed. He advises brands, operators and investors navigating the padel industry - from market entry and partnership strategy to positioning and introductions. He co-founded the Anglo American Padel Cup, widely known as ‘the Ryder Cup of Padel’, and founded Insider 22, a global membership community for padel business leaders. He is On-Screen Contributor and Executive Producer of the soon to air show on a major streaming platform, Padel Planet, and the founder of The 22 - a media and advisory platform covering the business of what he has coined ‘the New Padel World’, including The 22 Newsletter and the Emerging podcast (launching Summer 2026). Before padel, he led global media relations for WADA during the Russian Doping Crisis - widely called the biggest sports story of the 21st century - and was featured in the Academy Award-winning documentary Icarus! We talk about Sports mindset for business success, Padel as a Social Operating System, What resonates and grabs attention, Storytelling infrastructure and identity, plus much more! Website: https://www.padel22.com/  LinkedIn: https://www.linkedin.com/in/ben-nichols-7401929/   Instagram: https://www.instagram.com/thepadelpr/    ✔️  Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdySPoVkYFteIMvh0Tr  ✔️  Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-business-growth-show-with-athin-cassiotis/id1519360640    Follow Athin Cassiotis on Social Media:  ► Connect on LinkedIn: https://www.linkedin.com/in/athincassiotis/  ► Like on Facebook: https://www.facebook.com/athincassiotis/  ► Connect on Facebook: https://www.facebook.com/athincassiotis1/  ► Follow on Instagram:https://www.instagram.com/athincassiotis/  ► Follow on Twitter: https://twitter.com/AthinCassiotis  ► Follow on Tiktok: ⁠https://www.tiktok.com/@athincassiotis    Learn more at http://athincassiotis.com/

    EP325 - Impact of the New Padel World with Ben Nichols

  2. Sep 2

    EP324 - Media Techniques that Translate Directly to Everyday Leadership with Brooke Hargraves

    Media Techniques that Translate Directly to Everyday Leadership with Brooke Hargraves, who is a media and communications strategist that helps leaders become confident, authentic communicators on camera, behind the microphone, and on stage. Drawing on more than 20 years of experience in journalism, political communications, and executive coaching, she has advised senior political leaders, CEOs, founders, and executives through high-pressure media moments and public appearances. Today, Brooke works with business leaders around the world, helping them communicate with clarity, build credibility, and turn visibility into one of their greatest professional assets! We talk about Media techniques for everyday leadership, Applying on-camera skills to virtual meetings, What to do before and during meetings, Building your personal brand, plus much more! Website: https://trellismedia.com.au/  LinkedIn: https://www.linkedin.com/in/brooke-hargraves-9b207656/      ✔️  Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdySPoVkYFteIMvh0Tr  ✔️  Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-business-growth-show-with-athin-cassiotis/id1519360640    Follow Athin Cassiotis on Social Media:  ► Connect on LinkedIn: https://www.linkedin.com/in/athincassiotis/  ► Like on Facebook: https://www.facebook.com/athincassiotis/  ► Connect on Facebook: https://www.facebook.com/athincassiotis1/  ► Follow on Instagram:https://www.instagram.com/athincassiotis/  ► Follow on Twitter: https://twitter.com/AthinCassiotis  ► Follow on Tiktok: ⁠https://www.tiktok.com/@athincassiotis    Learn more at http://athincassiotis.com/

    EP324 - Media Techniques that Translate Directly to Everyday Leadership with Brooke Hargraves

  3. Aug 25

    EP323 - Financial Operating System Framework for High Profitability with Arron Bennett

    Financial Operating System Framework for High Profitability with Arron Bennett, who grew up in Australia selling steel. Then a pulmonary embolism nearly killed him, and he used the reset to build something he actually believed in. He retrained in accounting, moved to the US, and spent years managing books for hundreds of clients before noticing a pattern: most service business owners doing $2M to $20M weren't losing because they lacked revenue. They were losing because they had no idea where the money was going. That observation became Bennett Financials and the 60/15/15 framework: a financial operating system benchmarked to 60% gross margin, 15% sales and marketing, and 15% G&A. On average, clients eliminate $402K in tax liability in a single year. One client scaled from $14M to $22M in six months, netting $5M. Collectively, his clients have saved over $105M in taxes. Featured in Forbes, Business Insider, and USA Today, Arron built his firm around one question: is this business scalable?! We talk about The 60/15/15 Standard, Five numbers before revenue that predict your year, Why Balance Sheet protection kills growth, What buyers look at that most owners miss, plus much more! Websites: https://bennettfinancials.com/   LinkedIn: https://www.linkedin.com/in/arron-bennett/   Facebook: https://www.facebook.com/Bennettfinancials/   Instagram: https://www.instagram.com/arronbennettcfo/   YouTube: https://www.youtube.com/@arronbennettCFO   TikTok: https://www.tiktok.com/@cfoarronbennett    ✔️  Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdySPoVkYFteIMvh0Tr  ✔️  Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-business-growth-show-with-athin-cassiotis/id1519360640    Follow Athin Cassiotis on Social Media:  ► Connect on LinkedIn: https://www.linkedin.com/in/athincassiotis/  ► Like on Facebook: https://www.facebook.com/athincassiotis/  ► Connect on Facebook: https://www.facebook.com/athincassiotis1/  ► Follow on Instagram:https://www.instagram.com/athincassiotis/  ► Follow on Twitter: https://twitter.com/AthinCassiotis  ► Follow on Tiktok: ⁠https://www.tiktok.com/@athincassiotis    Learn more at http://athincassiotis.com/

