Ever wonder what it takes to make a living in the outdoor industry? How do products get from a manufacturer to your favorite gear shop? Get a behind the scenes look at the latest technologies with April Peterson, owner of River Rock Outfitter and Ted Schubel, a Fredericksburg radio reporter, as they interview outdoor industry professionals and adventure junkies! If you love the outdoors and want a sneak peek behind the curtain, then join us every other Tuesday as we learn more about the intersection between entrepreneurship and a passion for outdoor adventure!
Outdoor legislation to follow closely
We invite Chris Muldrow on the show to discuss the EXPLORE Act. This is exciting new legislation that promises improved park technologies, updated campsites, streamlined permitting..and much more!
It's COLD outside!
We invite Chris Muldrow and Keith Peterson on the show to discuss their favorite layering tips. If you're finding the cold unbearable then this is the episode for you!
Episode 12 - We're Back!
April and Ted discuss getting back behind the microphone and a preview of podcast topics this season.
Episode 11 - Adventures in Buying
The business of adventure is best seen on the floors of a buying show. Do you know how the gear you see in River Rock Outfitter is picked and purchased? Take a listen to Keith and April Peterson as they [enthusiastically] discuss the process of buying gear for their shop. They tell you why it's their idea of an adventure.
Episode 10 – Marching Toward Success in the Outdoor Tourism Industry
Turning your passion into a business can be hard. Do you know what it takes to follow your dream, plan, and start your own business? Join us as we talk to John Kanaster, owner, and operator of Battlefield Tours of Virginia as he provides us tips for opening a tour company in the heart of historic Virginia. Business can be a battlefield but it’s always an adventure.
Episode 9 - Two kayaks and a canoe
Frequent Rappahannock River user Chris Muldrow joins the podcast on the river for a wide-ranging discussion about recreation on the river.
Love this store and this podcast
I have the privilege of living in the amazing little town of Fredericksburg, VA where RRO and April are close at hand. It’s been fun getting to listen to their story, and the thought that goes into my favorite small business in town. Lots of great tips and insight!
River Rock Outfitters
Best outdoor store around!