The Business of Criminal Law Joshua Baron

Check out some clips from a recent conversation I had with Isaac Ortega, the founder of Ortega Law Group, and some thoughts I had after our conversation. We discussed his beautiful referral relationship process, as well as how to prioritize your well-being.
Music Credit:"Sock Hop" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

In this episode, Joshua takes you on a journey through the landscape of legal niches, aiming to help criminal lawyers discover the perfect size for their defense practice.
Ever wondered if you're being specific enough in your niche? Joshua shares anecdotes from his own legal adventures and conversations with industry experts, including the invaluable advice from his friend Marco Brown, a standout divorce and custody lawyer.
Josh challenges conventional wisdom on niches, exploring the delicate balance between specificity and broadness. Forget the jargon; this episode is all about making it easy for your referral partners to send clients your way. Josh breaks down the elements of a successful referrak habit loop, emphasizing the importance of being obvious, attractive, easy, and satisfying.
From the practical side of tailoring your pitch to different audiences to the crucial considerations of market support and client motivation, Joshua provides a roadmap for lawyers looking to carve out their niche successfully.
Join Josh Baron in "Navigating Niches" as he breaks down the myths, shares real talk, and sets you on the path to niche mastery. It's time to find that sweet spot for your criminal defense practice. Tune in and level up your criminal defense game!

In this episode, Josh reviews the complicated nature of paying referral fees and the ways they can transform a sincere relationship into a transaction. Instead, focus your efforts on delivering an excellent experience to the referred client and honoring the trust of the referral partner. 

In this episode, Josh discusses the difficulty of measuring a lawyer's "quality" and the value of focusing more on the immediate concerns of the client and less on the outcome of the case. In many instances, the outcome will have little bearing on the client's overall feeling toward you as a law practitioner. On the contrary, if you address and reduce the underlying anxieties a client may feel toward the case, you have a better chance of earning their trust and higher ratings. 

In this brief episode, Josh shares a powerful rule that can make or break a referral relationship: one strike, and you're out. This refers to the importance of responding quickly to and taking good care of referred clients because one bad move can cost you future business with a referral partner. 

In this episode, Joshua discusses the importance of delivering a top-notch customer experience by seeking for opportunities to go the extra mile. For more information on this topic, check out Chip and Dan Heath's "The Power of Moments: Why Certain Experiences Have Extraordinary Impact".