203 episodes

The Business of Story podcast, hosted by Park Howell, is one of the top brand storytelling podcasts and named among 40 Best Small Business Podcasts in 2017. It will help you reignite within you the one true superpower we all possess - storytelling. Each episode provides the best strategies and secrets from the best content creators, advertising creatives, authors, screenwriters, entrepreneurs, marketers, and brand raconteurs that show you how to make your story marketing stand out. You will learn how to connect with your customers, move them to action, and start creating epic growth for your organization and your people.

Business of Story Park Howell, Trusted Brand Story Strategist

    • Business
    • 4.9, 99 Ratings

The Business of Story podcast, hosted by Park Howell, is one of the top brand storytelling podcasts and named among 40 Best Small Business Podcasts in 2017. It will help you reignite within you the one true superpower we all possess - storytelling. Each episode provides the best strategies and secrets from the best content creators, advertising creatives, authors, screenwriters, entrepreneurs, marketers, and brand raconteurs that show you how to make your story marketing stand out. You will learn how to connect with your customers, move them to action, and start creating epic growth for your organization and your people.

Customer Reviews

4.9 out of 5
99 Ratings

99 Ratings

Princ3ss_S ,

Amazing Show

I recently came across this podcast and listened to Parks interview with Dr. Ghina Halabi. Absolutely loved her story which was uplifting in every way. Park brought a great interview and even better conversation.

DonBuckPCreacy ,

Now we’re talking

As a professional Corporate Storyteller, I’m often disappointed with what passes for storytelling in business. Not that I’m the the judge of everyone’s story but you don’t have to be a fruit inspector to recognize bad bananas. I met Park Howell at a DigitalSummit and attended his workshop. I was thrilled with his “story savvy” and the other guests were immediately engaged with his presentation. He has chops and I’m excited about hearing all of his podcast.

Don “Buck P” Creacy
Corporate Storyteller, Toyota (retired)

JKarrh ,

A leader in business storytelling

A lot of people are talking about storytelling these days. Park brings a lot of experience and clarity to the discussion. Great podcast.

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