    EP323 - Financial Operating System Framework for High Profitability with Arron Bennett

  4. Aug 19

    EP322 - Building Predictable Sales Systems for Service Businesses with Francis Rodino

    Building Predictable Sales Systems for Service Businesses with Francis Rodino, who is an AI growth architect, digital marketing strategist, and the bestselling author of Leads Machine, which was shortlisted for the Business Book Awards 2026. With more than 20 years of experience in digital marketing and campaigns for brands including the BBC and PlayStation, he now helps service businesses build predictable sales systems using CRM automation and AI. Through his R.E.D. Method, Francis has helped more than 300 businesses recover over £128 million in revenue by improving lead management, follow-up, and forecasting. He shares practical insights on using AI and automation to create scalable, repeatable growth without relying on more leads! We talk about Predictable sales systems using CRM automation and AI, R.E.D. Method 9-step revenue framework, Following up to maximise conversions, Dashboard key metrics for growth, plus much more! Websites: https://leadhero.ai/  https://francisrodino.com/  Email: francis@leadhero.ai ✔️  Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdySPoVkYFteIMvh0Tr  ✔️  Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-business-growth-show-with-athin-cassiotis/id1519360640    Follow Athin Cassiotis on Social Media:  ► Connect on LinkedIn: https://www.linkedin.com/in/athincassiotis/  ► Like on Facebook: https://www.facebook.com/athincassiotis/  ► Connect on Facebook: https://www.facebook.com/athincassiotis1/  ► Follow on Instagram:https://www.instagram.com/athincassiotis/  ► Follow on Twitter: https://twitter.com/AthinCassiotis  ► Follow on Tiktok: ⁠https://www.tiktok.com/@athincassiotis    Learn more at http://athincassiotis.com/

    EP322 - Building Predictable Sales Systems for Service Businesses with Francis Rodino

  5. Aug 12

    EP321 - Beaten Zone Venture Partners & Defence Tech with Steve Baxter

    Beaten Zone Venture Partners & Defence Tech with Steve Baxter, who is a proud Queenslander who enlisted in the Army at 15 and served 9 years. From there, Steve launched his first start-up, SE Net in 1994, which was eventually acquired by Ozemail/UUNet. In 2001, Steve teamed with a schoolmate to launch his second start-up, PIPE Networks which was sold, eight years later to the TPG Group for $373 million. Since 2010 he has become an early-stage Investor in startups through his investment company, Transition Level Investments; along with having been a Shark on Shark Tank Australia, as Co-founder and Executive Chairman of TEN13; and as Founder and Lead Investor with Beaten Zone Venture Partners, which is dedicated to early-stage investments in Australian sovereign defence technology! We talk about Beaten Zone Venture Partners, Investing in Defence Technology, Shark Tank Australia Judge Experience, Lessons from a $373 million Exit, plus much more! Websites: https://www.beatenzone.vc  https://www.reveille2026.com  https://www.stevebaxter.com.au/  LinkedIn: https://au.linkedin.com/in/steve-baxter-021448  YouTube: https://youtu.be/ttQd5bEdfL0?si=Gul378HSCjM6MOA7    ✔️  Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdySPoVkYFteIMvh0Tr  ✔️  Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-business-growth-show-with-athin-cassiotis/id1519360640    Follow Athin Cassiotis on Social Media:  ► Connect on LinkedIn: https://www.linkedin.com/in/athincassiotis/  ► Like on Facebook: https://www.facebook.com/athincassiotis/  ► Connect on Facebook: https://www.facebook.com/athincassiotis1/  ► Follow on Instagram:https://www.instagram.com/athincassiotis/  ► Follow on Twitter: https://twitter.com/AthinCassiotis  ► Follow on Tiktok: ⁠https://www.tiktok.com/@athincassiotis    Learn more at http://athincassiotis.com/

    EP321 - Beaten Zone Venture Partners & Defence Tech with Steve Baxter

  6. Aug 5

    EP320 - Leveraging AI in Modern Retail Businesses with Bryan Weisberg

    Leveraging AI in Modern Retail Businesses with Bryan Weisberg, who's career has followed an unusually creative and entrepreneurial path spanning music, multimedia publishing, gaming, ecommerce technology, manufacturing, retail, and AI-driven commerce. Throughout his career, he has consistently found himself at the intersection of emerging technology and shifting consumer behavior - often years before those markets fully matured. That journey ultimately led to the founding of Merchwise AI, a platform born from decades of firsthand experience solving the operational and merchandising challenges faced by modern retailers! We talk about Automating manual processes for independent retailers, Fast product awareness to market, How to get products found online quickly, Creating omni-channel businesses, plus much more! Websites: www.MerchwiseAI.com   www.1000oaksbarrel.com   www.Distillerystore.com  LinkedIn: https://www.linkedin.com/in/bryanweisberg/    ✔️  Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdySPoVkYFteIMvh0Tr  ✔️  Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-business-growth-show-with-athin-cassiotis/id1519360640    Follow Athin Cassiotis on Social Media:  ► Connect on LinkedIn: https://www.linkedin.com/in/athincassiotis/  ► Like on Facebook: https://www.facebook.com/athincassiotis/  ► Connect on Facebook: https://www.facebook.com/athincassiotis1/  ► Follow on Instagram:https://www.instagram.com/athincassiotis/  ► Follow on Twitter: https://twitter.com/AthinCassiotis  ► Follow on Tiktok: ⁠https://www.tiktok.com/@athincassiotis    Learn more at http://athincassiotis.com/

    EP320 - Leveraging AI in Modern Retail Businesses with Bryan Weisberg

  7. Jul 29

    EP319 - Mergers and Acquisitions for Exponential Growth with Guy Bartlett

    Mergers and Acquisitions for Exponential Growth with Guy Bartlett, who is a seasoned entrepreneur, M&A expert, and founder of Fidelis Advisory, where he helps business owners grow through acquisition, succession planning, and successful exits. With nearly 30 years in business, more than 20 years of transaction experience, and 42 years of military service, Guy brings practical insights on acquisition-led growth, leadership, and building lasting business value! We talk about Learnings from 42 years in the Military, Buy the Growth You Need, 5 Step System for Acquisitions, Building lasting business value, plus much more! Website: https://www.fidelis-advisory.co.uk/   LinkedInLhttps://www.linkedin.com/in/guybartlettuk/   Facebook: https://www.facebook.com/guybartlett1/   YouTube: https://www.youtube.com/@guybartlettofficial  ✔️  Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdySPoVkYFteIMvh0Tr  ✔️  Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-business-growth-show-with-athin-cassiotis/id1519360640    Follow Athin Cassiotis on Social Media:  ► Connect on LinkedIn: https://www.linkedin.com/in/athincassiotis/  ► Like on Facebook: https://www.facebook.com/athincassiotis/  ► Connect on Facebook: https://www.facebook.com/athincassiotis1/  ► Follow on Instagram:https://www.instagram.com/athincassiotis/  ► Follow on Twitter: https://twitter.com/AthinCassiotis  ► Follow on Tiktok: ⁠https://www.tiktok.com/@athincassiotis    Learn more at http://athincassiotis.com/

    EP319 - Mergers and Acquisitions for Exponential Growth with Guy Bartlett

  8. Jul 22

    EP318 - Launching Software Ideas with Confidence with Joel Brewer

    Launching Software Ideas with Confidence with Joel Brewer, who is the Founder and CEO of Brewer Digital, a US-based software development agency that helps early-stage startup founders launch products with confidence. A software developer himself, Joel works directly with founders who have an idea, some traction, or fresh funding but no internal engineering leadership. His team builds MVPs, rescues failed offshore projects, and helps founders make smart technical decisions before they burn runway! We talk about Why businesses need better software, Creating a Minimum Viable Product (MVP), How AI has changed software development, Why speed is key in today's market, plus much more! Website: https://www.brewerdigital.com/  LinkedIn: https://www.linkedin.com/in/joel-brewer-69680037/  ✔️  Listen and Follow on Spotify:https://open.spotify.com/show/4ObQdySPoVkYFteIMvh0Tr  ✔️  Listen and Follow on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-business-growth-show-with-athin-cassiotis/id1519360640    Follow Athin Cassiotis on Social Media:  ► Connect on LinkedIn: https://www.linkedin.com/in/athincassiotis/  ► Like on Facebook: https://www.facebook.com/athincassiotis/  ► Connect on Facebook: https://www.facebook.com/athincassiotis1/  ► Follow on Instagram:https://www.instagram.com/athincassiotis/  ► Follow on Twitter: https://twitter.com/AthinCassiotis  ► Follow on Tiktok: ⁠https://www.tiktok.com/@athincassiotis    Learn more at http://athincassiotis.com/

    EP318 - Launching Software Ideas with Confidence with Joel Brewer
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5
out of 5
6 Ratings

About

I talk about all components of business, why they are important and how they can be utilised for exponential growth. Hear from me as well as entrepreneur and celebrity guests, who share their insider secrets on how they became successful. I aim to provide strategies that when implemented can create ultimate fulfilment in your life through business!

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